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Found 6 results

  1. Last summer, Skoda CEO Bernhard Maier said a decision on whether or not the brand would come to the U.S. would be made sometime next year. But it seems that decision has been put on the back burner. Autocar reports that Skoda is taking the lead on developing a new low-cost vehicle for emerging markets. Earlier this year, Volkswagen had entered a partnership with Indian automaker Tata Motors to do the same. However, this would be dissolved as cost targets were not met. “We will need more time to work on the US plans now. The Group has asked us to lead development of a platform with a strong focus on India and to investigate building that business sustainably and in a predictable manner," said Maier. “That is a huge task, and we must always approach projects one step at a time. There is no hurry to rush into the US and no deadline to even decide if we should be looking to go there. There’s no need to make a decision right away.” The last two lines are very interesting, considering that Maier was gung-ho on entering the the U.S. last year. As we reported back in December, an anonymous Volkswagen board member said it would be mad for Skoda to enter the U.S., hinting that plans were scrapped. We'll keep you posted if anything changes. Source: Autocar
  2. As we have been reporting since this summer, Skoda is putting serious consideration into entering the U.S. market. Currently, a decision is expected sometime next year. But ask their parent company, Volkswagen what they think of the idea of Skoda entering the U.S. and they would likely say something to the effect of this, “We may be crazy, but we’re not mad. Entering this huge market with an unknown brand, a model range focused on Europe, and a non-existent dealer network is pure suicide. Furthermore, the last thing Volkswagen of America needs now is in-house cannibalization,” said an unnamed Volkswagen board member to Automobile Magazine. Without having any support from the parent company, Skoda's plan of entering the U.S. seems dead in the water. Whether this happens or not remains to be seen. There is one other interesting tidbit from Automobile Magazine. Reportedly, Volkswagen was considering replacing certain models in U.S. with slightly restyled Skoda vehicles badged as VWs. This idea was scrapped however which is a shame since we could see the likes of the Superb being an excellent replacement for the current Passat as an example. Source: Automobile Magazine
  3. Skoda has been cagey with saying when a possible decision of selling vehicles in U.S. will come. Ask anyone at the Czech automaker and they'll say there isn't a timeframe. It seems now there is a timeframe. German business daily Handelsblatt recently talked with Skoda CEO Bernhard Maier. During their talk, Maier revealed a decision for the U.S. will happen sometime next year. “In the course of the coming year, we want to decide on the question of North America,” said Maier. “When we talk about our plans until 2025, then you cannot leave out one of the most important car markets in the world. Therefore, we examine under what conditions and with what cars the entrance to the U.S. market would be possible.” Skoda wants to be in 120 global markets by 2025. At the moment, Skoda is in 102 markets. This will grow next year as the brand will enter Iran, South Korea, and Singapore. Source: Handelsblatt (Global Edition)
  4. Last summer, Skoda CEO Bernhard Maier said a decision on whether or not the brand would come to the U.S. would be made sometime next year. But it seems that decision has been put on the back burner. Autocar reports that Skoda is taking the lead on developing a new low-cost vehicle for emerging markets. Earlier this year, Volkswagen had entered a partnership with Indian automaker Tata Motors to do the same. However, this would be dissolved as cost targets were not met. “We will need more time to work on the US plans now. The Group has asked us to lead development of a platform with a strong focus on India and to investigate building that business sustainably and in a predictable manner," said Maier. “That is a huge task, and we must always approach projects one step at a time. There is no hurry to rush into the US and no deadline to even decide if we should be looking to go there. There’s no need to make a decision right away.” The last two lines are very interesting, considering that Maier was gung-ho on entering the the U.S. last year. As we reported back in December, an anonymous Volkswagen board member said it would be mad for Skoda to enter the U.S., hinting that plans were scrapped. We'll keep you posted if anything changes. Source: Autocar View full article
  5. Skoda has been cagey with saying when a possible decision of selling vehicles in U.S. will come. Ask anyone at the Czech automaker and they'll say there isn't a timeframe. It seems now there is a timeframe. German business daily Handelsblatt recently talked with Skoda CEO Bernhard Maier. During their talk, Maier revealed a decision for the U.S. will happen sometime next year. “In the course of the coming year, we want to decide on the question of North America,” said Maier. “When we talk about our plans until 2025, then you cannot leave out one of the most important car markets in the world. Therefore, we examine under what conditions and with what cars the entrance to the U.S. market would be possible.” Skoda wants to be in 120 global markets by 2025. At the moment, Skoda is in 102 markets. This will grow next year as the brand will enter Iran, South Korea, and Singapore. Source: Handelsblatt (Global Edition) View full article
  6. As we have been reporting since this summer, Skoda is putting serious consideration into entering the U.S. market. Currently, a decision is expected sometime next year. But ask their parent company, Volkswagen what they think of the idea of Skoda entering the U.S. and they would likely say something to the effect of this, “We may be crazy, but we’re not mad. Entering this huge market with an unknown brand, a model range focused on Europe, and a non-existent dealer network is pure suicide. Furthermore, the last thing Volkswagen of America needs now is in-house cannibalization,” said an unnamed Volkswagen board member to Automobile Magazine. Without having any support from the parent company, Skoda's plan of entering the U.S. seems dead in the water. Whether this happens or not remains to be seen. There is one other interesting tidbit from Automobile Magazine. Reportedly, Volkswagen was considering replacing certain models in U.S. with slightly restyled Skoda vehicles badged as VWs. This idea was scrapped however which is a shame since we could see the likes of the Superb being an excellent replacement for the current Passat as an example. Source: Automobile Magazine View full article
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