Jump to content
Drew Dowdell

GM News: GM Recalling 3.46 Million Trucks For Brake Issues

Recommended Posts

General Motors announced a recall Wednesday of 3.46 million GM trucks and SUVs for a braking issue that has been linked to 113 accidents and 13 injuries.  The problem arises from a vacuum pump issue where the pump make less vacuum over time, thereby increasing the braking effort. The pump is lubricated by engine oil and can accumulate debris and oil sludge lessening the pump's effectiveness.

The recall covered model years 2014 - 2018 of Cadillac Escalade, Chevrolet Silverado, Suburban, and Tahoe, and GMC Sierra and Yukon. 

GM told the NHTSA that the pump design was only used during those years of manufacture. 

In a smaller recall, GM is recalling 177,000 2018 Chevrolet Malibus with the 1.5-liter Turbo engine where an error in the engine control computer could disable the fuel injectors. 


View full article

Share this post


Link to post
Share on other sites
12 minutes ago, surreal1272 said:

When will this ever stop? 😉

When they are all EVs. ;) 

  • Haha 1
  • Confused 1

Share this post


Link to post
Share on other sites

I heard GM engineers fixed this in early 2017. I have an '18 K2 Silvy Crew Z71 4x4 built 9/18 that is not a part of the recall with my VIN, according to NHTSA and I haven't had any issues. I have a buddy with a late 2017 Silvy with no issues and is not a part of the recall and a sister with a 2015 Tahoe with no problems, but will get it looked at. I would venture to say that half or more of the 113 accidents are distracted drivers that needed an excuse to get out of the liability of a rear-ender bender because they were on the phone or worse yet, texting. Really not bad that out of 3.4 Mil trucks and SUV's since 2014 that there are only 113 "claimed brake failure" accidents. I think our MSM just gets bored and needs the next big headline because it was all over every News outlet yesterday...meanwhile at Ford multiple widespread problems with their cash-cow SUV's...https://www.msn.com/en-us/autos/news/2020-ford-explorer-has-top-secret-problems-disrupting-dealer-delivery/ar-AAHfr3m?li=BBnb7Kz

Share this post


Link to post
Share on other sites
1 hour ago, USA-1 Vortec 6.2 said:

I heard GM engineers fixed this in early 2017. I have an '18 K2 Silvy Crew Z71 4x4 built 9/18 that is not a part of the recall with my VIN, according to NHTSA and I haven't had any issues. I have a buddy with a late 2017 Silvy with no issues and is not a part of the recall and a sister with a 2015 Tahoe with no problems, but will get it looked at. I would venture to say that half or more of the 113 accidents are distracted drivers that needed an excuse to get out of the liability of a rear-ender bender because they were on the phone or worse yet, texting. Really not bad that out of 3.4 Mil trucks and SUV's since 2014 that there are only 113 "claimed brake failure" accidents. I think our MSM just gets bored and needs the next big headline because it was all over every News outlet yesterday...meanwhile at Ford multiple widespread problems with their cash-cow SUV's...https://www.msn.com/en-us/autos/news/2020-ford-explorer-has-top-secret-problems-disrupting-dealer-delivery/ar-AAHfr3m?li=BBnb7Kz

Yeah, we have an article about it here.

 

Share this post


Link to post
Share on other sites

You wonder if they know this stuff is faulty and sell it anyway or if they just don't test this stuff up front and then learn 4 years later that it doesn't work.  You'd think with the massive profit margins on GM's big trucks they would put more money into the R&D and testing side to make sure they got everything right before putting it on sale.

Share this post


Link to post
Share on other sites
1 hour ago, Drew Dowdell said:

Yeah, we have an article about it here.

 

 

35 minutes ago, smk4565 said:

You wonder if they know this stuff is faulty and sell it anyway or if they just don't test this stuff up front and then learn 4 years later that it doesn't work.  You'd think with the massive profit margins on GM's big trucks they would put more money into the R&D and testing side to make sure they got everything right before putting it on sale.

Nah, that's what Ford does (see above) talk about lack of funding for R&D.

