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AutoBlog: Buick expanding lineup to six models in two years

#1 User is offline   NewsFeeder 

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Posted 11 August 2009 - 10:46 AM

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During our preview this morning of upcoming products from both Buick and GMC, we learned that the Buick lineup will expand its lineup to include six models within the next 24 months. Joining the LaCrosse and Enclave (it sounds like the Lucerne is on its way out) will be two new sedans and two new crossovers.

One new four-door will be a mid-size sedan based on the Opel Insignia and possibly wear the Regal nameplate. The other will be a smaller, entry level compact sedan based on the new Opel Astra. We also saw a teaser last week of the new compact crossover for Buick that's basically a rebadged Saturn Vue. An even smaller CUV based on the Delta platform will also be added.

Over at GMC, a Denali version of the Acadia will likely be added along with another small CUV that could be a competitor for the upcoming mini countryman.

Buick expanding lineup to six models in two years originally appeared on Autoblog on Tue, 11 Aug 2009 11:28:00 EST. Please see our terms for use of feeds.

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#2 User is offline   Dodgefan 

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Posted 11 August 2009 - 10:49 AM

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We also saw a teaser last week of the new compact crossover for Buick that's basically a rebadged Saturn Vue. An even smaller CUV based on the Delta platform will also be added.


I'm not a fan of rebadging.
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#3 User is offline   Croc 

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Posted 11 August 2009 - 11:02 AM

With Saturn gone, no rebadging. Rebadging is only a problem when a single company sells multiple versions of the EXACT SAME VEHICLE across different divisions, you know, like Chrysler does.
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#4 User is offline   Cubical-aka-Moltar 

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Posted 11 August 2009 - 11:05 AM

QUOTE (Croc @ Aug 11 2009, 09:02 AM) <{POST_SNAPBACK}>
With Saturn gone, no rebadging. Rebadging is only a problem when a single company sells multiple versions of the EXACT SAME VEHICLE across different divisions, you know, like Chrysler does.


Isn't GM going to still be supplying the Vue to the new Saturn entity a few more years, though? So they will still be around..

Rob
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#5 User is offline   Croc 

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Posted 11 August 2009 - 11:15 AM

Even the Rainier was differentiated from the Bravada. I highly doubt the Saturn VUE, with a grille change, will show up on Buick lots. No, there will be more substantial changes made--even the old GM wasn't that lazy/stupid.
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#6 User is offline   Dodgefan 

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Posted 11 August 2009 - 11:16 AM

QUOTE (Croc @ Aug 11 2009, 12:02 PM) <{POST_SNAPBACK}>
With Saturn gone, no rebadging. Rebadging is only a problem when a single company sells multiple versions of the EXACT SAME VEHICLE across different divisions, you know, like Chrysler does.


I was quoting Frtiz on his response when asked about the G8 being moved to another brand after Pontiac was killed. Same exactly senario as what's happening with the Vue.
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#7 User is offline   Croc 

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Posted 11 August 2009 - 11:30 AM

Can't say that for sure, yet. Only an equivalent situation if the VUE comes to Buick as-is, except for the grille and logos. I really just can't see that interior migrating unchanged.
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#8 User is offline   Dodgefan 

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Posted 11 August 2009 - 11:34 AM

QUOTE (Croc @ Aug 11 2009, 12:30 PM) <{POST_SNAPBACK}>
Can't say that for sure, yet. Only an equivalent situation if the VUE comes to Buick as-is, except for the grille and logos. I really just can't see that interior migrating unchanged.


You're right, I can't say it for sure, but based one what we can see from t hat image, much of the exterior architecture is the same. Headlights, upper bumper, and hood. Only thing that looks different besides the grill is the replacement of the fender vent with a badge.
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#9 User is offline   Croc 

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Posted 11 August 2009 - 11:53 AM

QUOTE (Dodgefan @ Aug 11 2009, 09:34 AM) <{POST_SNAPBACK}>
You're right, I can't say it for sure, but based one what we can see from t hat image, much of the exterior architecture is the same. Headlights, upper bumper, and hood. Only thing that looks different besides the grill is the replacement of the fender vent with a badge sidemarker lamp.

