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Honda Ridgeline may not return after 2012


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Honda Ridgeline may not return after 2012

by Jeremy Korzeniewski (RSS feed) on Apr 9th 2010 at 6:38PM

2009 Honda Ridgeline – Click above for high-res image gallery

What will become of the Honda Ridgeline pickup truck after the 2011 model year? Honda isn't saying, other than to confirm earlier reports from the Chicago Auto Show that "there would be no significant change to the Ridgeline through the 2011 model year." That said, PickupTrucks.com has apparently heard from reliable sources that Honda's innovative unibody truck won't be renewed for another go 'round after the present model's rapidly approaching expiration date.

It's no secret that the Ridgeline has failed to live up to Honda's lofty sales goals of 50,000 units per year. In 2009, Honda moved just 16,464 total units, which may not be enough to justify the expense of a major remodel. Alternatively, Honda may be taking a wait-and-see approach to the compact pickup truck market – just in case there's a rebound from the current segment-wide sales slump. Stay tuned.

link:

http://www.autoblog.com/2010/04/09/honda-ridgeline-may-not-return-after-2012/

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I recall the times I spent arguing with individuals claiming that Honda had raised the bar with innovation in the small-truck market with the uni-body design. They were constantly praising its abilities and proclaiming it just as much an off-road and utility vehicle as a full-size pickup. All I kept saying was that it won't win over anyone but those unwilling to consider a domestic truck, and those buyers will suffer for it. I imagine most of those buyers are happy with their purchase, as they may as well be; however, it's clear the market had no room for a vehicle so limited.

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Good ridance.

Unlike the CRX and Prelude no one will miss this piece of crap.

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CRX, Prelude, and S2000 were all good Honda designs...

This thing missed the boat entirely. I remember I guy I know who is a Honda salesman, telling me the redesigned Ridgeline was going to blow the market open after going to a sales orientation in Cincinnati..I still haven't given him a proper ration of crap for that...

Chris

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