GM spends a ton of cash on R&D, especially on their full-size trucks and SUV's and this brake booster issue with GM trucks is not faulty equipment, it's mostly a software bug and debris from dirty engine oil (sludge) from a poorly maintained engine can get in the booster pump valves. It's blown out of proportion, 113 out of 3.4 mil trucks/SUV's isn't a normal Recall threshold, but GM dealers are instructed by GM to update the program software and/or replace parts if need be just to be safe. All the bad or distracted drivers out there and the sue happy society we live in doesn't help either.  

  • Like 1

Share this post


Link to post
Share on other sites

Still shouldn't be making excuses for brake failures. Look how many people actually had issues with the GM key thing in relation to how many cars were sold. 

  • Like 1

Share this post


Link to post
Share on other sites
13 minutes ago, Drew Dowdell said:

Still shouldn't be making excuses for brake failures. Look how many people actually had issues with the GM key thing in relation to how many cars were sold. 

Not excuses, just the facts of the issue at hand. I know several people with these trucks and SUV's with zero problems, that's the reason I said distracted drivers are probably half of the claims, late on the brakes whether working at full power or not is never a good thing.

The ignition switch debacle was one senior engineer making the call to continue on with the poor ignition switch design without bringing the GM board into it, he kept it under wraps, he and anyone else involved should be in prison for a long time. 

Share this post


Link to post
Share on other sites
On 9/13/2019 at 8:50 PM, smk4565 said:

You wonder if they know this stuff is faulty and sell it anyway or if they just don't test this stuff up front and then learn 4 years later that it doesn't work.  You'd think with the massive profit margins on GM's big trucks they would put more money into the R&D and testing side to make sure they got everything right before putting it on sale.

I wonder that too.

Screen Shot 2019-09-16 at 6.05.45 PM.png

  • Haha 2

Share this post


Link to post
Share on other sites

Join the conversation

You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.




  • Social Stream

  • Similar Content

    • By William Maley
      This week, Hagerty obtained a document from General Motors' executive director in charge of program management, Michelle Braun that says development on future car and truck programs has been paused due to the COVID-19 outbreak. But the document also mentions some intriguing information on upcoming powertrains for the C8 Corvette. Here are the details,
      Corvette Z06: 5.5L DOHC V8 known as the LT6 that will produce 650 horsepower and 600 pound-feet of torque. No mention of any type of forced-induction. Corvette Gran Sport: 6.2L OHC V8 with a hybrid system that's expected to produce 600 horsepower and 500 pound-feet of torque. Corvette ZR1: Twin-Turbo 5.5L DOHC V8, dubbed LT7. Output is expected to be 850 horsepower and 800 pound-feet. Corvette Zora: The powerhouse of the C8, it will take the Twin-Turbo LT7 and augment with a hybrid system. This is expected to produce 1,000 horsepower and 975 pound-feet of torque. Hagerty's report says the rollout of the new engines will begin in 2022 with the LT6, but the COVID-19 outbreak may push the plans back.
      Source: Hagerty