Fixed.


The more I look at this, the more I think it looks like a chop. Final version will look different. If GM is going to spend the money to remove the vertical side vent, they will do more to differentiate the front clip. Plus, I've never seen a green sidemarker lamp before.

This post has been edited by Croc: 11 August 2009 - 11:57 AM

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#10 User is offline   regfootball 

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Posted 11 August 2009 - 12:37 PM

vue is a good vehicle and buick would be lucky to have it, but i think my bet is on another equinox / terrain variant.
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#11 User is offline   pow 

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Posted 11 August 2009 - 01:42 PM

Since Buick is now essentially Opel, I'm guessing the smaller-than-VUE crossover will be the Opel version of the Chevy Orlando MPV.
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#12 User is offline   FUTURE_OF_GM 

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Posted 11 August 2009 - 02:05 PM

QUOTE
During our preview this morning of upcoming products from both Buick and GMC, we learned that the Buick lineup will expand its lineup to include six models within the next 24 months.


So were getting a Cadillac line up with only 3 sedans (5 products total) and a larger line up for Buick, which is more damaged. I'm extremely excited about the Buick development, but I believe that Cadillac needs more.

QUOTE
Joining the LaCrosse and Enclave (it sounds like the Lucerne is on its way out) will be two new sedans and two new crossovers.


Yes, Lucerne, which should be replaced by the Park Avenue, is out because the PA would piss caddy off too much.

QUOTE
One new four-door will be a mid-size sedan based on the Opel Insignia and possibly wear the Regal nameplate.


Factoring this obvious development in as well as all of the Twiiter garb about a Riviera, me thinks that GM is fashioning a direct Buick replacement for the G6 line up. As excited as I am about a Riviera, especially if it is as stunning as the concept, I can't help but think that a more compelling Malibu and most importantly Malibu coupe would be a better way of roping in former Pontiac volume buyers. GM seems to think that Pontiac buyers will just be drawn in by the new Buick and I think that's wrong, for the most part.

QUOTE
The other will be a smaller, entry level compact sedan based on the new Opel Astra.


Thank god it isn't a Cruze rebadge...

QUOTE
We also saw a teaser last week of the new compact crossover for Buick that's basically a rebadged Saturn Vue.


...sigh.....

"I am not a fan of crossovers." Oh yeah, Fritz... Well, I'm not a fan of hypocrites.

And from the teaser, it looks even cheaper and more tepid than the current Vue. I bet GM will sell about 200 of these.

QUOTE
An even smaller CUV based on the Delta platform will also be added.


Must be the one that was shown on the tele a while back. Although, most were betting on it being Gamma and virtually identical to the recent global Gamma Chevy cute ute.

QUOTE
Over at GMC,


I was and am still very worried that GMC will be forgotten about in the bid to "go after car sales" Overall, GMC is probably the healthiest GM division post Ch 11. (on a profit per sale and demographics basis) here's to hoping that GM doesn't squander yet ANOTHER good thing.

QUOTE
a Denali version of the Acadia will likely be added


This has been in the cards for a while. I'm guessing the V8 will NOT be part of the package.

QUOTE
along with another small CUV that could be a competitor for the upcoming mini countryman.


So this is where Gamma comes in... I *guess* GMC could go head to head with Mini. GMC has a good image with the yuppies and I applaud GM for thinking outside of the box.

Overall, this is a load of mixed... Were getting 2 Buicks that are going to have a hard time proving themselves, a Saturn rebadge that should be named FAIL, a Delta Xover that hopefully will not compete with the Orlando, an Acadia that will be cross-shopped with the Enclave and probably, eventually the Escalade and something completely out of the box that could be a complete disaster.

I hate to be negative, but GM has disappointed a lot lately.
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#13 User is online   SAmadei 

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Posted 11 August 2009 - 10:11 PM

QUOTE (FUTURE_OF_GM @ Aug 11 2009, 03:05 PM) <{POST_SNAPBACK}>
Yes, Lucerne, which should be replaced by the Park Avenue, is out because the PA would piss caddy off too much.


Sigh. Hell must be freezing over when the only traditional Buick sold is only in China.
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