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Found 14 results

  1. As PSA Group - parent company of Citroen, DS, and Peugeot - gradually makes moves into possibly selling vehicles into the U.S., they are taking the next step by engineering their next-generation vehicles to meet U.S. regulations. "That means that from three years down the road we'll be able to push the button, if we decide to do so, in terms of product compliance vis-a-vis the U.S. regulations," said PSA Group CEO Carlos Tavares to Automotive News. Tavares also said PSA has decided which of three brands will be the first appeared in the U.S., but it isn't ready to announce which one. Source: Automotive News (Subscription Required)
  2. As PSA Group - parent company of Citroen, DS, and Peugeot - gradually makes moves into possibly selling vehicles into the U.S., they are taking the next step by engineering their next-generation vehicles to meet U.S. regulations. "That means that from three years down the road we'll be able to push the button, if we decide to do so, in terms of product compliance vis-a-vis the U.S. regulations," said PSA Group CEO Carlos Tavares to Automotive News. Tavares also said PSA has decided which of three brands will be the first appeared in the U.S., but it isn't ready to announce which one. Source: Automotive News (Subscription Required) View full article
  3. While the primary focus at PSA Group for the past few months has been purchase of Opel and Vauxhall from General Motors, there has been another project that has been going in the shadows, the return of the French automaker to the U.S. Speaking at the CAR Management Briefing Seminars this week in Traverse City, MI, the CEO of the recently established PSA North America Larry Dominique gave a status update. Back in April, PSA made their first foray into North America with the launch of car-sharing service TravelCar in Los Angeles and San Francisco. The next step is the launch of the Free2Move application into North America. Already launched in Europe, the application allows users to book and pay for a variety of transportation services such as public transit or ride hailing. For Europe, the application has eight different services on offer. Dominique said the app allows PSA Group to "interact with consumers more often than engaging solely in car sales." “We’re going to be starting to engage with millions of Americans. By the time we’re ready to sell cars, selling cars will just be the exclamation point at the end of the sentence,” Dominique told Automotive News on the sidelines. Also in the works is figuring out a dealership with the various services such as financing, servicing, and parts. Building out a dealer network will cost a fair chunk of cash and trying to something different with selling their vehicles is a no go for the time being. “We are looking for progressive, innovative and digital-minded partners,” said Dominique in an effort to reduce costs. “I’m not prepared to talk about how we are going to come to market (in North America) but it will be practical, traditional and use technology.” Dominique is aware of how big of a challenge that he is taking on and they only get one chance to get it right. “We’ve got to be able to do things in a new, innovative way. I don’t have the infrastructure and the legacy in place. We have a chance to do this right once.” Source: Automotive News (Subscription Required), Wards Auto
  4. While the primary focus at PSA Group for the past few months has been purchase of Opel and Vauxhall from General Motors, there has been another project that has been going in the shadows, the return of the French automaker to the U.S. Speaking at the CAR Management Briefing Seminars this week in Traverse City, MI, the CEO of the recently established PSA North America Larry Dominique gave a status update. Back in April, PSA made their first foray into North America with the launch of car-sharing service TravelCar in Los Angeles and San Francisco. The next step is the launch of the Free2Move application into North America. Already launched in Europe, the application allows users to book and pay for a variety of transportation services such as public transit or ride hailing. For Europe, the application has eight different services on offer. Dominique said the app allows PSA Group to "interact with consumers more often than engaging solely in car sales." “We’re going to be starting to engage with millions of Americans. By the time we’re ready to sell cars, selling cars will just be the exclamation point at the end of the sentence,” Dominique told Automotive News on the sidelines. Also in the works is figuring out a dealership with the various services such as financing, servicing, and parts. Building out a dealer network will cost a fair chunk of cash and trying to something different with selling their vehicles is a no go for the time being. “We are looking for progressive, innovative and digital-minded partners,” said Dominique in an effort to reduce costs. “I’m not prepared to talk about how we are going to come to market (in North America) but it will be practical, traditional and use technology.” Dominique is aware of how big of a challenge that he is taking on and they only get one chance to get it right. “We’ve got to be able to do things in a new, innovative way. I don’t have the infrastructure and the legacy in place. We have a chance to do this right once.” Source: Automotive News (Subscription Required), Wards Auto View full article
