Official Camaro pricing

[Chris_Doane]

For the base V6:

http://www.leftlanenews.com/chevrolet-camaro.html

And the SS:

http://www.leftlanenews.com/chevrolet-camaro-ss-2010.html

[Camino LS6]

[Croc]

Well, my biggest question/concern is the profit margin on the base. Sure, it's really affordable, but it won't do GM any favors to sell these at a loss. Anyone know the profit margin on these?

[pow]

Hm, didn't the Solstice at one time start at $19,995? It didn't come with anything - no ABS, no power windows, no air conditioning - and subsequently after the buzz, it went up $3K. Maybe it'll be a similar story with the Camaro.

[Paolino]

For what you get, I don't think that's bad at all.

[Croc]

Hm, didn't the Solstice at one time start at $19,995? It didn't come with anything - no ABS, no power windows, no air conditioning - and subsequently after the buzz, it went up $3K. Maybe it'll be a similar story with the Camaro.

This is exactly why I'm fretting over the profit margins. Kappa is/was NOT a moneymaker.

[Eric77TA]

This is exactly why I'm fretting over the profit margins. Kappa is/was NOT a moneymaker.

I think that the majority of buyers will at least step up to a 1LT (floor mats, fog lights, aluminum wheels, nicer interior, power seats). I think that the RS package (not available on LS) will also drive a lot of people up into the LT models.

So, while I'm not sure how profitable the LS can be, I don't think it will be the volume car, either.

[loki]

This is exactly why I'm fretting over the profit margins. Kappa is/was NOT a moneymaker.

hopefully GM is taking into account the current situation some...Kappa was something to learn from.

[Lamar]

Depends on volume. Anyone know how many of these will be cranked out?

[Eric77TA]

Depends on volume. Anyone know how many of these will be cranked out?

I know GM was targeting 100,000. I don't know if that's possible in the current economy.

[FUTURE_OF_GM]

Didn't PCS say that the V8 version would be priced far out of reach?!?!?

Umm, last I checked, this is about $2,000 more than a Mustang GT for MUCH more car.

[gm4life]

Thanks.

[gm4life]

I could easily step up into an LT2 with RS package sounds like it would be under 30K. Giving the 23K starting price on an LS which is tempting.

[AAS]

Pricing looks good... I'm waiting for it to show up on KBB, so I can see if there are options for certain things to be deleted and others to be added.

[Robert Hall]

A $31k starting point for the V8 isn't bad at all. A 300hp '08 Mustang GT equipped the way I wanted one was about $36k when I priced one out a few months ago online.

[DavidCL2]

Truly amazing! Good job GM, keeping prices (and hopefully costs) down! This car will sell well :-)

I would prefer a G8, but with the better powertrain and cheaper price, i'll probably purchase a Camaro within the next 18 months.

[ToniCipriani]

23k... before GM Canada kicks in.

I'm thinking up here we're looking at least 28k for a stripper V6, and I know very well it won't exist other than on the GM.ca website. Probably looking at least 32k with stealership markups and tacked on options/accessories.

[smk4565]

I think the pricing is good, pretty much what I expected. It is a lot of styling, performance and value. The base model has floor mats as an option, so I am guessing it is pretty stripped down. I would imagine most cars have an equipment group or LT package and there won't be many $22,995 models built anyway, most will be $25-27,000.

[Croc]

I think that the majority of buyers will at least step up to a 1LT (floor mats, fog lights, aluminum wheels, nicer interior, power seats). I think that the RS package (not available on LS) will also drive a lot of people up into the LT models.

So, while I'm not sure how profitable the LS can be, I don't think it will be the volume car, either.

Doesn't matter, though. That base pricing starts so low concerns me for the profit margins of each bundled trim level. GM needs money more than car enthusiasts need a new Camaro.

Depends on volume. Anyone know how many of these will be cranked out?

Variable costs are the only ones affected by volume...and let's be honest this will be low volume. It's the wrong car for the wrong time, overweight, under-fuel efficient, not practical. So we have low volume, which means higher variable costs since there aren't really huge economies of scale. Mostly, though, I'm concerned about the fixed costs in engineering the damn thing.

GM better be making money on each one of these they sell, though I have a sinking feeling these are going to shade dealership lot pavement from the sun.

ETA: All the "Oh, don't worry about it because most Camaros won't sell at base equipment levels" posts are actually making me more concerned than anything else...it seems like nobody disagrees with my instinct that base trims are being sold at a loss or damn close to it.

Edited October 14, 2008 by Croc

[gm4life]

Trust GM would not under-price anything, to loose money on them give me a break. GM isn't that dumb.

[66fastback]

I think the new camaro will be a nice car and nice competition for the muscle car class it is much faster and better value than charger or mustang only problem i see with it is its ugly

charger and stang are exallant recrations of the first muscle cars the camaro look more like the last one

i'm only excited about the camaro because it will force the mustang to stop sucking so bad

the challenger i just plain like

good deal for the car though

[wildpaws]

I think the new camaro will be a nice car and nice competition for the muscle car class it is much faster and better value than charger or mustang only problem i see with it is its ugly

charger and stang are exallant recrations of the first muscle cars the camaro look more like the last one

i'm only excited about the camaro because it will force the mustang to stop sucking so bad

the challenger i just plain like

good deal for the car though

If you think the new 2010 Camaro is ugly, then don't buy it! The manufacturers can't please everyone with one car, just buy the Challenger you like even if the Camaro is "a good deal for the car though". Just FYI, the new Camaro was never intended to be a clone of the '69 Camaro, just some styling cues were taken from the '69.

Clyde

[gm4life]

I think it will be one of the best looking cars ever to be sold actually.

[A Horse With No Name]

Sometimes it takes awhile for a new car to grow on you. I like the new Camaro much more than when I first saw the concept.

Chris

[Sixty8panther]

WANT!!!

[A Horse With No Name]

At that price point, it IS within my budget...and I AM going to be in the market.

I think I'm going to ahve to change my username to something like CAMROGUY in a few months...amazing car!

Chris

[Camino LS6]

At that price point, it IS within my budget...and I AM going to be in the market.

I think I'm going to ahve to change my username to something like CAMROGUY in a few months...amazing car!

Chris

Glad to hear it!

[66fastback]

At that price point, it IS within my budget...and I AM going to be in the market.

I think I'm going to ahve to change my username to something like CAMROGUY in a few months...amazing car!

Chris

If you buy one please park it in the garage so the nieghbors dont have to see it.

[A Horse With No Name]

Don't worry, you won't be getting the keys anytime soon!

You can cruise around with your girlfriends in your Hyundai Sonata with the wing and the dubs...I want to drive a more "manly" car.

Besides, it would still be better looking than almost anything else on our block!

Chris