Drew Dowdell

NAIAS 2012:Chevy Unveils Two Concept Coupes

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Chevrolet unveiled two coupe concepts at the 2012 North American International Auto Show in Detroit today. Chevy is actively courting the sub-30 crowd with these two small coupes with a heavy emphasis on connectivity both virtual and personal. Chevy said that while youth buyers wanted coupes, they also wanted to be able to take their friends with them. Thus the ability to seat adults comfortably in the rear is emphasized. Chevy has also included a high level of digital social connectivity in a way that isn't distracting using the Chevy's MyLink infotainment system.

The first concept, the Chevrolet Tru 140S, is a front wheel drive "affordable exotic". It is inspired by the sleek lines of Italian supercars. The Tru 140S is based on the Chevrolet Cruze and Volt platforms and features a 1.4 liter turbocharged, direct injection engine with about 150 horsepower. The engine also features automatic start/stop technology for additional fuel economy.

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The Chevrolet Code 130R shares an engine with the Tru 140S, but it turns it 90 degrees for a rear wheel drive arrangement. The Code 130R's upright profile evokes Chevrolet heritage without being retro.

Though not officially said, we are assuming that the Code 130R rides on the same Alpha platform as the Cadillac ATS shown yesterday since the wheelbase is the same and track is only 0.9 inches wider.

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Both concepts were shown without interiors intentionally. Chevrolet wishes to keep the design and development process open to future ideas.

Browse the galleries below for your Chevy Coupe goodness.

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The 140S has a mix of G6 coupe and CTS coupe styling cues...also reminds me of a more angular Eclipse. The 130R is unusual..similar proportions to the 1-series.

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That's what the 230R reminds me proportionally of, the 1 series, although better looking.

I agree the 140S looks like a more angular Eclipse, but I like it.

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So far, I like both designs to a degree. The press pics are awful though, so all I really have is a first impression.

- I like the concept of both cars, but hate the noses on both.

- The names are awful.

- The pair of them just need a few design tweaks to really look good.

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Hold your judgement till you see some on the floor photographs. But overall it is a good design effort for both concepts.

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I think there's room for both a Cruze coupe and a small RWD coupe slotted below the Camaro to compete with the FR-S and BRZ.

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I think there's room for both a Cruze coupe and a small RWD coupe slotted below the Camaro to compete with the FR-S and BRZ.

Yes...more coupes wouldn't hurt Chevy at all...they have the 4dr/5dr market covered quite well..more fun is a good thing...

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Assuming that the 130 is on the ATS platform, this Buick looks more possible than ever:

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And let's not forget what inspired Alpha in the first place:

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I'm going to go out on a limb (very, very far out on a limb) and say that the Tru 140s (the silver one) is a styling exercise for the next Camaro. Don't laugh just yet. Picture it stretched over Alpha and without the front 1/4 glass - it would be an interesting take on a "modern" Camaro.

The 130R - yes please!!

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I'm going to go out on a limb (very, very far out on a limb) and say that the Tru 140s (the silver one) is a styling exercise for the next Camaro. Don't laugh just yet. Picture it stretched over Alpha and without the front 1/4 glass - it would be an interesting take on a "modern" Camaro.

The 130R - yes please!!

Funny you mention that, I was thinking "what if the 140s shows the exterior and the 130R shows the guts/platform, and together they make the new Camaro?"

Is the 130R on Alpha, or something else?

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Is the 130R on Alpha, or something else?

Alpha...same wheelbase as the ATS, I think...I assume the 140 is on Delta II or Gamma?

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Is the 130R on Alpha, or something else?

Alpha...same wheelbase as the ATS, I think...I assume the 140 is on Delta II or Gamma?

So the 130R could just be a Camaro preview, though I would hope the next generation Camaro doesn't take too much inspiration from the 130R.

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Is the 130R on Alpha, or something else?

Alpha...same wheelbase as the ATS, I think...I assume the 140 is on Delta II or Gamma?

So the 130R could just be a Camaro preview, though I would hope the next generation Camaro doesn't take too much inspiration from the 130R.

Maybe...but it seems awfully small to be a Camaro....

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Is the 130R on Alpha, or something else?

Alpha...same wheelbase as the ATS, I think...I assume the 140 is on Delta II or Gamma?

So the 130R could just be a Camaro preview, though I would hope the next generation Camaro doesn't take too much inspiration from the 130R.

Maybe...but it seems awfully small to be a Camaro....

It would be interesting to see the current Camaro parked next to the 130R.

I personally wouldn't mind smaller if the interior space doesn't get cramped.

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Just talked with Mr. Baker, the lead behind 130r. He confirmed it is an alpha, and both concepts were designed in LA.

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Just talked with Mr. Baker, the lead behind 130r. He confirmed it is an alpha, and both concepts were designed in LA.

If you happen to catch him again, ask him how flexible the architecture is (wheelbase, width, cowl height, dash-to-axle...).

Could be very interesting to hear his response.

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Just talked with Mr. Baker, the lead behind 130r. He confirmed it is an alpha, and both concepts were designed in LA.

If you happen to catch him again, ask him how flexible the architecture is (wheelbase, width, cowl height, dash-to-axle...).

Could be very interesting to hear his response.

That's what I'm wondering....can it grow enough for Sigma/Zeta sized cars?

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What I would love to know is can this platform be used for AWD versions. These cars would be awesome in AWD mode. Yes I know not everyone lives in a state with mountains and snow, but I think these would sell well as a subaru competition.

Go Chevy!! :)

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