      View full article
    • By William Maley
      This week, Hagerty obtained a document from General Motors' executive director in charge of program management, Michelle Braun that says development on future car and truck programs has been paused due to the COVID-19 outbreak. But the document also mentions some intriguing information on upcoming powertrains for the C8 Corvette. Here are the details,
      Corvette Z06: 5.5L DOHC V8 known as the LT6 that will produce 650 horsepower and 600 pound-feet of torque. No mention of any type of forced-induction. Corvette Gran Sport: 6.2L OHC V8 with a hybrid system that's expected to produce 600 horsepower and 500 pound-feet of torque. Corvette ZR1: Twin-Turbo 5.5L DOHC V8, dubbed LT7. Output is expected to be 850 horsepower and 800 pound-feet. Corvette Zora: The powerhouse of the C8, it will take the Twin-Turbo LT7 and augment with a hybrid system. This is expected to produce 1,000 horsepower and 975 pound-feet of torque. Hagerty's report says the rollout of the new engines will begin in 2022 with the LT6, but the COVID-19 outbreak may push the plans back.
      Source: Hagerty
    • By William Maley
      On Wednesday, General Motors invited a number of media to their tech center in Warren, MI for their EV Day event. The company is making a big bet on electric vehicles with 11 new vehicles rolling out by 2025, featuring a new electric modular platform and battery tech. Here's what we know.
      Third-Generation Electric Vehicle Platform
      Underpinning this massive push is GM's new third-generation EV platform (BEV3). The new platform was designed to provide flexibility for different vehicle types - ranging from compact cars to pickup trucks. Battery packs are designed to be mounted beneath the passenger compartment to allow for a lower center of gravity. This results in more passenger room and improved handling. The platform also allows for different drive configurations - front, rear, or all-wheel drive - depending on the vehicle.
      Ultium Battery Technology
      Providing the electric power for these new models is what GM calls Ultium batteries. Working together with its battery partner LG Chem, the Ultium batteries are large-format, pouch-style cells that can either be stacked vertically or horizontally in packs. This will allow more flexibility for engineers to design battery packs for vehicles.
      More important is the chemistry of the batteries. GM has reduced the amount Cobalt - an element used in the making of batteries that is becoming harder to find and expensive - by seventy percent. Instead, the batteries are using aluminum. This will hopefully bring down the price of the battery packs.
      Battery capacity will range from 50 to 200 kilowatt hours - giving a projected max range of 400 miles depending on the vehicle. Level II and DC fast-charging are both supported.
      The Vehicles
      At the event, GM had 10 vehicles on display and one shown via digital renderings. The current plan is to start launching the new models beginning later this year.
      Updated Chevrolet Bolt: The first vehicle to be launched in this offensive. It will get an updated interior with a more premium dash. Chevrolet Bolt EUV: The crossover-variant of the Bolt, it is about five-inches longer and rides on a wheelbase that has been stretched by three inches. An updated roofline reportedly eliminates the small front windows on the Bolt. The EUV will also be the first model outside of Cadillac to get Super Cruise. Chevrolet Midsize Crossover: About the same size as the Blazer, this model has an aggressive design and features a low roofline. A pair of 18-inch multimedia displays dominate the interior. Chevrolet Full-Size Truck: This was the model only shown in digital renderings according to those who were at the event. It will complement the Silverado and be aimed at those who want something to be used on a job site - not like the upcoming GMC Hummer Truck or Rivian which are aimed more at lifestyle folks. This model is expected to arrive in 2025. Buick Crossover and SUV: These two models didn't have a name and were wearing a design that was described by the Detroit Free Press as a "vaguely European look".  GMC Hummer Truck: This will only be available in a crew-cab configuration with a five-foot bed. The design will be utilitarian and boxy. Inside, two large screens will serve as the instrument cluster and infotainment system. Don't expect any leather as many of materials used inside will be made from recycled materials. The truck will also have removable roof panels (like the Jeep Wrangler, that can be stored in the front trunk. GMC Hummer SUV: Basically the same as the truck, albeit using a shorter wheelbase. Cadillac Lyriq: We have seen teasers of this model last year and Cadillac dropped another this week showing off the silhouette - reminding us some crossovers from Jaguar and Porsche. The vehicle is wide and rides on 23-inch wheels. Size-wise, it is similar to the XT5. The interior boasts a 34-inch-wide high-def screen and seating for four, though the production model may have seating for five. Cadillac Celestiq: A new four-door flagship sedan that has a long front end and a fastback rear according to those who saw the clay model. It will be hand-built and carry a six-figure pricetag. Cadillac Large SUV: About the size of an Escalade, it be complementary vehicle to it. The model will have a more traditional design than the other Cadillac EVs. Inside, it will boast large screens up front and three-rows of seating. Source: Roadshow, Detroit Free Press, The Drive, General Motors
      Press Release is on Page 2


