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  1. Yesterday, Ford released the first teaser shot of their upcoming electric crossover with a Mustang-inspired design. The picture shows a dark silhouette of the vehicle with the iconic three-bar taillights of the Mustang. It appears that the roofline is sharply raked, something akin to a BMW X4/X6. Ford is promising a 300 mile range when the model is introduced in 2020. As we reported last month, the crossover will not be wearing the Mach 1 nameplate. One interesting tidbit about the upcoming electric crossover. Forbes reports that the original version of the electric crossover was scrapped after CEO Jim Hackett thought it looked to generic. The Mustang-inspired design took about six weeks to finish. Source: Ford, Forbes View full article
  2. William Maley

    Ford Drops Mustang-Inspired EV Crossover Teaser

    Yesterday, Ford released the first teaser shot of their upcoming electric crossover with a Mustang-inspired design. The picture shows a dark silhouette of the vehicle with the iconic three-bar taillights of the Mustang. It appears that the roofline is sharply raked, something akin to a BMW X4/X6. Ford is promising a 300 mile range when the model is introduced in 2020. As we reported last month, the crossover will not be wearing the Mach 1 nameplate. One interesting tidbit about the upcoming electric crossover. Forbes reports that the original version of the electric crossover was scrapped after CEO Jim Hackett thought it looked to generic. The Mustang-inspired design took about six weeks to finish. Source: Ford, Forbes
  3. With Ford planning on dropping most of its cars except for one, the automaker is making changes to its advertising strategy, Automotive News is reporting that Ford has ended nationwide marking for the Fiesta, Focus, Fusion, and Taurus. The company is also dialing back spending in certain regions. Mark LaNeve, Ford's vice president of U.S. marketing, sales, and service tells AN that the money will be used on the Mustang, EcoSport, and new models coming in the pipeline. "It allows us to focus our resources. If we can take that money from sedans, where we have a middle-of-the-road position, to be the leading brand in SUVs, that'd be a really good position," said LaNeve. According to executives, deciding to end sales of most their car lineup was the right move, sighting August sales numbers as an example. Sales of Ford cars dropped 21 percent last month. Meanwhile, pickup and van sales rose 5.9 percent, and utilities increased 20 percent. Ford has already stopped production of the North American Focus, and will end Fiesta and Taurus production by the middle of next year. The Fusion will have a slow death as executives say the model will stick around for a couple more years. The lack of national ads will likely hurt sales, LaNeve said the company would support dealers by offering various incentives on the model. "Obviously, we can't let the dealers just sit on the inventory. We'll keep them competitive on incentives, but we're certainly not spending money there in a way where we'd be driving the market. We're accepting the share we've got." Source: Automotive News (Subscription Required) View full article
  4. Before the start of this year's Detroit Auto Show, Ford held a press conference revealing new models such as the new Bullitt Mustang and Ranger. But they also teased a new electric crossover wearing an iconic name - Mach 1. The only details provided by Ford is that it would provide a range of 300 miles and launch in 2020. A new report from Autocar has some possible new details on the vehicle. The Mach 1 crossover currently has the codename of CX430 and will likely have some design cues inspired by the Mustang. Underpinning the model will be Ford's C2 platform. Currently, this platform is being used for the next-generation Focus and Escape crossover. The Mach 1 is part of Ford's plan to launch 16 electric vehicles by 2022. Source: Autocar View full article
  5. With Ford planning on dropping most of its cars except for one, the automaker is making changes to its advertising strategy, Automotive News is reporting that Ford has ended nationwide marking for the Fiesta, Focus, Fusion, and Taurus. The company is also dialing back spending in certain regions. Mark LaNeve, Ford's vice president of U.S. marketing, sales, and service tells AN that the money will be used on the Mustang, EcoSport, and new models coming in the pipeline. "It allows us to focus our resources. If we can take that money from sedans, where we have a middle-of-the-road position, to be the leading brand in SUVs, that'd be a really good position," said LaNeve. According to executives, deciding to end sales of most their car lineup was the right move, sighting August sales numbers as an example. Sales of Ford cars dropped 21 percent last month. Meanwhile, pickup and van sales rose 5.9 percent, and utilities increased 20 percent. Ford has already stopped production of the North American Focus, and will end Fiesta and Taurus production by the middle of next year. The Fusion will have a slow death as executives say the model will stick around for a couple more years. The lack of national ads will likely hurt sales, LaNeve said the company would support dealers by offering various incentives on the model. "Obviously, we can't let the dealers just sit on the inventory. We'll keep them competitive on incentives, but we're certainly not spending money there in a way where we'd be driving the market. We're accepting the share we've got." Source: Automotive News (Subscription Required)
