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February 2008 Sales: Subaru of America

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Subaru Reports Strong February 2008 Retail Sales

link to Press Release

- Impreza sales up 24 percent; Legacy sales up 13 percent -

- 9.6% gain in Retail sales minus Fleet -

CHERRY HILL, N.J., March 3 /PRNewswire/ -- Subaru of America, Inc.

today reported February sales of 12,907 total units. With retail sales

higher than February 2007, both the Impreza and Legacy model lines recorded

gains over the same period last year.

Sales of Subaru vehicles are up over the same period in 2007, led by

strong sales of the company's Impreza, Legacy sedan and Tribeca models.

February retail sales (not including fleet sales) improved over 9.6% versus

prior year. Fleet deliveries are expected to be made up later in the year.

Model                        Volume            % v 2007
    Total Legacy Sedan           1469              +13%

    Total Outback                3786              -15%
    (incl. Legacy Wagon)

    Total Impreza                3642              +24%

    Total Forester               2971              +3%

    Total Tribeca                1038              +8

Tim Colbeck, vice president of sales for Subaru of America said, "It's

great to see such a strong showing from our new models. It is also pleasing

to see close to a 10% gain in consumer sales for the Subaru brand as a


For a complete sales chart and additional information about Subaru of

America, Inc. and Subaru vehicles, visit our media website at


About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy

Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company

markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts

and accessories through a network of nearly 600 dealers across the United

States. Subaru makes the best-selling All-Wheel Drive car sold in America

based on R.L. Polk & Co. new vehicle retail registration statistics

calendar year-end 2005. For additional information visit http://www.subaru.com.

Contact: Michael McHale

Subaru of America, Inc.



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Impreza is up, after all the belly aching about the new styling. Looks like the Scoobie fans fianlly have got 'used to them'. Happens all the time with car fanatics, they hate new looks, then get used to them after maybe a year.

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