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Variance

Feb. 2006 Sales: Kia Motors America

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Best February Ever Keeps Company on Pace for Another Consecutive Record Sales Year

IRVINE, Calif., March 1 /PRNewswire/ -- Kia Motors America (KMA) today

announced its best February sales ever of 20,719 units, a 1.3-percent increase

over the same period in 2005 and a 3.2-percent increase year to date. Total

sales are also up 14 percent from the previous month. The Sedona minivan had

its best February ever and was the leading seller at 5,425 units. Both the

Kia Spectra and Kia Sorrento were strong sellers, with 4,103 and 3,472 units

sold respectively.

"We're extremely proud of our best February sales month ever," said Len

Hunt, executive vice president and COO of KMA. "As evidenced by the all-new

Sedona, the word is spreading that Kia is redefining value by surprising

consumers in terms of what's possible in automotive safety, style performance,

fit and finish and smart packaging."

Kia Motors America is the sales, marketing and distribution arm of Kia

Motors Corp. in Seoul, South Korea. For more information, including

photography, visit http://www.kiamedia.com .

                         MONTH OF FEBRUARY             YEAR-TO-DATE
    Model                 2006             2005       2006           2005
    Rio                  2,667            2,363      4,660          4,624
    Spectra              4,103            3,293      6,906          6,288
    Optima               1,516            3,846      2,782          7,483
    Amanti                 524            1,854      1,131          4,202
    Sportage             3,012              655      6,223            682
    Sorento              3,472            3,406      6,218          6,786
    Sedona               5,425            5,037     10,909          7,543

    Total               20,719           20,454     38,829         37,608

Link: http://prnewswire.com/cgi-bin/stories.pl?A...04311528&EDATE=

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