  6. Ford had planned on selling two cars by 2019 in the U.S. - the Mustang and Focus Active. The latter took elements of a crossover with a higher ride height, body cladding, and new bumpers, and put them onto a Focus hatchback. But plans to bring this model to the U.S. have been canned. Ford announced today that it has canceled the Focus Active as tariffs on Chinese-made goods would eat into profits. The company announced last year that it would import the next-generation Focus from China. "Given the negative financial impact of the new tariffs, we've decided not to import this vehicle from China. The significant thing that moved was the tariffs going up substantially higher. We're choosing to deploy resources elsewhere," said Kumar Galhotra, Ford president of North America. Unlike General Motors which had applied for an exemption on the Chinese-built Buick Envision, Ford did not apply for one as it would have not worked out due to production timing and a small number of sales - the company projected to sell fewer than 50,000 Focus Actives in the U.S. Kristin Dziczek, vice president of the Center for Automotive Research tells The Detroit News that this could be the first of many announcements. The combination of Chinese tariffs, along with the threat of a 25 percent tariff on imported cars and parts may push a lot of products out of the U.S. “Many models will be withdrawn from the U.S. market, and many won’t be built in the U.S. at all. There are a whole lot of implications for the automotive industry and for consumers in terms of choice and prices,” she explained. The decision also puts Ford in a tough spot. The Focus Active was going to be one of the models that would fill in the space left by sedans that are going to be cut. "It didn't make sense for us to continue to invest in this program. We're looking at the entire landscape, and we're thinking through what other products we can offer customers," said Galhotra. Source: Automotive News (Subscription Required), The Detroit News View full article
  7. Ford had planned on selling two cars by 2019 in the U.S. - the Mustang and Focus Active. The latter took elements of a crossover with a higher ride height, body cladding, and new bumpers, and put them onto a Focus hatchback. But plans to bring this model to the U.S. have been canned. Ford announced today that it has canceled the Focus Active as tariffs on Chinese-made goods would eat into profits. The company announced last year that it would import the next-generation Focus from China. "Given the negative financial impact of the new tariffs, we've decided not to import this vehicle from China. The significant thing that moved was the tariffs going up substantially higher. We're choosing to deploy resources elsewhere," said Kumar Galhotra, Ford president of North America. Unlike General Motors which had applied for an exemption on the Chinese-built Buick Envision, Ford did not apply for one as it would have not worked out due to production timing and a small number of sales - the company projected to sell fewer than 50,000 Focus Actives in the U.S. Kristin Dziczek, vice president of the Center for Automotive Research tells The Detroit News that this could be the first of many announcements. The combination of Chinese tariffs, along with the threat of a 25 percent tariff on imported cars and parts may push a lot of products out of the U.S. “Many models will be withdrawn from the U.S. market, and many won’t be built in the U.S. at all. There are a whole lot of implications for the automotive industry and for consumers in terms of choice and prices,” she explained. The decision also puts Ford in a tough spot. The Focus Active was going to be one of the models that would fill in the space left by sedans that are going to be cut. "It didn't make sense for us to continue to invest in this program. We're looking at the entire landscape, and we're thinking through what other products we can offer customers," said Galhotra. Source: Automotive News (Subscription Required), The Detroit News
  8. Yesterday, Moody's Investment Services dropped some bad news on Ford as they have downgraded their credit rating to Baa3 - one rung above speculative grade. Analysis by the investment service said the downgrade "reflects the erosion in the company's global business position and the challenges it will face implementing its Fitness Redesign program." The erosion that Moody's is referring to includes, Profit margins in North America beginning to soften due to higher costs Continuing losses in Europe and concerns of it getting worse due to Brexit Strains in the Chinese and South American markets Moody's said that downgrading Ford's credit rating further isn't out of the question. "The ratings could be downgraded absent clear progress in pursuing the fitness initiatives by early to mid-2019, with evidence the company is on a strong trajectory for recovery." Downgrading Ford's credit rating will make it harder for the automaker to get money from investors. “There are many investors who currently purchase Ford’s debt that would be unable to do so. That means many investors would have to sell their bonds. It means that there are investors that Ford can currently go to to get money and might not be able to do that in the future,” explained Bruce Clark, senior vice president at Moody’s to the Detroit Free Press. In a statment, Ford spokesman Bradley Carroll said the company has been delivering solid financial results "year after year" and believes the market will come around to see their progress. “Since coming through the Great Recession, Ford Motor Company has delivered year after year of solid financial results and operating cash flows. The company has a strong balance sheet, which provides financial flexibility. We know we can capitalize on our strengths, bolster underperforming products and regions and disposition where we cannot make an appropriate return. We’re confident that as we do, the