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William Maley

Sales: July 2012 - Subaru

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Subaru of America, Inc. July Sales Mark Eight Consecutive Months of Sales Gains

  • Subaru year-to-date sales are up 23 percent

CHERRY HILL, N.J., Aug. 1, 2012 /PRNewswire/ -- Subaru of America, Inc. today reported record sales for the month of July of 25,183 vehicles, a 16 percent increase over July 2011. The company also reported year-to-date sales of 189,487 – an impressive 23 percent increase over prior year.

Month-over-month sales for the 36 MPG all-wheel drive Impreza doubled. The recently refreshed Outback – which is now available with new Eyesight driver assistance technology – saw a 10 percent sales increase over July 2011.

"Subaru products represent safety, value and reliability, which is exactly what customers are looking for in these turbulent economic times," said Thomas J. Doll, executive vice president and COO, Subaru of America, Inc. "We are pleased to continue our trend of double digit monthly sales increases, and July represents the eighth consecutive month Subaru has established monthly sales records. The arrival of the all-new XV Crosstrek is right around the corner so we expect to see continued momentum into the second half of the year."

"Subaru buyers continue to recognize the incredible value proposition of our vehicles," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. "Our buyers are savvy shoppers with active lifestyles. When shoppers seek safety, durability and a spirited drive, the Subaru line-up of vehicles offers a no-compromise solution."


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Subaru seems to be doing a very intelligent job of marketing their product and keeping their niche line of all wheel drive intact.

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Subaru, like VW has cheapened their product but they still have managed to hang on to their weird customer base. I do not hear much good about how these new Subies hold up or drive...although when i have driven them they seem pleasant enough. Just not at all entertaining.

The fact that the IMpreza has real room inside is a big thing.

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I think people are so busy with their lives that they don't care as much about how the thing drives. Al;so, they had to cheapen their product because the yen is so strong.

A lot of the cars that Japan is selling us should be 5 to 8 k cheaper if the dollar was stronger.

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Gotta admit, I love the BRZ. If only it had the turbo producing around ~270hp.

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Aftermarket is working on this. Still won't catch a ZO6

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Doesn't have to. Tracking a 270 hp before a 505 hp car is like warming up. :P

May be a used Solstice with Stage II Upgrade.

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We had a solstice that was supercharged rather than Turbocharged when I raced with the Dayton Corvette Club a couple of weeks ago. Very impressive...

I had him 6 of ten runs, and on the final run he had me by two tenths of a second....but a very fast car indeed.