  5. PSA Group is slowing making end roads into U.S. as part of their 10-year plan. We have already reported on their carsharing service, TravelCar that will be launching in select markets this month. Now, the French automaker has taken the next step by announcing former Nissan and TrueCar executive Larry Dominique as a Senior Vice President of PSA North America. Automotive News reports Dominique's role will first deal with the car-sharing aspects before starting to make progress on one or all of the brands in the U.S. “This is a market that, as a full-line automaker, you need to be part of. But this is a 10-year project. It’s not about jumping in and creating market share as quickly as possible.” said Dominique. “Positioning a brand in the U.S. marketplace -- which is very crowded today -- is going to take patience, analysis and data. And it’s going to take careful execution. That’s why we’re not rushing into this. There are a lot of unanswered questions facing Dominique such as which brands will be sold in the U.S. and how will the vehicles be sold - dealer network or some other way. “It’s going to be a significant amount of money to re-enter the market. But we haven’t set a number. If we can find more efficient ways to market and sell our vehicles -- whether it’s in a traditional partnership with investors or not -- those are things that can heavily influence the cost of coming to market,” said Dominique. Source: Automotive News (Subscription Required) View full article
  6. PSA Group is slowing making end roads into U.S. as part of their 10-year plan. We have already reported on their carsharing service, TravelCar that will be launching in select markets this month. Now, the French automaker has taken the next step by announcing former Nissan and TrueCar executive Larry Dominique as a Senior Vice President of PSA North America. Automotive News reports Dominique's role will first deal with the car-sharing aspects before starting to make progress on one or all of the brands in the U.S. “This is a market that, as a full-line automaker, you need to be part of. But this is a 10-year project. It’s not about jumping in and creating market share as quickly as possible.” said Dominique. “Positioning a brand in the U.S. marketplace -- which is very crowded today -- is going to take patience, analysis and data. And it’s going to take careful execution. That’s why we’re not rushing into this. There are a lot of unanswered questions facing Dominique such as which brands will be sold in the U.S. and how will the vehicles be sold - dealer network or some other way. “It’s going to be a significant amount of money to re-enter the market. But we haven’t set a number. If we can find more efficient ways to market and sell our vehicles -- whether it’s in a traditional partnership with investors or not -- those are things that can heavily influence the cost of coming to market,” said Dominique. Source: Automotive News (Subscription Required)
  7. It has been hinted at and rumored for a few years. But today, PSA Peugeot Citroën announced they would be making a return to the U.S. During a presentation for analysts and investors at PSA's headquarters in Paris, CEO Carlos Tavares unveiled a ten-year plan that could result in the launch of Citroën, DS, and Peugeot vehicles to the U.S. The plan would be split up into three steps. Step one: Enter the U.S. as a mobility operator from 2017, possibly with Bollore,” said Tavares. Bollore is a French company that builds batteries and compact EVs that are mainly used by a French car-sharing service, Autolib. Citroën and Bollore are currently working together to bring a concept EV into production. Step two: Start up a car-sharing program (i.e. Zipcar, GM's Maven) that would be owned and operated by PSA. Step three: If the first two steps are successful, PSA could return “to sell cars in the U.S. supported by regional sourcing when appropriate,” Tavares said. Tavares says PSA has formed a team to study the U.S. market, what customers like and dislike; and the regulatory requirements. As Automotive News notes, this is wildly different than the plan provided by Yves Bonnefont, CEO of DS back in 2014. Bonnefont explained the strategy was to sell DS vehicles in 200 large cities around the world after 2020 - including the U.S. “We want to make DS a global premium brand, and you cannot be global without the U.S.,” said Bonnefont. Why ten years? A possible reason may come down to PSA Peugeot Citroën not having any presence in the U.S. As we noted in our report last month, PSA doesn't have any connections to dealers or manufacturers. Also, PSA closed down their U.S. office in 2013 as a way to cut costs. Source: Automotive News (Subscription Required)
