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Cadillac News

Cadillac's Marketing Boss Isn't A Fan Of The Three Letter Names

Mar 17 2014 08:45 AM | Cadillac News
For almost a decade, Cadillac has been using a three-letter naming system which is (insert letter here) followed by T and S. Small sedans such as the ATS start towards the beginning of the alphabet while larger sedans such as the XTS go towards the end. However, not all of Cadillac's vehicles follow this. For example, the SRX crossover and Escalade.
 
Many complain that Cadillac's nomenclature is confusing and will only get worse when more models are added. Cadillac's marketing chief Uwe Ellinghaus is one of them.
 
"There's no doubt with an expanding product portfolio we need to revise our entire nomenclature," Ellinghaus told reporters at Geneva.
 
How Cadillac plans to change their nom...


Spying: Enough About The Cadillac ATS-V, Here's The CTS-V

Feb 20 2014 02:15 PM | Cadillac News
The past few months have seen numerous spy shots of the Cadillac ATS-V come out. While its good to see that GM is working on it, there hasn't anything groundbreaking in that time. What is groundbreaking is getting the first spy shots of the bigger brother, the upcoming CTS-V.
 
Undergoing some cold-weather testing, the CTS-V is wrapped up in some light camouflage, but there are some giveaways letting you know its true intent. The most noticeable item is the grille treatment with vertical bars. Autoblog says that the V-series will likely have different design traits from the standard models. There's also a meaty set of exhaust pipes sticking out.
 
As for power, sources say a version of the 6.2L Supercharged...


Cadillac Answers The "How Can We Get You Into An ELR" Question

Jan 29 2014 03:45 PM | Cadillac News
When Cadillac announced the pricing for the new ELR would start around $75,995 without any incentives added on, a lot people wondered how Cadillac was going move these off dealers. Well, the luxury brand has two different ways of tacking that.
 
The first is for those who decide to purchase an ELR outright. If you happen to be an 'early' buyer, General Motors will throw in a 240-volt home fast charger with professional instillation free of charge. GM doesn't say how long this offer will last in the press release unfortunately.
 
The second are for those who plan to lease. Cadillac is planning to offer a 39-month lease for $699 a month for the ELR. There are some caveats for this offer though....


Peeking At Global Cadillac VP's Wishlist

Jan 27 2014 01:00 PM | William Maley in Cadillac News


Last week, we brought you a story talking about what Global Cadillac's Vice President, Robert E. Ferguson would like to see happen with the ATS lineup. This week, we bring you a couple more items from the VP's wishlist.   Edmunds had the chan...



Spying: Cadillac's Flagship Is Alive!

Jan 22 2014 02:55 PM | William Maley in Cadillac News


The rumors of the flagship emanating from Cadillac have been written and talked about for the past few years. But as of this week, the flagship appears to be given the green light as evidenced by spy shots.   While General Motors has made sure to...





Cadillac's Global Chief Says More ATS Variants Are On The Table

Jan 22 2014 08:25 AM | William Maley in Cadillac News


Cadillac's Senior Vice President, Bob Ferguson said in a interview with Automotive News last week that the company is considering expanding the ATS lineup.   "You've made the investment. You've built a brand within a brand. If you have a winner, y...



Rumorpile: ATS-V Packing A 425 Horsepower Twin-Turbo V6

Jan 18 2014 09:15 AM | William Maley in Cadillac News


It seems with every passing moment, the rumorpile churns more information out on the upcoming Cadillac ATS-V. Case in point is a report from Motor Trend this week which says the ATS-V will utilize the 3.6L Twin-Turbo V6 engine with 425 horsepower under...