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    • By William Maley
      Last week, we reported on a CARB document providing some details about the upcoming Subaru Crosstrek Plug-In Hybrid. The document said the model would return "an electric range at 25.650 miles based on the Urban Dynamometer Driving Schedule - replicates city driving conditions." This is similar to the Toyota Prius Prime which lends its hybrid system to the Crosstrek. But we found ourselves a bit skeptical considering the Crosstrek is heavier and uses an all-wheel drive system - things that reduce range. Hopefully, Subaru would provide some details on it when it arrived at the LA Auto Show next week.
      But Subaru has decided to surprise us by unveiling the Crosstrek Hybrid today. Let's get to that all important question, how far will the model travel on electric power alone? According to Subaru, it is 17 miles on a full charge. Slightly disappointing to say in the least since we were kind of hoping for at least 20. It does slightly better when it comes to fuel economy figures: 90 MPGe combined with the battery charged up and 35 MPG on the combined cycle with the gas engine only.
      The Crosstrek Hybrid's powertrain is comprised of a retuned version of the 2.0L boxer-four engine (137 horsepower and 134 pound-feet), two electric motors, and an 8.8-kWh lithium-ion battery pack. Total output is rated at 148 horsepower and 149 pound-feet. One interesting tidbit is Subaru keeps the single multi-plate transfer clutch at the transmission output to keep power flowing to all wheels - no matter whether it is gas or electric. Recharging takes about two hours on a 240-Volt charger and five hours on a 120-Volt charger.
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      Gallery: 2019 Subaru Crosstrek Hybrid
      Source: Subaru
      All-New Subaru Crosstrek Hybrid To Debut At Los Angeles Auto Show
      First-ever Subaru plug-in hybrid vehicle New Subaru StarDrive Technology Standard Subaru Symmetrical All-Wheel Drive Up to 90 MPGe Full range of 480 miles when using both gas and electric power EyeSight® Driver Assist Technology standard November 19, 2018 , Los Angeles, CA - Subaru of America, Inc. today introduced its first-ever plug-in hybrid vehicle, the 2019 Crosstrek Hybrid. The highly anticipated SUV offers real all-wheel drive capability in a hybrid package. Arriving at Subaru retailers near the end of this year, the 2019 Crosstrek Hybrid will also feature unique exterior and interior styling and new in-vehicle technology. The new SUV also qualifies for High Occupancy Vehicle (HOV) permits in many states, including CA, MD and NY.
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      The Crosstrek Hybrid is capable of speeds up to 65 mph when in full electric mode and is a full second faster from 0 to 60 mph than the standard Crosstrek. The new powertrain not only yields quicker acceleration, but up to 90 MPGe with a total range of 480 miles.
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      View full article
    • By William Maley
      Last week, we reported on a CARB document providing some details about the upcoming Subaru Crosstrek Plug-In Hybrid. The document said the model would return "an electric range at 25.650 miles based on the Urban Dynamometer Driving Schedule - replicates city driving conditions." This is similar to the Toyota Prius Prime which lends its hybrid system to the Crosstrek. But we found ourselves a bit skeptical considering the Crosstrek is heavier and uses an all-wheel drive system - things that reduce range. Hopefully, Subaru would provide some details on it when it arrived at the LA Auto Show next week.
      But Subaru has decided to surprise us by unveiling the Crosstrek Hybrid today. Let's get to that all important question, how far will the model travel on electric power alone? According to Subaru, it is 17 miles on a full charge. Slightly disappointing to say in the least since we were kind of hoping for at least 20. It does slightly better when it comes to fuel economy figures: 90 MPGe combined with the battery charged up and 35 MPG on the combined cycle with the gas engine only.
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      Exterior changes for the Crosstrek Hybrid include a charging port on the opposite side of the gas filler, silver accents, and two-tone 18-inch wheels.
      Going hybrid on the Crosstrek is expensive. When it arrives at dealers towards the end of the year, the Crosstrek Hybrid will begin at $35,970 (includes a $975 destination charge).
      Gallery: 2019 Subaru Crosstrek Hybrid
      Source: Subaru
      All-New Subaru Crosstrek Hybrid To Debut At Los Angeles Auto Show
      First-ever Subaru plug-in hybrid vehicle New Subaru StarDrive Technology Standard Subaru Symmetrical All-Wheel Drive Up to 90 MPGe Full range of 480 miles when using both gas and electric power EyeSight® Driver Assist Technology standard November 19, 2018 , Los Angeles, CA - Subaru of America, Inc. today introduced its first-ever plug-in hybrid vehicle, the 2019 Crosstrek Hybrid. The highly anticipated SUV offers real all-wheel drive capability in a hybrid package. Arriving at Subaru retailers near the end of this year, the 2019 Crosstrek Hybrid will also feature unique exterior and interior styling and new in-vehicle technology. The new SUV also qualifies for High Occupancy Vehicle (HOV) permits in many states, including CA, MD and NY.
      The Crosstrek has become the brand’s third-best-selling model in America since its debut six years ago. Priced at $34,995 plus $975 for destination and delivery*, the 2019 Crosstrek Hybrid is the most powerful and most efficient version of the versatile compact SUV ever.
      The Hybrid features the new Subaru StarDrive Technology that uniquely integrates electric motors, a 2.0-liter direct-injection SUBARU BOXER® engine, Subaru Symmetrical All-Wheel Drive, and a new Lineartronic CVT (Continuously Variable Transmission).
      Subaru StarDrive Technology employs two electric motors. One motor functions as an engine starter. Conversely, it can be powered by the engine to function as a generator for the hybrid battery. The second motor powers the vehicle for hybrid and electric driving modes. It also charges the hybrid battery during regenerative braking.
