GM Getting Sales Momentum

[Drew Dowdell]

GM Getting Sales Momentum

Core Brands up 30%

• Fourth Consecutive Month of Retail Sales Gains for GM’s Four Brands
• Chevy Equinox, GMC Terrain and Cadillac SRX Retail Sales Up 161 Percent
• Fleet Sales Comprise 29 Percent of Total Sales
• Chevrolet Equinox retail sales increased 67 percent; estimated retail share of the compact crossover segment is up 5 points (Jan. 2009 vs. Jan. 2010)
• GMC Terrain retail sales were up 162 percent (compared to the vehicle it replaces, Pontiac Torrent); estimated retail share of the compact crossover segment is up more than 3 points (Jan. 2009 vs. Jan. 2010)
• Cadillac SRX retail sales were up 218 percent vs. last year, the fifth consecutive month it has gained more than 100 percent year-over-year; SRX gained approximately 15 points of retail share in the Mid-lux SUV crossover segment (Jan. 2009 vs. Jan. 2010)
• In their first year on sale, GM Compact Crossovers – Chevrolet Equinox and GMC Terrain – have become the second best selling crossovers in the industry
• GM sells more crossovers than any other automaker, representing approximately 20 percent of industry crossovers sold
• Buick LaCrosse retail sales were up 142 percent, the fourth consecutive month it has gained more than 100 percent year-over-year; LaCrosse gained an estimated 12 points of retail segment share, making it number one in its segment (Jan. 2009 vs. Jan. 2010)
• Chevrolet dealers sold 5,371 Camaros – the eighth straight month it has outsold Mustang

Discussion: GM January 2010 Sales Results