market will recognize our progress,” said Carroll. Ford's Fitness Redesign program will see the company assessing their portfolio "with the goal of restructuring, contracting or exiting businesses that will not be able to generate adequate returns. Restructuring initiatives could entail $11 billion in charges with $7 billion in related cash expenditures over the next three to five years," Moody's wrote. We've already seen some of this as Ford announced they would be dropping most of their carline up to focus on trucks and utility vehicles back in April. "The company's decision to wind down its car business in North America, which we viewed as credit positive, reflects its willingness to make aggressively disciplined capital allocation decisions," said Moody's. But there is one major concern Moody's says in their report Ford still needs to address. Ford hasn't been fully clear with proving more details about the program. "At the same time, I think Ford needs to be even more transparent. Where’s their five-year plan? Fiat Chrysler has done an amazing job communicating their plan. General Motors has done a good job communicating their strategy. I can’t say I have that same clear vision from Ford,” said Rebecca Lindland, executive analyst at Kelley Blue Book. "The alarm bells should have been going off awhile in Dearborn. Had Ford really had a bullish outlook with China, they might have kept Aston Martin, Volvo or Jaguar Land Rover" — brands it sold, said Dave Sullivan, manager of product analysis for AutoPacific Inc. "Ford is trying to add more crossovers, but they are late to market by years. FCA and others got in while the market was hot. I think the opinion from many on Wall Street is that Ford is a one-trick pony and that pony's name is F-Series." Source: Detroit Free Press View full article
  9. William Maley

    Moody's Downgrades Ford's Credit Rating

    Yesterday, Moody's Investment Services dropped some bad news on Ford as they have downgraded their credit rating to Baa3 - one rung above speculative grade. Analysis by the investment service said the downgrade "reflects the erosion in the company's global business position and the challenges it will face implementing its Fitness Redesign program." The erosion that Moody's is referring to includes, Profit margins in North America beginning to soften due to higher costs Continuing losses in Europe and concerns of it getting worse due to Brexit Strains in the Chinese and South American markets Moody's said that downgrading Ford's credit rating further isn't out of the question. "The ratings could be downgraded absent clear progress in pursuing the fitness initiatives by early to mid-2019, with evidence the company is on a strong trajectory for recovery." Downgrading Ford's credit rating will make it harder for the automaker to get money from investors. “There are many investors who currently purchase Ford’s debt that would be unable to do so. That means many investors would have to sell their bonds. It means that there are investors that Ford can currently go to to get money and might not be able to do that in the future,” explained Bruce Clark, senior vice president at Moody’s to the Detroit Free Press. In a statment, Ford spokesman Bradley Carroll said the company has been delivering solid financial results "year after year" and believes the market will come around to see their progress. “Since coming through the Great Recession, Ford Motor Company has delivered year after year of solid financial results and operating cash flows. The company has a strong balance sheet, which provides financial flexibility. We know we can capitalize on our strengths, bolster underperforming products and regions and disposition where we cannot make an appropriate return. We’re confident that as we do, the market will recognize our progress,” said Carroll. Ford's Fitness Redesign program will see the company assessing their portfolio "with the goal of restructuring, contracting or exiting businesses that will not be able to generate adequate returns. Restructuring initiatives could entail $11 billion in charges with $7 billion in related cash expenditures over the next three to five years," Moody's wrote. We've already seen some of this as Ford announced they would be dropping most of their carline up to focus on trucks and utility vehicles back in April. "The company's decision to wind down its car business in North America, which we viewed as credit positive, reflects its willingness to make aggressively disciplined capital allocation decisions," said Moody's. But there is one major concern Moody's says in their report Ford still needs to address. Ford hasn't been fully clear with proving more details about the program. "At the same time, I think Ford needs to be even more transparent. Where’s their five-year plan? Fiat Chrysler has done an amazing job communicating their plan. General Motors has done a good job communicating their strategy. I can’t say I have that same clear vision from Ford,” said Rebecca Lindland, executive analyst at Kelley Blue Book. "The alarm bells should have been going off awhile in Dearborn. Had Ford really had a bullish outlook with China, they might have kept Aston Martin, Volvo or Jaguar Land Rover" — brands it sold, said Dave Sullivan, manager of product analysis for AutoPacific Inc. "Ford is trying to add more crossovers, but they are late to market by years. FCA and others got in while the market was hot. I think the opinion from many on Wall Street is that Ford is a one-trick pony and that pony's name is F-Series." Source: Detroit Free Press
