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November 2008 Sales: Audi of America

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Audi Reports November Sales
Dec. 2 /PRNewswire/
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-- Sales down 25.4% compared to strong November last year
-- Audi A5 and R8 sales more than double totals from November 2007
-- Audi TT sales up 74.6% in November

HERNDON, Va., Dec. 2 /PRNewswire/ -- Audi today announced sales for the month of November totaling 6,788 units, a decrease of 25.4% from November 2007. Audi continues to outpace the industry with year-to-date sales down only 5.8%.

The Audi A5 posted a 155.2% increase over last November with 569 units sold. Similarly, the Audi R8 had another strong month with over 150 units sold, an increase of 123.9% over November 2007. The Audi TT sales increased to 606 units sold in the month, growing by 74.6% compared to November 2007. For the year, the Audi TT outsold last year's figures by more than 11%.

"Despite the great challenges facing the auto industry, Audi continues to outperform other automakers on the strength of several new products," said Johan de Nysschen, executive vice president, Audi of America. "At Audi we will continue to be aggressive as we look forward to introducing new progressive vehicles in 2009, such as the Audi Q5 and the Audi Q7 TDI."

With industry-wide sales results expected slump as much as 36% in November, de Nysschen said Audi expects to see continued market share gains.

Audi Certified Pre-Owned (CPO) sales declined 19.6% over November 2007 figures, with 2,357 units sold. But Audi CPO sales remained 22.5% higher through 11 months of 2008.


Audi of America and its 270 dealers offer a full line of German-engineered luxury vehicles. The Audi line up is one of the freshest in the industry with 23 models, including 12 models launched during model years 2008 and 2009. Audi is among the most successful brands globally. Last year AUDI AG recorded its 12th consecutive record year for sales and profit growth. Visit or for more information regarding Audi vehicles and business issues.

    AUDI US SNAPSHOT                          --------YEAR TO DATE---------
    Model Line          Nov-08   Nov-07  Yr/Yr %  Nov-08    Nov-07  Yr/Yr %
                        Actual   Actual  change    YTD       YTD    change
                                                  actual    actual
    A3                   409       565  -27.6%    4,398     5,867   -25.0%
    A4                 3,304     4,883  -32.3%   39,489    41,213    -4.2%
    A5                   569       223  155.2%    5,625       489  1050.3%
    A6                   717     1,098  -34.7%   10,738    10,797    -0.5%
    A8                   122       383  -68.1%    2,705     3,475   -22.2%
    TT                   606       347   74.6%    4,306     3,871    11.2%
    R8                   150        67  123.9%      785       170   361.8%
    Audi Q7              911     1,538  -40.8%   12,002    19,120   -37.2%
    Total Audi Sales   6,788     9,104  -25.4%   80,048    85,002    -5.8%

    -- A4 includes Audi A4 sedan, Avant, and RS models.
    -- A5 includes Audi A5 coupe' and S5 coupe' models.
    -- A6 includes Audi A6 sedan, S6 sedan and A6 Avant models.
    -- A8 includes Audi A8 sedan, A8L sedan, and S8 sedan models.
    -- TT includes Audi TT coupe' and TT roadster models.


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