  8. It was only a few years ago that French automaker PSA Peugeot Citroën was on life support due to massive losses and poor sales. But thanks to an infusion of cash from Chinese automaker Dongfeng and the French government, the company was able to right the ship. The past couple of years has seen PSA Peugeot Citroën emerge as a healthy and profitable automaker. Now the company is looking at expanding into new markets, including the U.S. According to Automobilwoche, officials at PSA say the U.S. and Iran are under consideration as the first markets for expansion. "Our Back in the Race restructuring program has been successfully completed. Now comes the next step. And this has put the issue of the U.S. on the table," said DS brand chief Yves Bonnefont. As we reported back in 2014 and last year, PSA Peugeot Citroën has been considering sending the DS brand into U.S. to test the waters. It is a "natural candidate" for PSA in North America, Bonnefont said. Citroen spun off DS into its own brand last year and its aimed to take on the likes of Audi and Mercedes. The plan is to have six models by the end of this decade ranging from the DS3 (Mini Cooper competitor) to a possible flagship sedan. But Richard Lucki says there are a number of problems the company would need to solve before entering the U.S. Lucki should know as he managed PSA Peugeot Citroën's affairs in the U.S. until 2013 when the company closed their office in Detroit. He explained PSA's return would be difficult as the company doesn't have a dealer network or a manufacturing base. "Pricing is an issue. Everyone else -- Audi, BMW, Mercedes -- has manufacturing here," Lucki said. We'll find what PSA's plans are on April 5th. Source: Automobilwoche via Automotive News (Subscription Required)
  9. Consider this: Citroen pulled out of the U.S. in the eighties, while Peugeot would leave in 1991. But according to Automotive News, PSA/Peugeot-Citroen could be making a return with their DS brand. “We want to make DS a global premium brand, and you cannot be global without the U.S.,” said DS CEO Yves Bonnefont. The DS lineup was previously a division of the Citroen brand, providing premium models to compete with likes of MINI Cooper and Audi A3. However, PSA made the decision to make DS a stand alone brand this year. Bonnefont said a decision on making a return to the U.S. would come in 2017 at the earliest, and sales would not begin sometime after 2020. Source: Automotive News (Subscription Required) William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.
  10. William Maley Staff Writer - CheersandGears.com October 23, 2013 The alliance between General Motors and PSA Peugeot Citroen was supposed to help out the two companies with number of new vehicles and powertrains, and lower costs. But since the alliance was announced last year, it has been fraught with disappointment. Now it appears the alliance is scaling back a bit. According to Automotive News, the two companies are slimming down the alliance as the two companies pursue other ways to reverse losses. Part of this slim down is due to the planned joint platform for subcompact cars was nixed. This platform was the heart of the alliance. "Further analysis showed that the business model just wasn't there," said a PSA spokesperson. But there a couple other items at play. For one, sources say PSA Peugeot Citroen is in talks with Chinese automaker Dongfeng about a new partnership. The automaker plans to increase capital by about 3 billion euros, with Dongfeng and the French state possibly each taking stakes of about 20 percent. Now GM could pull out of the alliance since Dongfeng is a competitor to SAIC, GM's partner in China. The other item is that GM has been taking its own path for recovery in Europe. GM's new Europe chief, Karl-Thomas Neumann has been making a number of changes. He has moved some of the production of the Opel Mokka from Korea to Spain and recently got GM's Russian operations under his control. GM is also stepping up their efforts of using their platforms globally. "It certainly seems GM has no focus on the alliance with Peugeot any more. They don't want to be partnered with a struggling company, and they have alternative methods to turn things around," said Kristina Church, analyst with Barclays. But the alliance isn't coming to a close. The two still have two vehicle projects which happen to be compact minivans and crossovers and a joint purchasing program. "We are moving forward with the implementation" of the projects which have already been agreed upon, said GM spokesman Ulrich Weber. Source: Automotive News (Subscription Required) William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.
