• Sign in to follow this  
    Followers 0

    Mazda Says Diesel Option Is Still Coming


    • Mazda hasn't forgotten about their diesel plans... even if everyone else has

    Mazda's diesel engine for the U.S. is slowly becoming an urban legend in the automotive world. Originally planned to launch in 2013, numerous delays have caused people to wonder if this engine would ever come out. Now with the Volkswagen diesel scandal hanging over and causing a number of automakers to reconsider diesel vehicles for the U.S., Mazda says its still committed.

     

    Speaking with Automotive News, Mazda's senior vice president for U.S. operations Robert Davis said diesel is still on the table. Diesel would not only boost the impressive fuel-economy numbers that Mazda's current lineup gets, it would also differentiate them from other Japanese rivals and align it more with European brands. Davis said the company is considering a diesel option for two of its vehicle, but wouldn't say which - our money is on the Mazda6 and CX-5 - or when they might come out.

     

    "I don't speak timing because I made three commitments and missed all three, so I keep my mouth shut. We're still committed to it," said Davis.

     

    Source: Automotive News (Subscription Required)

    0


    Sign in to follow this  
    Followers 0


    User Feedback


    Believe it when you actually see it. Reality is they need to move to Plug-In Hybrids and EVs to survive, not diesels.

    0

    Share this comment


    Link to comment
    Share on other sites

    Believe it when you actually see it.  Reality is they need to move to diesels to survive, not EVs or Plug-In Hybrids.

    0

    Share this comment


    Link to comment
    Share on other sites

    Believe it when you actually see it.  Reality is they need to move to diesels to survive, not EVs or Plug-In Hybrids.

    Ocnblu I respect your hatred of all things Hybrid and EV but look at the change of the planet and the market dynamics and Diesel is no on the latest market surveys the last thing people want even in Europe now and all the health issues surrounding the fuel.

     

    If Mazda wants to stay single and not be forced in the near future to merge with another company, they need to radically change their product portfolio to what people want and Diesel is not it and gas will continue to go down the ladder.

     

    With all the terrorist attacks and loss of oil production around the world, gas prices are moving in the long term up and with oil around $50 + per barrel, the short lived days of cheap gas are over. People will need Hybrid or EVs to still have a freedom machine to move around.

     

    My personal opinion and review of the dynamics of the current global market place and long term market.

    0

    Share this comment


    Link to comment
    Share on other sites

    Mazda Skyactiv is already pretty darn efficient, diesel would make them even further ahead than a lot of other brands.

    0

    Share this comment


    Link to comment
    Share on other sites


    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   You have pasted content with formatting.   Remove formatting

      Only 75 emoticons maximum are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor




  • Popular Stories

  • Today's Birthdays

    1. bcs296
      bcs296
      (29 years old)
    2. jcgable
      jcgable
      (30 years old)
  • Similar Content

    • By William Maley
      Despite the dark cloud that diesel has gotten due to the Volkswagen diesel emission scandal, General Motors sees a bright future for it.
      “The outlook for diesel in the U.S.A. is actually promising. We definitely see certain segments reaching 10 percent penetration and yes, an upside potential of 10 percent overall,” said Dan Nicholson, GM’s vice president of global propulsion systems to The Detroit News.
      Case in point, nine percent of Chevrolet Colorado and GMC Canyon trucks sold are equipped with a diesel.
      General Motors already has six vehicles available with a diesel (Silverado and Sierra HD: Colorado, Canyon, Express, and Savana). But they are planning to add three more diesel models in the coming year - Cruze, Equinox, and Terrain.
      Why? A lot of it comes down to the upcoming CAFE mandate that an automaker's fleet average must meet 54.5 mpg by 2025. GM sees diesel as a way to help reach this goal. Also with the ongoing Volkswagen mess, GM sees an opportunity to possibly draw former Volkswagen TDI owners to one of their models.
      Source: The Detroit News

      View full article
    • By William Maley
      Despite the dark cloud that diesel has gotten due to the Volkswagen diesel emission scandal, General Motors sees a bright future for it.
      “The outlook for diesel in the U.S.A. is actually promising. We definitely see certain segments reaching 10 percent penetration and yes, an upside potential of 10 percent overall,” said Dan Nicholson, GM’s vice president of global propulsion systems to The Detroit News.
      Case in point, nine percent of Chevrolet Colorado and GMC Canyon trucks sold are equipped with a diesel.
      General Motors already has six vehicles available with a diesel (Silverado and Sierra HD: Colorado, Canyon, Express, and Savana). But they are planning to add three more diesel models in the coming year - Cruze, Equinox, and Terrain.
      Why? A lot of it comes down to the upcoming CAFE mandate that an automaker's fleet average must meet 54.5 mpg by 2025. GM sees diesel as a way to help reach this goal. Also with the ongoing Volkswagen mess, GM sees an opportunity to possibly draw former Volkswagen TDI owners to one of their models.
      Source: The Detroit News
    • By William Maley
      Mazda is in the process of trying to position themselves as a premium brand that you can actually afford. Autoblog had the chance to speak with Jacques Flynn, a lead exterior designer, and Jacob Brown, a PR representative for Mazda. 
      A key part of Mazda's premium plans is their Kodo design language. Flynn explained that Mazda will be simplifying and evolving the look of Kodo on their various models. A key example is the recently introduced second-generation CX-5. Compared to the outgoing model, the new CX-5 features fewer curves to make it look tauter. 
      Diesel will also play a key part in Mazda's premium ambitions. Brown explained that diesel has the air of premium surrounding it as luxury automakers, for the most part, offer them in the U.S. Mazda was hoping not to use urea-injection for their diesel models, but ultimately had to give in to meet emission standards and performance benchmarks.
      Those hoping that Mazda would bring back Mazdaspeed on some performance models will be disappointed to hear it could be a while before this happens. Both Flynn and Brown said the company's focus is "on making the core line-up cohesive." Being a small company, they cannot take any chances on working a number of projects at the same time since that could result in a misstep or two.
      Source: Autoblog