      The Crosstrek Hybrid is capable of speeds up to 65 mph when in full electric mode and is a full second faster from 0 to 60 mph than the standard Crosstrek. The new powertrain not only yields quicker acceleration, but up to 90 MPGe with a total range of 480 miles.
      The high-capacity lithium-ion battery, mounted beneath the cargo area, enables the Hybrid to achieve an EV range of 17 miles, which covers a variety of trips.
      An electronically controlled brake system has been developed. Braking control has been optimized to distribute braking force between the regenerative brakes and mechanical brakes, thereby maximizing the amount of power regeneration to improve fuel efficiency and extended battery life.
      Like the Crosstrek, the 2019 Crosstrek Hybrid is built around the Subaru Global Platform that was designed to accommodate hybrid and electric powertrains. The standard Linerartronic CVT features X-MODE and Hill Descent Control for enhanced performance in low-friction and off-road conditions. The Crosstrek Hybrid’s 8.7-inches of ground clearance and 1,000 lb. towing capacity provide versatility in both off-road and city driving. The 60/40-split fold-down rear seats offer up to 43.1 cu.ft of cargo space, enough space for camping gear or luggage. The standard SI-DRIVE is a powertrain performance management system that allows the driver to tailor the vehicle’s throttle characteristics by choosing between “Intelligent” and “Sport” modes. Standard Active Torque Vectoring, first introduced on the WRX model line, applies light brake pressure to the inside front wheel while cornering for improved control and handling.
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      The Hybrid’s interior features exclusive new high-contrast Gray and Navy-Blue leather seats, door panels and armrests. The cabin is complemented with blue stitching and accent panels throughout.
      The fun-to-drive Crosstrek Hybrid comes with an array of standard features including the 8.0-inch STARLINK Multimedia Plus system with Apple CarPlay™ and Android™ Auto; Keyless Access with Push-Button Start; Automatic Climate Control; Tire Pressure Monitoring System with individual tire pressure display; power windows with auto-up/auto-down on both driver and passenger sides; power door locks and side mirrors; LED fog lights and dual rear USB ports. The standard All-Weather Package includes heated front seats, windshield wiper de-icer and heated exterior mirrors. The leather-wrapped steering wheel includes audio, Bluetooth® and SI-Drive control switches. For easy recognition while driving, the high-grade instrument panel includes a 4.2-inch color LCD as well as a power meter for real-time power output and regeneration. The high-grade multifunction display located above the center stack adds exclusive hybrid functions including driving and charging screens.
      With safety as a top priority, the 2019 Crosstrek Hybrid comes standard with a suite of driver-assist and safety features. EyeSight Driver Assist Technology includes Pre-Collision Braking and Throttle Management; Adaptive Cruise Control; Lane Departure and Sway Warning; and Lane Keep Assist. For the first time in a Subaru vehicle, a Driver Assist Indicator has been installed at the top of the combination meter to increase visibility of EyeSight status or other warnings. Standard Steering Responsive Headlights illuminate curves as the vehicle steers into them. Reverse Automatic Braking can apply the vehicle’s brakes if an obstacle is detected while reversing. LED High Beam Assist encourages the driver to maximize the use of high beams without worry of impairing oncoming traffic. Blind Spot Detection with Lane Change Assist and Cross Traffic Alert is also standard. Further, the Hybrid features a Pedestrian Alert System that provides an audible warning to pedestrians within the proximity of the vehicle when it is traveling below 20 mph. Like all 2019 Crosstrek models, the Hybrid comes standard with seven airbags including driver and front passenger frontal airbags, side curtain airbags, side pelvis/torso airbags and a driver’s knee airbag.
      An option package priced at $2,500 offers a power moonroof, heated steering wheel and STARLINK 8.0-inch Multimedia Navigation system with voice activated navigation powered by TomTom. Also included with the package is a Harman Kardon 8-speaker system with 432-watt equivalent amplifier.
      SUBARU STARLINK In-Vehicle Technology provides hands-free connectivity and entertainment through the vehicle’s multimedia or navigation system. All STARLINK Multimedia systems offer a high-resolution touchscreen; smartphone integration with Apple CarPlay, Android Auto, Aha™, and Pandora®; Bluetooth hands-free phone and audio streaming connectivity; AM/FM stereo; and Rear Vision Camera as standard. The 8.0-inch Multimedia Plus includes a single-disc CD player and voice activated controls for phone and Near Field Communication to the list of features. The top-of-the-line 8.0-inch Multimedia with Navigation adds navigation powered by TomTom, voice activated navigation and over-the-air updates.
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      *Destination & Delivery is $975 and may vary in the following states: CT, HI, MA, ME, NH, NJ, NY, RI and VT. D&D is $1,125 for retailers in Alaska.
    • By William Maley
      Subaru's first plug-in hybrid is just around the corner. The 2019 Crosstrek Plug-In Hybrid is expected to debut later this month at the LA Auto Show. As we reported back in February, Subaru would be using the electric powertrain from Toyota's Prius Prime, teamed with one of their boxer engines. We now have some new details on the Crosstrek Plug-In Hybrid via a California Air Resources Board (CARB) filing.
      Autoblog obtained the document which reveals that the Crosstrek PHEV will utilize a 2.0L boxer-four engine (most likely the same engine found in standard Crosstrek). The document also lists an electric range at 25.650 miles based on the Urban Dynamometer Driving Schedule - replicates city driving conditions. That's very similar to the Toyota Prius Prime when it is put into EV mode.
      But this also prompts some questions. Is the Crosstrek PHEV using a larger battery than the Prius Prime? We would think the added weight of the all-wheel-drive system would bring the range down. Also, is the electric motor providing power to all four wheels or just to one of the axles?
      Hopefully, we'll some get answers in the near future.