  10. The Ford Mustang will being playing a vital role in the company's future. Compared to its other products, the Mustang has "bold, emotional designs that elicit passion among its customers." According to Automotive News, Ford is hoping to expand this idea to their upcoming lineup that will be mostly comprised of trucks and utility vehicles. "Mustang has a soul. It's a balance of performance and design. If you can capitalize on the cachet and let that rub off on the rest of the portfolio, it's a good thing," said Darrell Behmer, chief designer for the Mustang. A prime example is the upcoming Mach 1 EV crossover announced back in January. The model is expected to borrow a number of cues from the Mustang in the exterior design, and will possibly use the C2 platform - what underpins the next-generation Focus. What will not be appearing is the Mach 1 name for this new model. "We put that out there to evaluate it. There are pros and cons. I don't want to handicap it at this point, but we got a very strong reaction from people," Jim Farley, Ford's president of global markets. 'Strong' is a nice way to describe the overall reaction as most people hated the possible name. Next-Generation Mustang Plans Automotive News also reports that the next-generation Mustang has been pushed back by a year - reportedly done by CEO Jim Hackett. The new model is expected to arrive in 2021 and move to one of the five new modular platforms announced by Ford. Automotive News expects it to be the RWD/AWD unibody that is expected to underpin the next-generation Ford Explorer and Lincoln Aviator. Members of the Mustang team were mum on details for the next-generation model (not surprising), but did reveal that moving to a modular architecture wouldn't "hurt their design creativity." "Mustang is still going to be a strong, well proportioned vehicle. The modular architectures will still give us flexibility; it's not going to bastardize Mustang," said Behmer. Source: Automotive News (Subscription Required) View full article
  11. The Ford Mustang will being playing a vital role in the company's future. Compared to its other products, the Mustang has "bold, emotional designs that elicit passion among its customers." According to Automotive News, Ford is hoping to expand this idea to their upcoming lineup that will be mostly comprised of trucks and utility vehicles. "Mustang has a soul. It's a balance of performance and design. If you can capitalize on the cachet and let that rub off on the rest of the portfolio, it's a good thing," said Darrell Behmer, chief designer for the Mustang. A prime example is the upcoming Mach 1 EV crossover announced back in January. The model is expected to borrow a number of cues from the Mustang in the exterior design, and will possibly use the C2 platform - what underpins the next-generation Focus. What will not be appearing is the Mach 1 name for this new model. "We put that out there to evaluate it. There are pros and cons. I don't want to handicap it at this point, but we got a very strong reaction from people," Jim Farley, Ford's president of global markets. 'Strong' is a nice way to describe the overall reaction as most people hated the possible name. Next-Generation Mustang Plans Automotive News also reports that the next-generation Mustang has been pushed back by a year - reportedly done by CEO Jim Hackett. The new model is expected to arrive in 2021 and move to one of the five new modular platforms announced by Ford. Automotive News expects it to be the RWD/AWD unibody that is expected to underpin the next-generation Ford Explorer and Lincoln Aviator. Members of the Mustang team were mum on details for the next-generation model (not surprising), but did reveal that moving to a modular architecture wouldn't "hurt their design creativity." "Mustang is still going to be a strong, well proportioned vehicle. The modular architectures will still give us flexibility; it's not going to bastardize Mustang," said Behmer. Source: Automotive News (Subscription Required)
  12. Ford isn't being too discrete with the upcoming Police Interceptor Utility as these new set of spy shots reveal. It confirms some of the key details we reported on a couple months back such as the evolutionary design, rear-wheel drive proportions, and a tapered roofline. The picture also brings out some new details such as a new front end with a trapezoidal grille, slightly more squared rear end, and new taillights. We still don't know any concrete details on the hybrid system that will be used on the Police Interceptor Utility aside from it returning a combined figure of 24 mpg. Expect the Police Interceptor Utility and its sister model, the Explorer to debut sometime later this year. Source: Autoblog, Motor1 View full article
  13. Ford has launched the configurator for the 2019 Ranger today and we got our first look at pricing. It will begin at $25,395 for the XL extended-cab model with 2WD - price includes $1,095 destination charge. Pricing for the rest of the lineup is as followed, $27,615 - XL SuperCrew 2WD $29,035 - XLT SuperCab 2WD $29,555 - XL SuperCab 4WD $31,210 - XLT SuperCrew 2WD $31,775 - XL SuperCrew 4WD $33,035 - XLT SuperCab 4WD $33,305 - Lariat SuperCab 2WD $35,210 - XLT SuperCrew 4WD $35,480 - Lariat SuperCrew 2WD $37,305 - Lariat SuperCab 4WD $39,480 - Lariat SuperCrew 4WD There are a number of options on offer such as appearance packages, spray-in bed liner, and 8-inch touchscreen with Sync3. Go crazy on the options, and you can have a Ranger that will cost you over $45,000. All Rangers come with a 2.3L EcoBoost four-cylinder paired up with a ten-speed automatic. Compared to other models in the class, the Ranger has the highest base price. The Nissan Frontier is the cheapest at $19,965, followed by the Chevrolet Colorado ($21,590), GMC Canyon ($22,095), and Toyota Tacoma ($24,740). It still will be awhile before you can drive a Ranger off the dealer's lot as it will launch early next year. Source: Ford View full article
