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Nissan Celebrates 20,000 Reservations For 2011 Leaf With U.S. Tour

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Nissan Celebrates 20,000 Reservations For 2011 Leaf With U.S. Tour

By Nikki Gordon-Bloomfield

September 24th, 2010

Remember the Freedom Drive, where a solitary 2011 Chevy Volt made its way from Texas to New York to publicize the extended-range electric vehicle’s launch?

Finishing on Independence Day with a massive fireworks display, the tour gave out T-Shirts and offered test-drives to potential customers en-route.

Ever since then we’ve been waiting to see what Nissan, makers of the rival 2011 all-electric Leaf would do in response. And now we know.

Starting October 1, the Drive Electric Tour will make its way around the U.S. with a roadshow worthy of any superstar.

And it’s not just T-shirts being given away. Nissan America Inc. will be giving a 2011 Nissan Leaf away in a social-media driven online competition.

Along with the announcement came the news that Nissan have now received 20,000 orders for the 2011 Leaf in the U.S. This milestone has been achieved 3 months ahead of Nissan’s own schedule and means that for a while at least, no more orders are being taken.

Kicking off at the AltCar Expo in Santa Monica, the Drive Electric Tour will offer potential customers the chance to drive the 2011 Leaf around a pre-determined course. As with previous test drives, a Nissan representative will accompany drivers to answer questions and provide an insight into the Leaf’s on-board technology.

As part of the tour, Nissan representatives will explore the issues surrounding the Leaf, including history of EVs, keeping track of the Leaf’s power consumption, environmental impact of the car and how it feels a 100 mile range is more than most consumers will need.

Win A Nissan Leaf- ScreenshotEnlarge PhotoTo enter to win a Nissan Leaf, visitors to the site and the tour are being asked to create a video detailing why they should win a Nissan Leaf. Contestants’ videos will then be uploaded to the Internet and voted on.

Like a crossover between social media and a TV talent show, the winner will be the person whose video receives the most votes via Twitter and Facebook.

Moving on from California, the tour will move through Oregon, Washington, Arizona, Texas, Florida, Georgia, North Carolina, and Washington DC before finishing in Nashville in March next year.

What about the other states? At the moment, Nissan is focusing its attentions to these key markets and as time progresses, more markets will be explored.

2011 Nissan LeafEnlarge PhotoFor now though it looks as if anyone within the hearlands of America will have to travel to get a test-drive of Nissan’s all electric family hatchback.

Interestingly, we’ve noticed that Nissan has avoided many states with cold winter temperatures. This may be coincidental, but perhaps Nissan feels the Leaf is better suited to markets in more temperate states.

To book your test-drive as part of the Drive Electric Tour, head to Nissan’s website. We’ve been lucky enough to drive the Leaf several times now and love its clean design, smooth acceleration and sure-footed handling.

link:

http://www.thecarconnection.com/marty-blog/1049692_nissan-celebrates-20000-reservations-for-2011-leaf-with-u-s-tour

NISSAN TAKES 20,000TH LEAF RESERVATION

By Drew Johnson

Nissan has taken its 20,000th Leaf reservation, putting the pure electric hatchback well ahead of expectation. Nissan didn’t expect to tally its 20,000th reservation until sometime in December.

“As of today, 20,000 consumers have spoken, and they are choosing the Nissan LEAF and a zero-emission future,” said Brian Carolin, senior vice president, Sales and Marketing, Nissan North America. “We, along with our dealers, now look forward to focusing on providing an absolute top-level purchase experience to our first customers, and to help ensure that the transition to gas-free driving is a seamless one.”

Due to the influx of hand raisers, Nissan has suspended the Leaf reservation process for the foreseeable future. The current reservations will take Nissan well into 2011 to fulfill, so don’t expect the reservation desk to reopen until at least mid-2011.

Those that did make the list will be able to sample the Leaf on its upcoming 23-city tour.

link:

http://www.leftlanenews.com/nissan-takes-20000th-leaf-reservation.html

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Nissan reaches 20,000 Leaf pre-orders, stops taking reservations

by Autoblog Staff (RSS feed) on Sep 24th 2010 at 7:58AM

If you've been in sitting on the fence for a Nissan Leaf you're time is officially up. The website My Nissan Leaf posted the announcement below and Nissan has since confirmed that sales of the Leaf officially ended yesterday. For those of you who didn't get your $99 deposit in, next year's your best bet.