      View full article
    • By William Maley
      Subaru's first plug-in hybrid is just around the corner. The 2019 Crosstrek Plug-In Hybrid is expected to debut later this month at the LA Auto Show. As we reported back in February, Subaru would be using the electric powertrain from Toyota's Prius Prime, teamed with one of their boxer engines. We now have some new details on the Crosstrek Plug-In Hybrid via a California Air Resources Board (CARB) filing.
      Autoblog obtained the document which reveals that the Crosstrek PHEV will utilize a 2.0L boxer-four engine (most likely the same engine found in standard Crosstrek). The document also lists an electric range at 25.650 miles based on the Urban Dynamometer Driving Schedule - replicates city driving conditions. That's very similar to the Toyota Prius Prime when it is put into EV mode.
      But this also prompts some questions. Is the Crosstrek PHEV using a larger battery than the Prius Prime? We would think the added weight of the all-wheel-drive system would bring the range down. Also, is the electric motor providing power to all four wheels or just to one of the axles?
      Hopefully, we'll some get answers in the near future.
    • By William Maley
      Does Ford see the upcoming Ranger as a threat to the sales of the F-150? Joe Hinrichs, Ford's president of global operations says no.
      "There always will be some substitution, but this is more of a lifestyle vehicle for people who want to use it for different purposes. The F-150's gotten bigger over time and more expensive. We believe there's room now to slot the Ranger in very nicely in the showroom," he told Automotive yesterday at an event kicking off production of the Ranger.
      The new Ranger is quite expensive with the base XL SuperCab 2WD setting you back $25,395 with destination - higher than the Nissan Frontier ($19,965), Chevrolet Colorado ($21,495), and Toyota Tacoma ($24,480). But the biggest competitor to the Ranger might be the F-150. Despite a higher price ($29,650 for the XL Regular Cab 2WD), Ford is offering a number of incentives that can bring down the price of F-150 into Ranger territory. 
      But there is some good news for the Ranger, as interest in midsize trucks is rising. Automotive News reports that interest was increased 18 percent so far this year, a massive increase compared to the less than 1 percent in 2017.
      Source: Automotive News (Subscription Required)

      View full article
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