      GM Reveals New Ultium Batteries and a Flexible Global Platform to Rapidly Grow its EV Portfolio
      WARREN, Mich. – Starting today, General Motors Co. (NYSE: GM) is gathering hundreds of employees, dealers, investors, analysts, media and policymakers to share details of its strategy to grow the company’s electric vehicle (EV) sales quickly, efficiently and profitably.
      “Our team accepted the challenge to transform product development at GM and position our company for an all-electric future,” said Mary Barra, GM chairman and CEO. “What we have done is build a multi-brand, multi-segment EV strategy with economies of scale that rival our full-size truck business with much less complexity and even more flexibility.”
      The heart of GM’s strategy is a modular propulsion system and a highly flexible, third-generation global EV platform powered by proprietary Ultium batteries. They will allow the company to compete for nearly every customer in the market today, whether they are looking for affordable transportation, a luxury experience, work trucks or a high-performance machine.
      “Thousands of GM scientists, engineers and designers are working to execute an historic reinvention of the company,” said GM President Mark Reuss. “They are on the cusp of delivering a profitable EV business that can satisfy millions of customers.”
      Ultium Batteries and Propulsion System Highlights
      GM’s new Ultium batteries are unique in the industry because the large-format, pouch-style cells can be stacked vertically or horizontally inside the battery pack. This allows engineers to optimize battery energy storage and layout for each vehicle design. Ultium energy options range from 50 to 200 kWh, which could enable a GM-estimated range up to 400 miles or more on a full charge with 0 to 60 mph acceleration as low as 3 seconds. Motors designed in-house will support front-wheel drive, rear-wheel drive, all-wheel drive and performance all-wheel drive applications. Ultium-powered EVs are designed for Level 2 and DC fast charging. Most will have 400-volt battery packs and up to 200 kW fast-charging capability while our truck platform will have 800-volt battery packs and 350 kW fast-charging capability. GM’s flexible, modular approach to EV development will drive significant economies of scale and create new revenue opportunities, including: 
      Continuous Improvement in Battery Costs: GM’s joint venture with LG Chem will drive battery cell costs below $100/kWh. The cells use a proprietary low cobalt chemistry and ongoing technological and manufacturing breakthroughs will drive costs even lower. Flexibility: GM’s all-new global platform is flexible enough to build a wide range of trucks, SUVs, crossovers, cars and commercial vehicles with outstanding design, performance, packaging, range and affordability. Capital Efficiency: GM can spend less capital to scale its EV business because it is able to leverage existing property, including land, buildings, tools and production equipment such as body shops and paint shops. Complexity Reduction: The vehicle and propulsion systems were designed together to minimize complexity and part counts beyond today’s EVs, which are less complex than conventional vehicles powered by internal combustion engines. For example, GM plans 19 different battery and drive unit configurations initially, compared with 550 internal combustion powertrain combinations available today. Rising Customer Acceptance: Third-party forecasters expect U.S. EV volumes to more than double from 2025 to 2030 to about 3 million units on average. GM believes volumes could be materially higher as more EVs are launched in popular segments, charging networks grow and the total cost of ownership to consumers continues to fall. New Sources of Revenue: By vertically integrating the manufacture of battery cells, the company can reach beyond its own fleet and license technology to others. The first generation of GM’s future EV program will be profitable. The initial programs will pave the way for further accretive growth. GM’s technology can be scaled to meet customer demand much higher than the more than 1 million global sales the company expects mid-decade.
      Upcoming Launches and Reveals
      Chevrolet, Cadillac, GMC and Buick will all be launching new EVs starting this year. The next new Chevrolet EV will be a new version of the Bolt EV, launching in late 2020, followed by the 2022 Bolt EUV, launching Summer 2021. The Bolt EUV will be the first vehicle outside of the Cadillac brand to feature Super Cruise, the industry's first true hands-free driving technology for the highway, which GM will expand to 22 vehicles by 2023, including 10 by next year.
      The Cruise Origin, a self-driving, electric shared vehicle, shown to the public in January 2020 in San Francisco, was the first product revealed using GM’s third generation EV platform and Ultium batteries. Next will be the Cadillac Lyriq luxury SUV in April. Details about its launch will be shared then. The reveal of the Ultium-powered GMC HUMMER EV will follow on May 20. Production is expected to begin in Fall 2021 at GM’s Detroit-Hamtramck assembly plant, GM’s first assembly plant 100 percent dedicated to EV production.