Nissan aggressively anticipated reaching its goal of 20,000 consumer reservations by December 2010 and we are excited to announce that we have reached this goal 3 months ahead of schedule! Therefore, on 9/23/10, Nissan will shut down the reservation system in order to focus on providing the best level of customer service and premium ownership experience to those who have already reserved.

All current reservation holders will continue to have the opportunity to purchase or lease a Nissan LEAF. Those who are interested in the Nissan LEAF but have yet to make a reservation are invited to sign up for information and updates on http://www.nissanusa.com. A subsequent phase of reservations for those consumers will begin next year.

[source: My Nissan Leaf]

PRESS RELEASE

NISSAN REACHES 20,000-RESERVATION MILESTONE FOR NISSAN LEAF; FIRST PHASE OF CUSTOMER RESERVATIONS COMPLETED

– Drive Electric Tour Kicks Off in October –

FRANKLIN, Tenn. (Sept. 23, 2010) – Consumer interest for the Nissan LEAF continues to grow, as Nissan North America Inc. today marks its 20,000th reservation for the 100-percent electric car.

Nissan had anticipated reaching its stated target of 20,000 reservations at the time of the first U.S. Nissan LEAF delivery, in December. This achievement comes three months ahead of schedule and just days before Nissan kicks off the "Drive Electric Tour." The 23-city tour will give reservation holders and those interested in driving a Nissan LEAF a chance to experience all-electric driving firsthand.

Achieving 20,000 reservations marks the successful completion of the first phase of the Nissan LEAF rollout, which began more than five months ago, and no further reservations will be taken until next year. Nissan now is focusing on providing the best level of customer service and premium ownership experience to those who already have enrolled. A subsequent phase of reservations will begin next year, after current reservations and orders have been processed.

Consumers who already have made reservations will continue to have the opportunity to purchase or lease an all-electric Nissan LEAF. Nissan is following its planned order-release timing for existing reservationists. Orders have been prioritized based on market timing and when consumers submitted their original reservations online and paid their refundable $99 reservation fee.

Those who are interested in the Nissan LEAF but have yet to make reservations are invited to sign up for information and updates on www.nissanusa.com. They will be contacted in advance of the next phase of vehicle reservations.

"As of today, 20,000 consumers have spoken, and they are choosing the Nissan LEAF and a zero-emission future," said Brian Carolin, senior vice president, Sales and Marketing, Nissan North America. "We, along with our dealers, now look forward to focusing on providing an absolute top-level purchase experience to our first customers, and to help ensure that the transition to gas-free driving is a seamless one. We invite all who are interested in experiencing the Nissan LEAF to join us at the upcoming Drive Electric Tour, which is coming to 23 cities beginning this fall."

Consumers and other interested drivers will have the first opportunity to test-drive a Nissan LEAF in select markets starting Oct. 1 through the "Drive Electric Tour." The tour will provide information about the car, its technology, and its features, along with the first public test-drives.

Tour stops include:

Oct. 1-3: Santa Monica, Calif. Jan. 7-9, 2011: Houston

Oct. 8-10: Anaheim, Calif. Jan. 14-16: Dallas

Oct. 15-17: San Diego Jan. 21-23: Jacksonville, Fla.

Oct. 22-24: Los Angeles Jan. 28-30: Miami

Oct. 29-31: San Jose, Calif. Feb. 4-6: Orlando, Fla.

Nov. 5-7: Hillsboro, Ore. Feb. 11-13: Tampa, Fla.

Nov. 12-14: Seattle Feb. 18-20: Atlanta

Nov. 20-28: San Francisco Feb. 25-27: Knoxville

Dec. 3-5: Tempe, Ariz. March 4-6: Charlotte, N.C.

Dec. 10-12: Tucson, Ariz. March 11-13: Raleigh, N.C.

Dec. 17-19: Austin, Texas March 18-20: Washington, D.C.

March 25-27: Nashville

Interested drivers can learn more about the tour, including specific locations, and register to drive the Nissan LEAF at www.drivenissanleaf.com. Sales of the Nissan LEAF begin in December in California, Oregon, Washington, Arizona and Tennessee. In January 2011, sales begin in Texas and Hawaii. The Nissan LEAF will be available nationwide by the end of 2011.

link:

http://www.autoblog.com/2010/09/24/report-nissan-reaches-20-000-leaf-pre-orders-will-stop-taking/

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