  14. Ford isn't being too discrete with the upcoming Police Interceptor Utility as these new set of spy shots reveal. It confirms some of the key details we reported on a couple months back such as the evolutionary design, rear-wheel drive proportions, and a tapered roofline. The picture also brings out some new details such as a new front end with a trapezoidal grille, slightly more squared rear end, and new taillights. We still don't know any concrete details on the hybrid system that will be used on the Police Interceptor Utility aside from it returning a combined figure of 24 mpg. Expect the Police Interceptor Utility and its sister model, the Explorer to debut sometime later this year. Source: Autoblog, Motor1
  15. The One Ford plan brought in by former CEO Alan Mulally helped the automaker weather through some very tough times. A key part of this plan was cutting back on the number of architectures used around the world - from 30 to nine. But Ford is planning to go further with reducing them. Last week, Ford's head of product development and purchasing, Hau Thai-Tang revealed the company will be reducing the number of platforms to just five. "This is not saying One Ford was wrong. This is building on the strategy of One Ford and evolving from it," said Thai-Tang at the 2018 J.P. Morgan Auto Conference in New York. The move to five platforms will help save costs: According to Thai-Tang, 70 percent of a vehicle's value can be managed through modular platforms. It will also improve the efficiency of Ford's suppliers. The five platforms are as followed: RWD/AWD Body-on-Frame FWD/AWD Unibody RWD/AWD Unibody Commercial Van Unibody Electric Vehicle Unibody Source: Automotive News (Subscription Required) View full article
  16. 2018 marks the 50th anniversary of the original Mustang Cobra Jet. What better way to celebrate this momentous occasion than by introducing a brand new version. The new Cobra Jet uses a specialized 5.2L V8 that is based on the 5.0L Coyote V8 found in the Mustang GT. This is topped by a 3.0L Whipple supercharger. Ford is keeping quiet on the engine's output, but says it can do the quarter-mile in the mid-eight second range at a speed of 150 mph and above. Besides the new engine, the Cobra Jet comes with a four-link rear suspension with drag race-specific coil-overs; 9-inch solid rear axle, a “low-drag” disc brake system from Strange Engineering, NHRA-certified roll cage, Racetech FIA seats, and new wheels. “From the very first Mustang Cobra Jets dominating the 1968 NHRA Winternationals to our modern-day racers, the Ford Performance Parts team continues to build on Cobra Jet’s success at the track over five decades. This has inspired generations of Mustang fans to create their own performance machines for the street,” said Eric Cin, global director of Ford Performance Parts in a statement. Ford is only building 68 Cobra Jets with each one costing $130,000. The order books are open now and you can choose from either Race Red or Oxford White. For those who want to see the model in person, Ford will have it out during the Woodward Dream Cruise this weekend. Source: Ford Ford’s 50th Anniversary Mustang Cobra Jet Is The Hottest, Fastest, Most Powerful Drag Racing Mustang Ever Ford reveals the new limited edition Ford Performance 50th Anniversary Mustang Cobra Jet turnkey race car – the fastest production Mustang on the drag strip; new model is capable of topping 150 mph with quarter-mile runs in the mid-eight-second range Latest Cobra Jet pays homage to the original, which debuted at NHRA Winternationals in 1968, and makes its first public appearance at Woodward Dream Cruise this weekend Customers can buy new Cobra Jet now, with production limited to 68 cars, in tribute to its 1968 debut DEARBORN, Mich., Aug. 16, 2018 – Ford Performance today revealed the quickest drag racing Mustang ever, capable of covering a quarter-mile in the mid-eight-second range. The 2018 Mustang Cobra Jet is a limited-edition turnkey race car that honors the 50th anniversary of the original that dominated drag strips in 1968. The new Cobra Jet makes its public debut this weekend at the 2018 Woodward Dream Cruise. The Ford Performance Parts team developed the 50th Anniversary car to be the most powerful and quickest Mustang Cobra Jet from the factory ever – capable of topping 150 mph while turning in a mid-eight-second quarter-mile run. The project epitomizes the close teamwork between traditional and motorsports engineering groups to maximize the design, performance and durability of production Mustangs. “From the very first Mustang Cobra Jets dominating the 1968 NHRA Winternationals to our modern-day racers, the Ford Performance Parts team continues to build on Cobra Jet’s success at the track over five decades,” said Eric Cin, global director, Ford Performance Parts. “This has inspired generations of Mustang fans to create their own performance machines for the street.” The car is powered by a special 5.2-liter version of Ford’s famed 5.0-liter V8, strengthened and outfitted with a 3.0-liter Whipple supercharger. The engine sends power to the ground through a 9-inch solid rear axle, two-way coil-over shocks with adjustable ride height and a low-drag disc brake system from Strange Engineering as well as a four-link rear suspension with antiroll and panhard bars. Additional factory-provided racing performance upgrades include an NHRA-certified safety roll cage, FIA-certified seats and anniversary-badged racing wheels. The new Mustang Cobra Jet is available in either Race Red or Oxford White and can be outfitted with exclusive 50th Anniversary graphics and badging. Customers can order now at an MSRP of $130,000. Production is limited to 68 cars, in honor of Cobra Jet’s 1968 debut.