      View full article
    • By William Maley
      On Wednesday, General Motors invited a number of media to their tech center in Warren, MI for their EV Day event. The company is making a big bet on electric vehicles with 11 new vehicles rolling out by 2025, featuring a new electric modular platform and battery tech. Here's what we know.
      Third-Generation Electric Vehicle Platform
      Underpinning this massive push is GM's new third-generation EV platform (BEV3). The new platform was designed to provide flexibility for different vehicle types - ranging from compact cars to pickup trucks. Battery packs are designed to be mounted beneath the passenger compartment to allow for a lower center of gravity. This results in more passenger room and improved handling. The platform also allows for different drive configurations - front, rear, or all-wheel drive - depending on the vehicle.
      Ultium Battery Technology
      Providing the electric power for these new models is what GM calls Ultium batteries. Working together with its battery partner LG Chem, the Ultium batteries are large-format, pouch-style cells that can either be stacked vertically or horizontally in packs. This will allow more flexibility for engineers to design battery packs for vehicles.
      More important is the chemistry of the batteries. GM has reduced the amount Cobalt - an element used in the making of batteries that is becoming harder to find and expensive - by seventy percent. Instead, the batteries are using aluminum. This will hopefully bring down the price of the battery packs.
      Battery capacity will range from 50 to 200 kilowatt hours - giving a projected max range of 400 miles depending on the vehicle. Level II and DC fast-charging are both supported.
      The Vehicles
      At the event, GM had 10 vehicles on display and one shown via digital renderings. The current plan is to start launching the new models beginning later this year.
      Updated Chevrolet Bolt: The first vehicle to be launched in this offensive. It will get an updated interior with a more premium dash. Chevrolet Bolt EUV: The crossover-variant of the Bolt, it is about five-inches longer and rides on a wheelbase that has been stretched by three inches. An updated roofline reportedly eliminates the small front windows on the Bolt. The EUV will also be the first model outside of Cadillac to get Super Cruise. Chevrolet Midsize Crossover: About the same size as the Blazer, this model has an aggressive design and features a low roofline. A pair of 18-inch multimedia displays dominate the interior. Chevrolet Full-Size Truck: This was the model only shown in digital renderings according to those who were at the event. It will complement the Silverado and be aimed at those who want something to be used on a job site - not like the upcoming GMC Hummer Truck or Rivian which are aimed more at lifestyle folks. This model is expected to arrive in 2025. Buick Crossover and SUV: These two models didn't have a name and were wearing a design that was described by the Detroit Free Press as a "vaguely European look".  GMC Hummer Truck: This will only be available in a crew-cab configuration with a five-foot bed. The design will be utilitarian and boxy. Inside, two large screens will serve as the instrument cluster and infotainment system. Don't expect any leather as many of materials used inside will be made from recycled materials. The truck will also have removable roof panels (like the Jeep Wrangler, that can be stored in the front trunk. GMC Hummer SUV: Basically the same as the truck, albeit using a shorter wheelbase. Cadillac Lyriq: We have seen teasers of this model last year and Cadillac dropped another this week showing off the silhouette - reminding us some crossovers from Jaguar and Porsche. The vehicle is wide and rides on 23-inch wheels. Size-wise, it is similar to the XT5. The interior boasts a 34-inch-wide high-def screen and seating for four, though the production model may have seating for five. Cadillac Celestiq: A new four-door flagship sedan that has a long front end and a fastback rear according to those who saw the clay model. It will be hand-built and carry a six-figure pricetag. Cadillac Large SUV: About the size of an Escalade, it be complementary vehicle to it. The model will have a more traditional design than the other Cadillac EVs. Inside, it will boast large screens up front and three-rows of seating. Source: Roadshow, Detroit Free Press, The Drive, General Motors
      Press Release is on Page 2


