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COMING SOON: "CALL OF DUTY" JEEP WRANGLER AND RAM 1500 LONGHORN

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COMING SOON: "CALL OF DUTY" JEEP WRANGLER AND RAM 1500 LONGHORN

By Andrew Ganz

Chrysler's truck brands, Jeep and Ram, are set to debut a pair of new special edition models in the near future. While neither special edition is groundbreaking in its content, both offer a few unique touches.

We don't have all of the details yet, but here's what we know:

The Jeep Wrangler Call of Duty edition is inspired by the video game of the same name. Call of Duty Black Ops features a Wrangler as its "hero" vehicle, so it comes as no surprise that Chrysler would capitalize on the partnership by offering a special edition Wrangler. The Call of Duty Black Ops game is set to debut on November 9 and we'd expect the special edition Wrangler to make its appearance around then.

At the very least, look for a special paint job and unique wheels to go along with the obligatory special edition badging. Jeep is no stranger to special edition Wranglers, although this might be the first video game cross promotion ever offered by an automaker.

Meanwhile, Ram will introduce a Longhorn edition of its Ram pickup next week at the State Fair of Texas' annual auto show. According to the Wall Street Journal, the Longhorn will feature a pop-out badge that can be used as a belt buckle. It's expected that the Longhorn will more or less mirror the current Lone Star edition, which is only available in Texas. The Lone Star - known as the Big Horn package elsewhere - starts with a standard Ram 1500 SLT and adds features like 20-inch alloy wheels and a convenience package.

One of the largest auto shows in the world by audience size, the State Fair's importance to automakers has increased over the last few years, particularly among truck and SUV introductions. Last year, Ford introduced its 2011 Ford F-Series Super Duty at the show, while Toyota also unveiled its redesigned Toyota 4Runner.

Ram will also increase availability of its innovative Ram Box bed storage system by offering it on its 2500-series trucks for the first time.

link:

http://www.leftlanenews.com/coming-soon-call-of-duty-jeep-wrangler-and-ram-1500-longhorn.html

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I hate obvious vehicle placements in non-racing video games. This'll probably be just like Far Cry 2 (which was the worst money ever spent on a game that should have been good but sucked completely -- not because of the Jeep placement though).

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