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NINETY EIGHT REGENCY

Isuzu Ends Joint Venture With GM

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Isuzu Ends Joint Venture With GM

Associated Press 08.01.07, 8:14 AM ET

TOKYO -

Truck maker Isuzu Motors Ltd. said it started handling distribution and sales in North America directly through a U.S. subsidiary Wednesday, drawing to a close a joint venture with General Motors Corp.

Cerritos, Calif.-based Isuzu Commercial Truck of America took over sales from GM-Isuzu Commercial Truck LLC, a joint venture established in 2000, Isuzu said in a statement.

The company described the move as a "strategic" one undertaken to reinforce sales of cab-over truck models in North America.

Isuzu sold 27,400 trucks in North America in 2006 and aims to sell 50,000 units annually, the company said.

Nearly all of Isuzu's vehicles sold in the U.S. are imported from Japan. Tokyo-based Isuzu produces fewer than 5,000 trucks a year in the U.S. at a GM plant in Janesville, Wis., in a contract agreement with the U.S. automaker.

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I didn't know they ever made Isuzu's at Flint truck and bus. Janesville though still builds all three series of Isuzu commercial trucks sold in north America, however the majority of N-series LCFs are diesels imported from Japan, the majority of Janesville's production being Topkicks for GMC, and most of the rest Kodiaks for Chevy (more low GVW by Chevy, more high GVW by GMC). Only a small proportion are sold by Isuzu. Setting up the new factory for the diesel N-series makes sense in this light, especially as Hino already assembles trucks in California.

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I guess they had to since their new bed partner Toy feared of having extra marital affair.

So when will we see Isuzu Tacoma?

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