      GM Reveals New Ultium Batteries and a Flexible Global Platform to Rapidly Grow its EV Portfolio
      WARREN, Mich. – Starting today, General Motors Co. (NYSE: GM) is gathering hundreds of employees, dealers, investors, analysts, media and policymakers to share details of its strategy to grow the company’s electric vehicle (EV) sales quickly, efficiently and profitably.
      “Our team accepted the challenge to transform product development at GM and position our company for an all-electric future,” said Mary Barra, GM chairman and CEO. “What we have done is build a multi-brand, multi-segment EV strategy with economies of scale that rival our full-size truck business with much less complexity and even more flexibility.”
      The heart of GM’s strategy is a modular propulsion system and a highly flexible, third-generation global EV platform powered by proprietary Ultium batteries. They will allow the company to compete for nearly every customer in the market today, whether they are looking for affordable transportation, a luxury experience, work trucks or a high-performance machine.
      “Thousands of GM scientists, engineers and designers are working to execute an historic reinvention of the company,” said GM President Mark Reuss. “They are on the cusp of delivering a profitable EV business that can satisfy millions of customers.”
      Ultium Batteries and Propulsion System Highlights
      GM’s new Ultium batteries are unique in the industry because the large-format, pouch-style cells can be stacked vertically or horizontally inside the battery pack. This allows engineers to optimize battery energy storage and layout for each vehicle design. Ultium energy options range from 50 to 200 kWh, which could enable a GM-estimated range up to 400 miles or more on a full charge with 0 to 60 mph acceleration as low as 3 seconds. Motors designed in-house will support front-wheel drive, rear-wheel drive, all-wheel drive and performance all-wheel drive applications. Ultium-powered EVs are designed for Level 2 and DC fast charging. Most will have 400-volt battery packs and up to 200 kW fast-charging capability while our truck platform will have 800-volt battery packs and 350 kW fast-charging capability. GM’s flexible, modular approach to EV development will drive significant economies of scale and create new revenue opportunities, including: 
      Continuous Improvement in Battery Costs: GM’s joint venture with LG Chem will drive battery cell costs below $100/kWh. The cells use a proprietary low cobalt chemistry and ongoing technological and manufacturing breakthroughs will drive costs even lower. Flexibility: GM’s all-new global platform is flexible enough to build a wide range of trucks, SUVs, crossovers, cars and commercial vehicles with outstanding design, performance, packaging, range and affordability. Capital Efficiency: GM can spend less capital to scale its EV business because it is able to leverage existing property, including land, buildings, tools and production equipment such as body shops and paint shops. Complexity Reduction: The vehicle and propulsion systems were designed together to minimize complexity and part counts beyond today’s EVs, which are less complex than conventional vehicles powered by internal combustion engines. For example, GM plans 19 different battery and drive unit configurations initially, compared with 550 internal combustion powertrain combinations available today. Rising Customer Acceptance: Third-party forecasters expect U.S. EV volumes to more than double from 2025 to 2030 to about 3 million units on average. GM believes volumes could be materially higher as more EVs are launched in popular segments, charging networks grow and the total cost of ownership to consumers continues to fall. New Sources of Revenue: By vertically integrating the manufacture of battery cells, the company can reach beyond its own fleet and license technology to others. The first generation of GM’s future EV program will be profitable. The initial programs will pave the way for further accretive growth. GM’s technology can be scaled to meet customer demand much higher than the more than 1 million global sales the company expects mid-decade.
      Upcoming Launches and Reveals
      Chevrolet, Cadillac, GMC and Buick will all be launching new EVs starting this year. The next new Chevrolet EV will be a new version of the Bolt EV, launching in late 2020, followed by the 2022 Bolt EUV, launching Summer 2021. The Bolt EUV will be the first vehicle outside of the Cadillac brand to feature Super Cruise, the industry's first true hands-free driving technology for the highway, which GM will expand to 22 vehicles by 2023, including 10 by next year.