  17. 2018 marks the 50th anniversary of the original Mustang Cobra Jet. What better way to celebrate this momentous occasion than by introducing a brand new version. The new Cobra Jet uses a specialized 5.2L V8 that is based on the 5.0L Coyote V8 found in the Mustang GT. This is topped by a 3.0L Whipple supercharger. Ford is keeping quiet on the engine's output, but says it can do the quarter-mile in the mid-eight second range at a speed of 150 mph and above. Besides the new engine, the Cobra Jet comes with a four-link rear suspension with drag race-specific coil-overs; 9-inch solid rear axle, a “low-drag” disc brake system from Strange Engineering, NHRA-certified roll cage, Racetech FIA seats, and new wheels. “From the very first Mustang Cobra Jets dominating the 1968 NHRA Winternationals to our modern-day racers, the Ford Performance Parts team continues to build on Cobra Jet’s success at the track over five decades. This has inspired generations of Mustang fans to create their own performance machines for the street,” said Eric Cin, global director of Ford Performance Parts in a statement. Ford is only building 68 Cobra Jets with each one costing $130,000. The order books are open now and you can choose from either Race Red or Oxford White. For those who want to see the model in person, Ford will have it out during the Woodward Dream Cruise this weekend. Source: Ford Ford’s 50th Anniversary Mustang Cobra Jet Is The Hottest, Fastest, Most Powerful Drag Racing Mustang Ever Ford reveals the new limited edition Ford Performance 50th Anniversary Mustang Cobra Jet turnkey race car – the fastest production Mustang on the drag strip; new model is capable of topping 150 mph with quarter-mile runs in the mid-eight-second range Latest Cobra Jet pays homage to the original, which debuted at NHRA Winternationals in 1968, and makes its first public appearance at Woodward Dream Cruise this weekend Customers can buy new Cobra Jet now, with production limited to 68 cars, in tribute to its 1968 debut DEARBORN, Mich., Aug. 16, 2018 – Ford Performance today revealed the quickest drag racing Mustang ever, capable of covering a quarter-mile in the mid-eight-second range. The 2018 Mustang Cobra Jet is a limited-edition turnkey race car that honors the 50th anniversary of the original that dominated drag strips in 1968. The new Cobra Jet makes its public debut this weekend at the 2018 Woodward Dream Cruise. The Ford Performance Parts team developed the 50th Anniversary car to be the most powerful and quickest Mustang Cobra Jet from the factory ever – capable of topping 150 mph while turning in a mid-eight-second quarter-mile run. The project epitomizes the close teamwork between traditional and motorsports engineering groups to maximize the design, performance and durability of production Mustangs. “From the very first Mustang Cobra Jets dominating the 1968 NHRA Winternationals to our modern-day racers, the Ford Performance Parts team continues to build on Cobra Jet’s success at the track over five decades,” said Eric Cin, global director, Ford Performance Parts. “This has inspired generations of Mustang fans to create their own performance machines for the street.” The car is powered by a special 5.2-liter version of Ford’s famed 5.0-liter V8, strengthened and outfitted with a 3.0-liter Whipple supercharger. The engine sends power to the ground through a 9-inch solid rear axle, two-way coil-over shocks with adjustable ride height and a low-drag disc brake system from Strange Engineering as well as a four-link rear suspension with antiroll and panhard bars. Additional factory-provided racing performance upgrades include an NHRA-certified safety roll cage, FIA-certified seats and anniversary-badged racing wheels. The new Mustang Cobra Jet is available in either Race Red or Oxford White and can be outfitted with exclusive 50th Anniversary graphics and badging. Customers can order now at an MSRP of $130,000. Production is limited to 68 cars, in honor of Cobra Jet’s 1968 debut. View full article
  18. William Maley

    2019 Ford Ranger To Begin at $25,395

    Ford has launched the configurator for the 2019 Ranger today and we got our first look at pricing. It will begin at $25,395 for the XL extended-cab model with 2WD - price includes $1,095 destination charge. Pricing for the rest of the lineup is as followed, $27,615 - XL SuperCrew 2WD $29,035 - XLT SuperCab 2WD $29,555 - XL SuperCab 4WD $31,210 - XLT SuperCrew 2WD $31,775 - XL SuperCrew 4WD $33,035 - XLT SuperCab 4WD $33,305 - Lariat SuperCab 2WD $35,210 - XLT SuperCrew 4WD $35,480 - Lariat SuperCrew 2WD $37,305 - Lariat SuperCab 4WD $39,480 - Lariat SuperCrew 4WD There are a number of options on offer such as appearance packages, spray-in bed liner, and 8-inch touchscreen with Sync3. Go crazy on the options, and you can have a Ranger that will cost you over $45,000. All Rangers come with a 2.3L EcoBoost four-cylinder paired up with a ten-speed automatic. Compared to other models in the class, the Ranger has the highest base price. The Nissan Frontier is the cheapest at $19,965, followed by the Chevrolet Colorado ($21,590), GMC Canyon ($22,095), and Toyota Tacoma ($24,740). It still will be awhile before you can drive a Ranger off the dealer's lot as it will launch early next year. Source: Ford
  19. Back in March, Ford held an event for journalists which outlined the company's plans for 24 months. One of the vehicles that was teased was a small, purpose-built SUV that would be positioned for "people who love getting away and spending time outdoors with their families and friends.". Some new details about this model has come to light. During an investor conference in New York, Ford's executive vice president of product development and purchasing, Hau Thai-Tang revealed that the new SUV would use the underpinnings of the next-generation Focus. Thai-Tang also said the model will feature “offroad positioning and imagery” and have a premium price. A source tells Reuters that the design of the new model will echo the original Bronco from the sixties. It could arrive next year as a 2020 model. Source: Reuters View full article