  11. William Maley Staff Writer - CheersandGears.com July 11, 2013 A new report from Reuters cites France's La Tribune story that General Motors is in talks with PSA Peugeot-Citroën about possibly selling vans in the United States. The report doesn't say which vans are in consideration, only saying that van would be sold under ofne of GM's brand, most likely Chevrolet. This news doesn't come as a surprise. GM currently has some of the oldest full-size vans on the marketplace and with fresh models coming in from Europe, GM could use all the help they can get. Also, GM recently struck a deal with Nissan to sell the NV200 as the Chevrolet City Express. Source: Reuters William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.
  12. William Maley Staff Writer - CheersandGears.com June 28, 2013 Here's a story that we're filling under the 'wait and see' file. Reuters is reporting that the Peugeot family, which currently owns a 25.4-percent stake in PSA Peugeot-Citroën automaker and 38.1 percent of voting rights is willing to give up its stake and try to revive a tie-up with General Motors. "GM faces the same overcapacity situation with Opel, and that's why PSA is trying to convince them to merge the two. The Peugeot family has now accepted that they'll lose control, so this is no longer an issue," said a person familiar with the matter. How dire is PSA Peugeot-Citroën at the moment? Well the two brands were the hardest hit in European sales slump and it looks like that trend will continue. Plus, the company could burn through all its assets by the end of this year if they don't get another injection of money and a groundwork plan. GM CEO Dan Akerson told reporters last week that the company has no plans to put in more cash into PSA. "We don't have any intention of investing additional funds into PSA at this time. If we see something changes, we'll evaluate that," said Akerson. A source says that GM is playing hardball to get "...assurances that it would be able to cut plants and jobs at reasonable cost." If General Motors did get control PSA Peugeot-Citroën, what would happen? The answer is a bit murky. But expect a number of plant shutdowns and laid-off workers to help save money. There is also talk about shared platforms between the two. However, there lies a huge problem with this scenario. The French Government, which made a very controversial 7 billion euro investment into PSA Peugeot-Citroën's financial arm, would not approve of large-scale workforce reductions and plant closures in the country. Source: Reuters William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.
  13. GM and PSA Tie-Up Talks Come To Halt

    William Maley Staff Writer - CheersandGears.com November 14, 2012 The talks between General Motors and PSA-Peugeot/Citroën have come to halt. According to Reuters, the talks were stopped due to worsening finances and a government-backed bailout. As we have been reporting since February, General Motors and PSA have been in talks about expanding their alliance. Rumors have ranged from 50/50 deal, selling Opel to PSA, buying up PSA's auto division, and putting Citroën, Opel, and Peugeot into one new entity. Sources close to talks tell Reuters the talks have been off after Peugeot agreed to take a bailout from the French Government. Peugeot/Citroën are currently burning through 160 million euros (about $200 million) a month. Taking the bailout also means PSA can't shed anymore jobs and factories, nor make any deeper ties with GM. "They now consider that any deeper tie-up is unlikely before 2014, when the market picks up," a source told Reuters. "The government bailout conditions rule out French job cuts, which means a deal can't happen any faster. It would be politically impossible to have all the cuts falling on the German side." For the time being, GM and PSA's basic agreement stands. Source: Reuters William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster. Related Stories: An Alliance Is Formed: GM Buys 7% Stake Into PSA Peugeot Citroën Rumorpile: Is There More To The GM-PSA Deal? GM and PSA Announce Four New Co-Developed Platforms
  14. William Maley Staff Writer - CheersandGears.com September 6, 2012 The General Motors, PSA alliance has hit a wall. According to German news magazine, Der Spiegel, one part of GM-PSA alliance has been taken out. The part dealt with GM sharing the Insignia platform with Citroën and Peugeot to build their next-generation midsize sedans.That would also allow Citroën and Peugeot vehicles to roll off the line at the Rüsselsheim plant, thus allowing the plant to use up all available capacity. Why was this part taken out? Der Spiegel says Buick and GM China complained, stating the deal would cause the vehicles to compete too closely. Managers are also questioning the cooperation between the two companies. "It would be premature to assume that anything had been agreed upon before and has now been reversed," the spokesman said to Reuters, adding that discussions were continuing with an emphasis on cooperation in purchasing, logistics and product development. Source: Der Spiegel, Reuters William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

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