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    Drew Dowdell

    Peugeot Selected As Brand for PSA's Return to U.S.

      DS, Citroën, and Opel to stay in Europe for now

    PSA has been mulling a return to the United states since at least 2014.  We reported in March of 2016 that DS was the most likely brand to mark the return of the French automaker to these shores. Now, PSA has made the announcement that Peugeot has been the brand selected, beating out Citroën, DS, and the recently acquired Opel brand.

    Peugeot left the U.S. market in 1991 after selling only 4,292 vehicles the year prior. 

    PSA will start in 15 U.S. states and 4 Canadian provinces that have a higher rate of import vehicle sales. 

    The vehicles would be sourced from both Europe and China. 

    No firm time frame has been announced for the arrival of Peugeot in the U.S., the company only states that it wants to have its vehicles here by 2026.

    Edited by Drew Dowdell

    Source: Automotive News (Subscription Required)



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    Just now, Drew Dowdell said:

    We won't know for at least 15 years (another 5 to get to MY 2026 and then 10 years after that)

    I think it’ll be quicker than that. Sure didn’t take long to figure out Fiats were still junk. Again though, I may be wrong here. Maybe Peugeot surprises me.

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    14 minutes ago, surreal1272 said:

    I think it’ll be quicker than that. Sure didn’t take long to figure out Fiats were still junk. Again though, I may be wrong here. Maybe Peugeot surprises me.

    Well, Peugeot has changed since those days. Peugeot has also gained a more upscale and sporty identity but retained a still affordable price. Think of what Oldsmobile could have been in the mid 2000s had GM not killed them off. Or a better managed Saturn brand as soon as Oldsmobile went away. Or even Buick just a few years back had Buick built on what the Verano and Encore established...

    But the main thing is that their cars are no longer junk.  

    Edited by oldshurst442

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    Two facts:

    1-The brand will fail here-AGAIN. They offer nothing of value..

    2- Only success story you will see would be for the Chinese brands. Why? Because a car costs too much and these automakers can bring them cheaper.....

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    Watched an Aussie review the 508, he was pronouncing it 'PEE-oh'.
    Which surprised me; we always called them 'PIG-nots'.

    The review, BTW, was by a guy wo openly said he was a "huge fan" of the brand, but even he struggled to overlook a number of strange anomolies, like the 8-spd under hard accel sits in the same gear you lifted up in. In other words, punching it for a few moments, pull off the gas, and it stayed in 3rd until he blipped the gas again.

    187" overall length, 222 HP 1.6T 4-cyl, 8-spd auto, front wheel drive, 0-62 in 7.3 sec, GT trim... is expected to be $66,000. And you all were squawking about the Blazer RS!!

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    11 hours ago, regfootball said:

    WAIT?  PUEGUOT AND CITROEN? AND RENAULT TOO?

    image.png

     

     

    I actually thought the plan for PSA to come back to market was to feed the rental car market.

    I agree, no one has been clamoring for any of these brands to come back.

    Why not revive Saab and then bring Opel over too.

    I suppose PSA may be pleased with fiat level sales.......

     

    Hey maybe they should bring Opel here so they can sell this, since Buick won't

    image.png

    If Buick starts selling it tomorrow.. I want your FIRM promise and check written to a Buick/GMC dealer by 12PM. Cause if U gonna make statements like this.. U should be able to back it up... come on.. COME ON!!!😎

    Let U in on a secret.. 🤨

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    29 minutes ago, Cmicasa the Great said:

    If Buick starts selling it tomorrow.. I want your FIRM promise and check written to a Buick/GMC dealer by 12PM. Cause if U gonna make statements like this.. U should be able to back it up... come on.. COME ON!!!😎

    Let U in on a secret.. 🤨

    Well kinda looking at the tourx right now. But still have a few months left on current lease. Not that GM Isn’t sending pull ahead offers. Not sure yet if I can swing something that nice yet for a second car. 

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    15 hours ago, smk4565 said:

    Will Peugeot be bringing this?  If so I am all for it.

    peugeot-e-legend-ed.jpg

    :puke: Looks like a Camaro was breeded with a Miata and you ended up with this monster. :nono: :scared:

    That back end looks unfinished. Ya know like they were running low on funds and could not afford to finish up the rear.

    Update, so that is the Peugeot e-Legend, their EV concept with self driving. Reminds me of one of GM's 2 person concept auto's they were considering at one time at least in the video on the web site here:

    https://www.peugeot.de/marke-und-technologie/technologie.html

    While some interesting EV technologies show, it is still UGLY!

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    13 hours ago, surreal1272 said:

    I think it’ll be quicker than that. Sure didn’t take long to figure out Fiats were still junk. Again though, I may be wrong here. Maybe Peugeot surprises me.

    I have to figure that the amount of Socialist countries in Europe has to do with why people there accept the crap from Fiat, PSA, etc. 

    I honestly just do not get why people like auto's like Peugeot and how crappy they are even now. The last few years traveling for work to Europe and looking at the various rental cars I have ended up in, I have not any faith it will change at all when they come here. 

