Jump to content
Sign in to follow this  

Video: Hyundai goofs on Top Gear for new ix35/Tucson ads

Recommended Posts

Filed under: Marketing/Advertising, Videos, Crossover, Hyundai

Click above to watch the videos after the jump

At its best, Top Gear represents nearly everything we've ever wanted in a show about cars. It's well-written, funny, beautifully shot and simply enjoyable to watch, even if ultimately it's more about entertainment than full-fledged reviews. The advertising types at Hyundai have picked up on the cheeky part of Top Gear in an overseas commercial for the ix35 crossover (Tuscon here in the States). The ads, which apparently air in South Africa, very overtly spoof the BBC program, but with three animals making up the "Top Deer" team. Clarkson, Hammond and May are replaced with a wildebeest, hamster and a turtle. The Stig is replaced with a deer called "The Stag."

We usually loathe commercials that replace humans with adorable forest creatures, but this is a different animal altogether. The first spot features a one-on-one track battle between the ix35 and the Stag, and the second ad stars the Clarkson-esque wildebeest behind the wheel of the ix35. Very funny stuff. Hit the jump to view a couple of well-executed videos.

[source: Hyundai via YouTube]

Continue reading Video: Hyundai goofs on Top Gear for new ix35/Tucson ads

Video: Hyundai goofs on Top Gear for new ix35/Tucson ads originally appeared on Autoblog on Tue, 15 Jun 2010 13:29:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments


autoblog?i=04NhT-alpwc:MQ7QivNyyTk:wF9xT autoblog?i=04NhT-alpwc:MQ7QivNyyTk:V_sGL

View the full article

Share this post

Link to post
Share on other sites

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now

Sign in to follow this  

About us

CheersandGears.com - Founded 2001

We  Cars

Get in touch

Follow us

Recent tweets