mustang84

New Thunderbird in 2012?

21 posts in this topic

From BON:

Found this on a Thunderbird Forum:

"Recently, I had the privilege of speaking in person to Carl Yarber, Saleen/Ford Specialist, of Team Ford - Marietta, Georgia. We spoke in detail about the Thunderbird, the COP problem, about customer service, about the shake up in top management, and that we should expect to see many Ford dealerships closing in the near future.

Some of the highlights that Carl spoke about:

2010 will be called "The Year of the Mustang". (ok Mustang lovers, that news is out of the way....nuff said, I have no details on the new Mustang, but thought you would be pleased to hear that bit of info)

Now most importantly, Thunderbird lovers will be pleased to hear that our beloved Thunderbirds will make a comeback in 2012. Ford will call 2012 "The Year of the Thunderbird". When asked if the car would be a 4 seater, Carl replied "Ford has never even considered bringing back the 4 seater, the 2012 Thunderbird will definately be a 2 seater".

ThunderBird Nest Forum Linky

First thought it may have been an April's Fool joke, but after reading all 5 pages of it, I think it's for real!

Oh my....a biggie I forgot to mention, Carl told me that if I think I have little trunk room now, I better get myself prepared now for even less, the 2012 Thunderbird will have a retractable hard top!

http://www.thunderbirdnest.com/forums/show...9401#post289401

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Let's just hope they don't destroy it with the retro junk they gave us last time.

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not needed IMHO. the tbird should remain dead.

Yeah, they need to worr about their other stuff first....

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Let's just hope they don't destroy it with the retro junk they gave us last time.

I liked the last one, but from what I've heard/read, it had all the functional prowess of a brick. Slow, inefficient, didn't handle well. Basically just looked pretty, and not everyone agrees/agreed on that. Add a high price tag, and you got yerself a flop of a car.

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The last Thunderbird was a slow, useless, and ineffective boulevard cruiser. If Ford introduces a new model with the Thunderbird name, it had better possess some real style and respectable performance to be successful.

Edited by YellowJacket894
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Doesn't sound real. Ford killed the last Tbird because it couldn't effectively compete in the 2-seater market.

Ford unlike GM has really taken care of thier names, and has seen to it that at least some respectable product is attached to it. That being said, while the last Tbird can be seen as respectable that's where the lovefest ends. it was overtly large for offering so little, tried hard to recreate a fascia and feel but with proportions that stretched to the end of nowhere relegating it as nothing more than a gramps' car. it suffered so badly in the cool department, and its slick mysterious counterpart C5 Corvette just walked away with the sexiness award, and consequently the market. There was almost nothing remotely sexy about the updated Tbird, completely converse of what the original had. the original worked in a time when cars were all romantic, the original was also uncluttered and unabashed. The update tried to do an exact copy but failed to really give us some character that matches our times.

I'd be in favor of two kinds of Tbirds: one that's like the original Shelby, tidy, fun, devilishly attractive, and incorporating some Tbird history. The other would be something more like the Mercury coupe concept shown a couple years back. Awesome, personal luxury, powerful, evocative, and very cool like the '80's Tbird. I loved that car as a child, thought it was so luxurious and sporty, classy. It really really was. Something like that could work, though it would compete wiht Challenger, and if powertrain/handling/quality was right even some imports...

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A TBird is the last thing Ford needs right now, IMO.

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I'd disagree with the comments that the T-bird isn't needed. Ford is not in dire shape any longer...the new models are selling well despite the tight budget Ford had to force on them. Ford has done an excellent job updating the lineup the last few years, and by 2010 nearly all the bad stuff will have been purged out.

What Ford needs now are cars to get people excited about the brand again. An evocative Thunderbird two-seater would compliment the four-seater Mustang nicely. Use the new global rear wheel drive platform, place an Ecoboost V6 engine, and watch the Boomers flock. The Thunderbird is one of the most recognized car names out there...Ford needs to cash in on it.