    Now it has been 2 years since I was in Europe as Dell Technology wants us to do Zoom meetings rather than in person even with customers, but I cannot imagine that PSA has changed their quality in the last 2 years from the garbage I saw just before that.

    13 hours ago, oldshurst442 said:

    But the main thing is that their cars are no longer junk.  

    So your saying in the last 2 years since I saw Peugeot in Europe they have turned around to have quality products? Sorry my friend but I have a hard time believing that the Lipstick on the pig fixed the quality issues of the stench.

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    53 minutes ago, dfelt said:

    I have to figure that the amount of Socialist countries in Europe has to do with why people there accept the crap from Fiat, PSA, etc. 

    I honestly just do not get why people like auto's like Peugeot and how crappy they are even now. The last few years traveling for work to Europe and looking at the various rental cars I have ended up in, I have not any faith it will change at all when they come here. 

    Now it has been 2 years since I was in Europe as Dell Technology wants us to do Zoom meetings rather than in person even with customers, but I cannot imagine that PSA has changed their quality in the last 2 years from the garbage I saw just before that.

    So your saying in the last 2 years since I saw Peugeot in Europe they have turned around to have quality products? Sorry my friend but I have a hard time believing that the Lipstick on the pig fixed the quality issues of the stench.

    I don't know how good Peugeot right now, they never been a great quality cars, but they were never really bad either, considering their market (you can't judge European common cars with US standard). 

    But maybe they are doing something right after all.  Opel/Vauxhall under PSA just made a profit after 20 years of losses under GM.  So maybe lousy socialist European company knows something General Motors doesn't.

     

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    3 minutes ago, ykX said:

    I don't know how good Peugeot right now, they never been a great quality cars, but they were never really bad either, considering their market (you can't judge European common cars with US standard). 

    But maybe they are doing something right after all.  Opel/Vauxhall under PSA just made a profit after 20 years of losses under GM.  So maybe lousy socialist European company knows something General Motors doesn't.

    Or, GM executives used Opel to hid losses that causes GM to Bankrupt in the first place. GM has always had too many name plates. I honestly think PSA and a few other companies will end up in Bankruptcy also as they struggle with way to many name plates.

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    There are always people looking for the new and different thing just to be different and as long as they make a good, quality product they will sell and word of mouth should get more sales from there. This is all relying on them making a good quality product. It won't hurt us to have more options so I don't see the issue. 

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    1 hour ago, dfelt said:

    :puke: Looks like a Camaro was breeded with a Miata and you ended up with this monster. :nono: :scared:

    That back end looks unfinished. Ya know like they were running low on funds and could not afford to finish up the rear.

    Update, so that is the Peugeot e-Legend, their EV concept with self driving. Reminds me of one of GM's 2 person concept auto's they were considering at one time at least in the video on the web site here:

    https://www.peugeot.de/marke-und-technologie/technologie.html

    While some interesting EV technologies show, it is still UGLY!

    100% This! That is simply hideous with a face only Ray Charles could love.

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    2 minutes ago, ccap41 said:

    There are always people looking for the new and different thing just to be different and as long as they make a good, quality product they will sell and word of mouth should get more sales from there. This is all relying on them making a good quality product. It won't hurt us to have more options so I don't see the issue. 

    I agree that it does not hurt to have more options, but their history carries a ton of baggage like Fiat and I would have to question if Fiat even makes a profit here with the ton of auto's sitting on their lots. 

    This is more of those of us that have run our own businesses challenge their ability to actually make money and break even let alone a profit especially bringing in an auto line of product that the history has shown was garbage and some still see as garbage.

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    32 minutes ago, ccap41 said:

    It won't hurt us to have more options so I don't see the issue. 

    Define "us".

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    More competition should help with prices.  More choices are good even if we don't go for the new things.

    Some people in here are really living in the past with regard to Peugeot's reliability.  I wouldn't base their current reliability on a vehicle that hasn't been in this market for 28 years anymore than I would judge Ford's current reliability on a 1990 Taurus.

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    I did not know how to answer the reliability factor because my answer would have been anecdotal, just like the accusers, but I wanted a more concrete rebuttal. I was gong on pure hearsay on what I heard when I was in Greece this past summer regarding French cars in general and then I was going to post some European links regarding Peugeot's reliability record the last decade, and I did find some links to support my stance...but since I dont live in Europe and I wouldnt know how reliable those links really are...anyway...

    Thanks Drew for the post above!  

     

    Edited by oldshurst442
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    9 minutes ago, Drew Dowdell said:

    More competition should help with prices.  More choices are good even if we don't go for the new things.

    Some people in here are really living in the past with regard to Peugeot's reliability.  I wouldn't base their current reliability on a vehicle that hasn't been in this market for 28 years anymore than I would judge Ford's current reliability on a 1990 Taurus.

    I can respect and understand that. Yet past and for me 2yr old experience is still showing that their 28 yrs last entry in the US has not really improved much. Yet that again is based on my last experience 2yrs ago.

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    Again, none of these cars is even hitting our shores for another 6 years. That's an entire product cycle for even the stuff they sell today. 

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    I could see them bringing the next generation of their crossovers, if crossovers are still a big deal in the US in 5+ years.   They have several now.

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