  20. William Maley

    Ford To Cut Platforms Down To Just Five

    The One Ford plan brought in by former CEO Alan Mulally helped the automaker weather through some very tough times. A key part of this plan was cutting back on the number of architectures used around the world - from 30 to nine. But Ford is planning to go further with reducing them. Last week, Ford's head of product development and purchasing, Hau Thai-Tang revealed the company will be reducing the number of platforms to just five. "This is not saying One Ford was wrong. This is building on the strategy of One Ford and evolving from it," said Thai-Tang at the 2018 J.P. Morgan Auto Conference in New York. The move to five platforms will help save costs: According to Thai-Tang, 70 percent of a vehicle's value can be managed through modular platforms. It will also improve the efficiency of Ford's suppliers. The five platforms are as followed: RWD/AWD Body-on-Frame FWD/AWD Unibody RWD/AWD Unibody Commercial Van Unibody Electric Vehicle Unibody Source: Automotive News (Subscription Required)
  21. William Maley

    Ford Baby Bronco Will Use Focus Underpinnings

    Back in March, Ford held an event for journalists which outlined the company's plans for 24 months. One of the vehicles that was teased was a small, purpose-built SUV that would be positioned for "people who love getting away and spending time outdoors with their families and friends.". Some new details about this model has come to light. During an investor conference in New York, Ford's executive vice president of product development and purchasing, Hau Thai-Tang revealed that the new SUV would use the underpinnings of the next-generation Focus. Thai-Tang also said the model will feature “offroad positioning and imagery” and have a premium price. A source tells Reuters that the design of the new model will echo the original Bronco from the sixties. It could arrive next year as a 2020 model. Source: Reuters
  22. Ford has a new midsize crossover, but it will only be sold in China. Meet the Territory which will slot in between the EcoSport and Kuga (Escape to us). The model was developed with its joint-venture partner, Jiangling Motors Corp. The exterior looks very similar to the EcoSport subcompact crossover, albeit with a more aggressive bumper and smaller grille. Where the Territory stands out is the interior. The design is quite simple with Mustang-inspired toggle controls and stitching on various trim pieces. Power will come from either a regular gas engine, hybrid, or plug-in hybrid powertrain. Optional features include an infotainment system with Mandarin voice-command and Ford’s Co-Pilot360 suite of active driver assists. The Territory has a tough job as it will play a key part in Ford's plan to stem losses in sales. In the first half of 2018, the company reported sales in China had dropped 25 percent. This resulted in a $483 million loss in the second quarter (before taxes). Ford blamed an aging lineup as the reason to the sales decline. To solve this Ford is planning 50 new or redesigned vehicles that will launch in China beginning now and running through 2025 - beginning with the redesigned Focus and new Territory. The Territory goes on sale early next year. Source: Automotive News (Subscription Required), Roadshow View full article
  23. William Maley

    Ford Territory is A Chinese-Only Crossover

    Ford has a new midsize crossover, but it will only be sold in China. Meet the Territory which will slot in between the EcoSport and Kuga (Escape to us). The model was developed with its joint-venture partner, Jiangling Motors Corp. The exterior looks very similar to the EcoSport subcompact crossover, albeit with a more aggressive bumper and smaller grille. Where the Territory stands out is the interior. The design is quite simple with Mustang-inspired toggle controls and stitching on various trim pieces. Power will come from either a regular gas engine, hybrid, or plug-in hybrid powertrain. Optional features include an infotainment system with Mandarin voice-command and Ford’s Co-Pilot360 suite of active driver assists. The Territory has a tough job as it will play a key part in Ford's plan to stem losses in sales. In the first half of 2018, the company reported sales in China had dropped 25 percent. This resulted in a $483 million loss in the second quarter (before taxes). Ford blamed an aging lineup as the reason to the sales decline. To solve this Ford is planning 50 new or redesigned vehicles that will launch in China beginning now and running through 2025 - beginning with the redesigned Focus and new Territory. The Territory goes on sale early next year. Source: Automotive News (Subscription Required), Roadshow
  24. Ford is making their high-line F-150 Limited a bit more special for the 2019 model year by dropping in the 3.5L EcoBoost V6 from the Raptor. The high-output version of the 3.5 makes 450 horsepower and 510 pound-feet of torque. This makes the F-150 Limited the most powerful light-duty pickup on sale - outgunning the 6.2L V8 found in the Chevrolet Silverado and GMC Sierra 1500. The only visual clue to the high-performance motor under the hood is the dual exhaust pipes out back. Other changes for the 2019 Limited include a new two-tone leather option and a massaging function for the front seats. No word on pricing, but the F-150 Limited goes on sale later in year. Source: Ford 2019 F-150 Limited Gains High-Output EcoBoost V6 Making It The Most Powerful, Advanced And Luxurious F-150 Ever Powerful: Thanks to the addition of a high-output 3.5-liter EcoBoost® V6 engine, the 2019 