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Chrysler revamps Certified Pre-Owned program

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Chrysler revamps Certified Pre-Owned program

03/16/2010, 11:13 AMBY ANDREW GANZ

Manufacturer-backed Certified Pre-Owned programs have been tremendously popular with consumers – and now Chrysler says it is upping its game by offering a more comprehensive program and an all-new website.

The Chrysler program mostly mirrors offerings by domestic and Japanese non-luxury brands, although it is somewhat unique in that buyers of pre-owned Chrysler, Dodge, Jeep or Ram vehicles equipped with Sirius Satellite Radio will get a three-month trial subscription. The automaker says it is unique in that it offers an available lifetime warranty upgrade at an extra cost for Certified Pre-Owned buyers.

Otherwise, the program includes a three-month, 3,000-mile Maximum Care Warranty similar to the factory bumper-to-bumper program and a six-year, 80,000-mile transferable powertrain warranty with roadside assistance. Chrysler says it will also include a Carfax report with any Certified Pre-Owned offering.

The automaker also launched a new Certified Pre-Owned website, www.certifiedpreowned.chrysler.com.

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