Jump to content
  • Greetings Guest!

    CheersandGears.com was founded in 2001 and is one of the oldest continuously operating automotive forums out there.  Come see why we have users who visit nearly every day for the past 16+ years. Signup is fast and free, or you can opt for a premium subscription to view the site ad-free.

Sign in to follow this  

Video: History Of The BMW Logo

Recommended Posts

Video: History Of The BMW Logo

By Viknesh Vijayenthiran


June 8th, 2010

While most people think BMW’s logo is a representation of a spinning propeller, an understandable mistake given the automaker’s roots in aircraft engine manufacturing, the truth actually lies elsewhere.

The first time the logo was used on a vehicle was actually on a motorbike, the R32 model of 1923. However, the first recorded use of the logo was in fact on a service manual printed in 1918. The first depiction of the logo as the spinning blades of an aircraft, meanwhile, wasn’t until 1929.

That is because the logo was actually derived from another logo used by Rapp Motorenwerke, an aircraft engine manufacturer that eventually became BMW. The blue and white coloring, meanwhile, came from the official colors of the State of Bavaria where BMW is based.

Watch the video below for a more detailed description.



Share this post

Link to post
Share on other sites

OMG : a 4 minute drone for a childly-simplistic logo that never changed- therefore has no history to document. Same for what feels like forever- just like the front fascia of all BMWs.

Share this post

Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
Sign in to follow this  

  • Who's Online   1 Member, 0 Anonymous, 43 Guests (See full list)

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets



Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.