Ford F-150 Limited is the most powerful light-duty pickup in America Advanced: New F-150 Limited offers a showcase of Ford technologies ranging from optional Pro Trailer Backup Assist™ to standard 360-degree camera system; FordPass™ Connect 4G LTE modem provides Wi-Fi access for up to 10 devices Luxurious: Updated interior incorporating new Camel Back two-tone color also includes heated, ventilated and massaging leather front seats, genuine ash swirl wood trim, premium aluminum-wrapped bezels and tasteful detailing to create a luxurious cabin DEARBORN, Mich., July 26, 2018 – For Ford pickup fans who love Raptor power but want a more upscale package, America’s truck leader is delivering with the new 2019 F-150 Limited. “F-150 Limited customers create their own success. The truck is their reward,” said Todd Eckert, Ford truck group marketing manager. “They wanted more power, so we combined Raptor’s engine with Limited’s business-class features to deliver Baja fierceness, boardroom style and the grit to tackle tough jobs.” Rated at 450 horsepower and 510 lb.-ft. of torque, the new Ford F-150 Limited leads the competition, offering more power than any light-duty pickup on the road. F-150 Limited sports a new dual exhaust system with exhaust tips smoothly integrated into new rear bumper cutouts. Only the best In addition to improved performance, F-150 Limited’s refined cabin delivers an elegant, purposeful interior that is also Built Ford Tough. Customers are treated to a luxurious cabin that features the best of the best in terms of Ford craftsmanship, material quality and head-turning design. “It was important for us to get this interior just right as we continue to raise the bar for premium pickup trucks,” said Aileen Barraza, Ford color and materials manager. “The materials we chose to incorporate are authentic, distinctive and durable.” Luxurious materials used throughout include a Miko® suede headliner and leather-topped instrument panel and door panels. “The gradated ash swirl trim is like something you see in a fine instrument,” said Barraza. “Each piece is hand-finished, and a halo around the edges with a heavily polished center really brings out the natural beauty of this wood.” New Camel Back two-tone leather is soft to the touch and multicontour front seats feature Active Motion® for lumbar support and a soothing massage to help reduce lower back and leg fatigue. A heated steering wheel and heated and ventilated captain’s chairs provide additional comfort in the front. Each new F-150 Limited includes a laser-etched plaque on the center console armrest bearing its serial number. Every aspect of the truck’s interior has been scrutinized down to the smallest detail – even the holes in the microperforated leather are enlarged to improve cooling performance. Signature design elements include raised Limited lettering on the hood, polished aluminum 22-inch wheels, unique satin-finish grille and tailgate applique, and satin-finish window trim and door handles. Standard power-deployable running boards, remote start, tailgate release and a twin-panel moonroof helps make the new F-150 Limited a premium choice. Technology to enhance F-150 Limited customers expect purposeful technology in a premium pickup truck. An integrated trailer brake controller is standard, as is a 360-degree camera with split-view display with dynamic hitch assist to simplify the hitching process. Class-exclusive Pro Trailer Backup Assist™ is optional to make maneuvering easier by letting drivers rotate a knob to control its direction, with the truck automatically steering to follow the course selected. F-150 Limited’s driver-assist technology works to reduce daily stress. Standard adaptive cruise control with stop-and-go functionality allows drivers to set a cruising speed, and then uses radar and camera technology to monitor traffic ahead to maintain a set distance between vehicles – even following one down to a complete stop. Standard Pre-Collision Assist with Automatic Emergency Braking helps drivers avoid or mitigate collisions with other vehicles and pedestrians. Active park assist to aid in parallel parking, plus a Lane-Keeping System that provides alerts and assistance with lane drift are standard as well. F-150 Limited features SYNC® 3 with AppLink™, Apple CarPlay™ and Android Auto™ compatibility, and a FordPass™ Connect 4G LTE modem that provides Wi-Fi access for up to 10 devices. Audiophiles will appreciate the standard B&O PLAY™ audio system by HARMAN. Ford offers a light-duty pickup for every truck customer – from the work-ready Ford F-150 XL to the top-of-the-line Ford F-150 Limited. Look for the 2019 F-150 Limited, the most powerful, advanced and luxurious F-150 ever in dealer showrooms later this year. View full article
  25. Ford truck lineup will be growing by one with the introduction of the Ranger early next year. But a new report from Automobile says there's another truck in the cards, one that is smaller than the Ranger. Ford is working on a replacement for the Brazilian market Courier subcompact pickup truck, last sold in the 2013 model year. The model is expected to move from an old Fiesta platform to the platform underpinning the new Focus. This has caught the eye of Ford's product planners in the U.S. and there are plans to possibly bring it here by 2022. Production is expected to take place in Ford's Cuautitlan, Mexico plant. Currently home to the Fiesta, the plant will switch over to producing a new Focus-based crossover sometime in 2020, followed by the new truck. The elephant in the room deals with the NAFTA negotiations. Currently, trucks built in Mexico aren't subject to the 25 percent 'Chicken Tax'. But who knows what could change in next year or so considering not much progress has been in the talks. Source: Automobile View full article

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