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Employee Pricing Comes Downunder

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Discounts from Holden
Holden has made employee discounts available to the public on all its models. It is advertising that anyone can now buy a car for the same price that a Holden employee can. The only catch is that the company isn't divulging what those prices are. John Elsworth, Holden's marketing director, won't say how much extra business Holden hopes to generate with the scheme, which runs until December 31 and applies to all models with compliance plates dated before July.

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