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June 2008 Sales: American Honda Motor


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American Honda Reports Record Sales in June
Fuel-efficient Fit sets all-time record; Civic and Acura TSX set June records
Press Release


07/01/2008 - TORRANCE, Calif. -

American Honda Motor Co., Inc., today announced total June sales of 142,539, up 13.8 percent on a daily-selling-rate basis(1), setting a new record for the month. Reflecting a shifting automotive marketplace, total car sales set a new June record for the first time since 1990 at 97,639, up 34.2 percent versus last year. Year-to-date American Honda sales are up 4.8 percent to 798,358.

"Staying true to our core values is allowing Honda to weather the storm of rising gas prices and help consumers find shelter in our products," said Dick Colliver, executive vice president of American Honda. "Our factories are doing everything they can to produce the fuel-efficient models consumers are desperately in need of."

Honda Division sales rose 17.9 percent over last year to a new June record of 130,083, driven by record car sales which increased 41.4 percent to 89,947. The fuel-efficient Fit posted its best month ever with sales of 10,003, up 100.5 percent, while Civic hit a new June record, up 23.1 percent to 39,967, and Accord rose 54.5 percent to 39,704. Honda Division light-truck sales of 40,136 reflect a decrease of 14.2 percent. Honda Division sales are up 7.4 percent to 720,444, year-to-date.

Acura Division sales totaled 12,456. Sales of the completely redesigned 2009 TSX sports sedan increased 27.5 percent and set a new June record of 3,869.

(1) All percentages in this release reflect the daily selling rate as calculated with 24 days for June 2008, versus 27 for 2007. Year to date, the daily selling rate is calculated with 153 days for 2008, versus 154 for 2007.

For more information about Honda vehicles, please visit www.honda.com. For media inquiries, please go to www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries, please go to www.acuranews.com.

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For those who may want to 'cut & paste' the figures for personal use...

American Honda Vehicle Sales For June 2008

                                 Month-to-Date             Year-to-Date
                             June     June    DSR**    June     June    DSR**
                             2008     2007   % Chg.    2008     2007   % Chg.
    American Honda Total   142,539  140,935   13.8%  798,358  766,929    4.8%
      Total Car Sales       97,639   81,827   34.2%  496,359  434,560   15.0%
      Total Truck Sales     44,900   59,108  -14.5%  301,999  332,369   -8.5%
        Honda Total Car
         Sales              89,947   71,564   41.4%  452,335  382,330   19.1%
        Honda Total
         Truck Sales        40,136   52,605  -14.2%  268,109  293,059   -7.9%
        Acura Total Car
         Sales               7,692   10,263  -15.7%   44,024   52,230  -15.2%
        Acura Total
         Truck Sales         4,764    6,503  -17.6%   33,890   39,310  -13.2%
    Domestic Car Sales *    71,463   67,179   19.7%  369,256  350,295    6.1%
      Honda Division        68,009   60,958   25.5%  345,575  319,260    8.9%
      Acura Division         3,454    6,221  -37.5%   23,681   31,035  -23.2%
    Domestic Truck Sales *  36,849   42,127   -1.6%  233,870  234,619    0.3%
      Honda Division        32,085   35,624    1.3%  199,980  195,309    3.1%
      Acura Division         4,764    6,503  -17.6%   33,890   39,310  -13.2%
    Import Car Sales        26,176   14,648  101.0%  127,103   84,265   51.8%
      Honda Division        21,938   10,606  132.7%  106,760   63,070   70.4%
      Acura Division         4,238    4,042   18.0%   20,343   21,195   -3.4%
    Import Truck Sales       8,051   16,981  -46.7%   68,129   97,750  -29.8%
      Honda Division         8,051   16,981  -46.7%   68,129   97,750  -29.8%
    MODEL BREAKOUTS BY
     DIVISION
    Honda Division Total   130,083  124,169   17.9%  720,444  675,389    7.4%
      Fit                   10,003    5,613  100.5%   39,787   23,769   68.5%
      Accord *              39,704   28,915   54.5%  205,862  182,346   13.6%
        Memo:  Accord
         Hybrid                  7      342  -97.7%      191    2,044  -90.6%
      Civic *               39,967   36,512   23.1%  204,961  173,800   18.7%
        Memo:  Civic
         Hybrid              2,710    3,246   -6.1%   19,032   17,141   11.8%
      S2000                    273      514  -40.2%    1,719    2,402  -28.0%
      Insight                    0        0                0        3
      FCX                        0       10                6       10
      Odyssey  *            12,602   15,516   -8.6%   72,589   80,338   -9.1%
      Pilot *                7,282   10,371  -21.0%   55,476   66,632  -16.2%
      CR-V *                15,794   19,715   -9.9%  104,811  104,179    1.3%
      Element *              2,211    3,163  -21.4%   15,834   19,891  -19.9%
      Ridgeline              2,247    3,840  -34.2%   19,399   22,019  -11.3%
    Acura Division Total    12,456   16,766  -16.4%   77,914   91,540  -14.3%
      RSX                        0        4                1      291  -99.7%
      TL *                   3,454    6,221  -37.5%   23,681   31,035  -23.2%
      TSX                    3,869    3,414   27.5%   17,683   17,421    2.2%
      RL                       369      624  -33.5%    2,659    3,482  -23.1%
      MDX *                  3,425    4,639  -16.9%   24,562   27,027   -8.5%
      RDX  *                 1,339    1,864  -19.2%    9,328   12,283  -23.6%
    Selling Days                24       27              153      154
    * Honda and Acura vehicles are made of domestic and global sourced
parts.

    ** Daily Selling Rate

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