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      TAF
      Age: 38
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    • By William Maley
      SUVs at one time were seen as utility vehicles that could get you through the worst mother nature had on offer. Now SUVs have moved upmarket, becoming a status symbol at the school's parking lot and not tacking some off-road trail. Mercedes-Benz believes something similar could happen with pickup trucks.
      "SUVs are elegant lifestyle products with a high-quality finish to them. Not every customer takes them into the wilderness anymore. We believe pickups could go in a similar direction," said Volker Mornhinweg, Mercedes-Benz vans boss to Automotive News.
      Mercedes-Benz will soon be launching their first truck, the X-Class in a number of markets. Certain markets such as Europe and South Africa, Mercedes hopes to capture "trend-conscious individuals".
      There is a big pitfall to Mercedes' prediction. JATO Dynamics wrote in a research note that the X-Class will face "several challenges" in Europe where many customers see pickup trucks as work vehicles, not something like a daily driver. But that might be changing. As we reported last week, sales of pickup trucks in Europe have been climbing steadily.
      Source: Automotive News (Subscription Required)

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    • By William Maley
      SUVs at one time were seen as utility vehicles that could get you through the worst mother nature had on offer. Now SUVs have moved upmarket, becoming a status symbol at the school's parking lot and not tacking some off-road trail. Mercedes-Benz believes something similar could happen with pickup trucks.
      "SUVs are elegant lifestyle products with a high-quality finish to them. Not every customer takes them into the wilderness anymore. We believe pickups could go in a similar direction," said Volker Mornhinweg, Mercedes-Benz vans boss to Automotive News.
      Mercedes-Benz will soon be launching their first truck, the X-Class in a number of markets. Certain markets such as Europe and South Africa, Mercedes hopes to capture "trend-conscious individuals".
      There is a big pitfall to Mercedes' prediction. JATO Dynamics wrote in a research note that the X-Class will face "several challenges" in Europe where many customers see pickup trucks as work vehicles, not something like a daily driver. But that might be changing. As we reported last week, sales of pickup trucks in Europe have been climbing steadily.
      Source: Automotive News (Subscription Required)
    • By William Maley
      Mercedes-Benz USA Reports October Sales of 28,995, Up 1.0%
      Nov 1, 2017 – ATLANTA
      Mercedes-Benz USA (MBUSA) today reported October sales of 28,955 units, an increase of 1.0% from the 28,659 vehicles sold during the same period last year. Mercedes-Benz Vans reported October sales with 2,446 units and smart reported 140 units, bringing the MBUSA grand total to 31,541 vehicles for the month. On a year-to-date basis, Mercedes-Benz retails totaled 271,205 units.
      "We are on track for a solid close to 2017 as we continue into the fourth quarter," said Dietmar Exler, president and CEO of MBUSA. "Momentum is growing with our newly launched S-Class Sedan, AMG models and the strong demand for our SUV lineup."
      Mercedes-Benz volume leaders in October included the C-Class, GLE and E-Class (including the CLS) model lines. The C-Class took the lead at 5,996, followed by GLE sales of 4,817. The E-Class rounded out the top three with 4,681 units sold.
      Mercedes-AMG high-performance models sold 3,256 units in October, with a total 26,822 sold year-to-date (up 52.9%).
    • By William Maley
      Mercedes-Benz USA Reports September Sales Of 29,008
      Oct 3, 2017, ATLANTA – Mercedes-Benz USA (MBUSA) today reported September sales of 29,008 units, compared to 29,500 vehicles sold during the same period last year. Mercedes-Benz Vans reported best-ever September sales with 3,088 units (up 4.0%) and smart reported 241 units, bringing the MBUSA grand total to 32,337 vehicles for the month. On a year-to-date basis, Mercedes-Benz retails totaled 242,250 units.
      "The hurricanes in Texas, Florida and Puerto Rico certainly caused some disruption in September, but our dealers did a fantastic job to maintain business. We are also seeing continued positive developments for our SUVs," said Dietmar Exler, president and CEO of MBUSA. "We expect to regain momentum in the final quarter of the year with the launch of the new S-Class Sedan, AMG models and continued demand for our SUV lineup."
      Mercedes-Benz volume leaders in September included the C-Class, GLC and GLE model lines. The C-Class took the lead at 6,194, followed by GLC sales of 4,662. The GLE rounded out the top three with 4,583 units sold.
      Mercedes-AMG high-performance models sold 2,445 units in September, with a total 23,566 sold year-to-date (up 50.7%).
      Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) models recorded sales of 8,725 vehicles in September, a decrease of 9.1% when compared to the same month last year (9,598). On a year-to-date basis, MBCPO sold 87,677 vehicles, a decrease of 4.9% over 2016 (92,234).
    • By William Maley
      Mercedes-Benz has been selling an electric vehicle - the B-Class Electric Drive - in the U.S. since December 2013. But you have likely not seen on. Mercedes has only sold 3,651 B-Classes, mostly in states that follow zero-emission vehicle mandates such as California. Now, Mercedes-Benz has made the decision to drop the B-Class Electric Drive.
      Mercedes-Benz USA spokesman Rob Moran confirmed the news to Automotive News, saying production of the Electric Drive would be phased out in the next quarter. Part of the reason for the vehicle being dropped is Mercedes putting more focus on their upcoming EQ lineup of electric vehicles.
      "Due to our strategic focus on [connectivity, autonomous driving, sharing and electric drive systems] for the mobility of the future, we are planning the step-by-step electrification of our portfolio. Moreover, we are evaluating the production of our new generation of electric vehicles at all of our locations of Mercedes Benz Cars," said Moran in an email.
      The other part as to why the B-Class Electric Drive is being kicked out is Mercedes will be converting the plant in Rastatt, Germany to produce the next-generation compact lineup. Mercedes will continue to produce the B-Class (gas & diesel variants) for other markets.
      Source: Automotive News (Subscription Required)

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