      The Cruise Origin, a self-driving, electric shared vehicle, shown to the public in January 2020 in San Francisco, was the first product revealed using GM’s third generation EV platform and Ultium batteries. Next will be the Cadillac Lyriq luxury SUV in April. Details about its launch will be shared then. The reveal of the Ultium-powered GMC HUMMER EV will follow on May 20. Production is expected to begin in Fall 2021 at GM’s Detroit-Hamtramck assembly plant, GM’s first assembly plant 100 percent dedicated to EV production.
    • By William Maley
      The rumors that have been swirling around for the past year have been laid to rest this morning. General Motors announced that Hummer will be returning as GMC-branded electric pickup truck boasting 1,000 horsepower and 11,500 lb-ft of torque. 0-60 mph will take three seconds. Those hoping for details about battery capacity, charging, and price will need to keep waiting until May 20th when GMC will officially show off the truck. Before then, GMC will preview the truck in a thirty second ad during the Super Bowl on Sunday.
      “GMC builds premium and capable trucks and SUVs and the GMC HUMMER EV takes this to new heights. We are excited to debut our revolutionary zero-emissions truck during the biggest night in TV advertising," said Duncan Aldred, vice president of Global Buick and GMC in a statement.
      Production will take place at GM's Detroit-Hamtramck plant, with sales beginning next fall.
      Source: GMC
      GMC HUMMER EV Pairs Incredible Capability, Zero Emissions
      “Quiet Revolution” campaign telegraphs GMC’s future with its first all-electric truck DETROIT – GMC will introduce the GMC HUMMER EV, bringing bold design and remarkable capability to the electrified vehicle space, during this weekend’s big game, in an ad titled “Quiet Revolution.”
      The spot juxtaposes the staggering anticipated performance metrics of GMC’s first all-electric truck with the remarkable quietness inherent in the operation of an electric vehicle.
      The GMC HUMMER EV truck will showcase the GMC brand’s design and engineering potential, and will feature:
      1,000 horsepower 11,500 lb-ft of torque 0 to 60 mph in 3 seconds “GMC builds premium and capable trucks and SUVs and the GMC HUMMER EV takes this to new heights,” said Duncan Aldred, vice president of Global Buick and GMC. “We are excited to debut our revolutionary zero-emissions truck during the biggest night in TV advertising.”
      The GMC HUMMER EV will be revealed on May 20, 2020 and built in Michigan at General Motors’ Detroit-Hamtramck assembly plant.
      The 30-second TV spot is scheduled to air during the second quarter of the big game. The spot highlights the anticipated performance of GMC’s all-electric super truck, which will generate remarkable metrics in terms of horsepower, torque and acceleration while providing incredible on- and off-road capability. All of this is combined with the vastly reduced noise and zero emissions inherent in the operation of an electric vehicle.
      As part of the digital and social media marketing push surrounding the big game ad, GMC will take over the YouTube homepage masthead on Friday, Jan. 31. Customers can follow the conversation at #GMCHummerEV.

      View full article
  • Recent Status Updates

    • trinacriabob  »  oldshurst442

      Liking that new av - a CP (Canadian Pacific) 747, IIRC
      · 0 replies
    • dfelt  »  A Horse With No Name

      Welcome back, so happy to see you back. You were missed!  
      · 0 replies
    • Robert Hall

      Reality is complex
      · 1 reply
    • ocnblu

      What's the frequency, Kenneth?
      · 0 replies
    • trinacriabob  »  balthazar

      It's not possible to message you.  At least, it wasn't possible to do that last summer.  So I'll post it here.  I had a crazy layover back in June at PHL ... for about 8 hours ... and wondered how far into NJ you were from Philly.  What I did is get the PHLash day pass and did the self-guided tour of Center City before heading back to the airport.  I stayed too close to the center because of time. I actually wasted time by going into South Philly.  I wanted to venture out onto the Main Line and see Villanova.  That rail line was included on the pass I bought.  I had to manage my time because of the late afternoon flight to the Coast.  Cheers.
      · 1 reply
  • Reader Rides

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×
×
  • Create New...