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I agree with Mustang on this one. As Ford recovers, a new Thunderbird could be icing on the celebratory cake, if done right. A new lineup with Ford Mustang, Ford Galaxie and Ford Thunderbird (among other models) could have great pull, if the execution and marketing are spot-on. With a hot new 3- and 4-door Fiesta at the bottom, and a serious, athletic new Thunderbird at the top, Ford should be back to normal.
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I agree with Mustang on this one. As Ford recovers, a new Thunderbird could be icing on the celebratory cake, if done right. A new lineup with Ford Mustang, Ford Galaxie and Ford Thunderbird (among other models) could have great pull, if the execution and marketing are spot-on. With a hot new 3- and 4-door Fiesta at the bottom, and a serious, athletic new Thunderbird at the top, Ford should be back to normal.

+1

oh.. i have some stock in ford too.

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The only thing the last Thunderbird got right was the two seats. It was too slow and too soft in terms of both styling and handling. If they're going to bring the name back, they better attach it to a car that deserves it. Rather than copy the 1955's styling and call it a day, they should instead go back to what made he 1955 so great, and make a thoroughly modern car based off that. It needs great performance and handling that'll make Covette engineers nervous. It needs aggressive styling that makes it look fast while sitting at a stoplight. It needs a no nonsense interior - it's a Ford sports car, not a Lincoln luxury sedan.

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That's the thing, though. Ford created a legend in 1955, but they only kept it for 3 years. By '58, the T-bird became a pioneering, personal-luxury 4 seater coupe, and it remained so throughout its life (save a few years availability as a 4 door). I believe the Thunderbird can come back once again as a 2 seater, but it should not directly compete with the Corvette, imo, yet it should not be as soft as the last gen (so far).
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I liked the last T-bird, but like its platform mate the Lincoln LS, it was an "almost" product.

Both could have been great with a bit more work by Ford.

If they do it again, I hope they do it right.

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Let's just hope they don't destroy it with the retro junk they gave us last time.

Meanwhile back at the C&G ranch, fanboys demand every single GM hark back to the 50s or 60s.

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see, i have issues, since my best memories of "Tbird" are the 70's luxo barge coupe, the 80's coupes, and the 90's including the SC.

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Unlike most, I want Thunderbird to return as a four seat personal luxury coupe, where its greatest success was.

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The 4 seater is the way to go.

The 2 seater was like the first Not a Sports car and other than the odd Supercharged model not a performance car. Tha tis what the last one represented.

The new car may make a dent as a 4 seater but they need to make it a very different car vs the Mustang as why spend a ton of money on a T bird when you can spend less on a Stang convertivble.

Chysler found out the hard way on the Lebaron vs the Masurati Convertible they offered.

Ford right now needs a Taurus and a Focus that sells like the one's in the 1980's. This is where the money is made and the T bird would not help the year end profit much.

The money they spent on the last T bird and GT could have gone a long way to have even made a better Fusion.

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Right now, it seems there is only room for a maximum of two 2-door cars (not all 2-drs. are coupes IMO) per brand in the world.

All the mainstream brands seem to feel consumers only care for 4-doors and SUVs. There's also been increased pickup variety, which was also surely at the expense of 2-door cars. Beyond that, no 2-doors, no hatches, no wagons, barely even vans.

Barring some miracle of real market demand, you're only gonna see Focus and Mustang from Ford for example.

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I'm not sure a 4-seater would sell in a high enough volume to justify it, the large coupe market has dried up. A hardtop roadster, if executed better than the last one, could be a nice niche model.

I'd like to see a new Mercury Cougar and Lincoln Mark IX before a new T-bird.

I'm among the few who liked the last gen, I still see a couple running around, a blue one and a red one, and they're great looking.

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I liked the last one, but from what I've heard/read, it had all the functional prowess of a brick. Slow, inefficient, didn't handle well. Basically just looked pretty, and not everyone agrees/agreed on that. Add a high price tag, and you got yerself a flop of a car.

Besides being a slow seller, you mean it was just like the original. I've had friends with the original version, and it was slow inefficent, small one the inside, and drove this a tank. But boy is it a beautiful car.

I think Ford has the perfect opportunity to introduce a "hot" Hybrid with that name. I'm sad to say, they will probably not do of such.

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