      View full article
    • By William Maley
      Mazda is in the process of trying to position themselves as a premium brand that you can actually afford. Autoblog had the chance to speak with Jacques Flynn, a lead exterior designer, and Jacob Brown, a PR representative for Mazda. 
      A key part of Mazda's premium plans is their Kodo design language. Flynn explained that Mazda will be simplifying and evolving the look of Kodo on their various models. A key example is the recently introduced second-generation CX-5. Compared to the outgoing model, the new CX-5 features fewer curves to make it look tauter. 
      Diesel will also play a key part in Mazda's premium ambitions. Brown explained that diesel has the air of premium surrounding it as luxury automakers, for the most part, offer them in the U.S. Mazda was hoping not to use urea-injection for their diesel models, but ultimately had to give in to meet emission standards and performance benchmarks.
      Those hoping that Mazda would bring back Mazdaspeed on some performance models will be disappointed to hear it could be a while before this happens. Both Flynn and Brown said the company's focus is "on making the core line-up cohesive." Being a small company, they cannot take any chances on working a number of projects at the same time since that could result in a misstep or two.
      Source: Autoblog
    • By William Maley
      Mazda Reports Best January Sales Since 2012
      Mazda CX-5 Posts Record Month IRVINE, Calif., Feb. 1, 2017 /PRNewswire/ -- Mazda North American Operations (MNAO) today reported January U.S. sales of 21,698 vehicles, representing an increase of 10.1 percent versus January of last year, and the best January sales month in five years. Solid sales performance across the lineup was headlined by consumers' continued strong desire for crossover SUVs.
      Key January sales notes:
      The Mazda CX-5 posted its best-ever January with 8,068 vehicles sold, showing continued momentum leading up to the on-sale date of the all-new 2017 model later this Spring. This number represents an increase of 14.2 percent year-over-year (YOY). The Mazda CX-9 posted an increase of 210.7 percent YOY, with 1,591 vehicles sold. Mazda's CX crossover SUV sales—including the CX-3, CX-5 and CX-9—were up 21.1 percent YOY with 10,843 sold. Of the total CX-line sales, 60 percent of vehicles were equipped with i-ACTIV All-Wheel Drive. Sales of the Mazda6 started the year off strong, posting a 28.3 percent increase YOY with 3,300 vehicles sold. Even with much of the U.S. experiencing winter weather, popularity of the MX-5 Miata continues with 929 vehicles sold. This number represents an increase of 65.9 percent YOY. Sales totals for the MX-5 include both the MX-5 soft top and MX-5 RF. Mazda Motor de Mexico (MMdM) reported January sales of 4,759 vehicles, down 18.6 percent versus January of last year.
        Month-To-Date
        Year-To-Date
                              January
      January
      %
      % MTD
        January
      January
      %
      % YTD
        2017
      2016
      Change
      DSR
        2017
      2016
      Change
      DSR
                              Mazda2
      -
      -
      N/A
      N/A
        -
      -
      N/A
      N/A
        Mazda3
      6,623
      7,551
      (12.3)%
      (12.3)%
        6,623
      7,551
      (12.3)%
      (12.6)%
        Mazda5
      3
      70
      (95.7)%
      (95.7)%
        3
      70
      (95.7)%
      (95.7)%
        Mazda6
      3,300
      2,572
      28.3%
      28.3%
        3,300
      2,572
      28.3%
      27.9%
        MX-5 Miata
      929
      560
      65.9%
      65.9%
        929
      560
      65.9%
      65.4%
        CX-3
      1,184
      1,376
      (14.0)%
      (14.0)%
        1,184
      1,376
      (14.0)%
      (14.2)%
        CX-5
      8,068
      7,063
      14.2%
      14.2%
        8,068
      7,063
      14.2%
      13.9%
        CX-9
      1,591
      512
      210.7%
      210.7%
        1,591
      512
      210.7%
      209.7%
                              Total Vehicles
                                                CARS
      10,855
      10,753
      0.9%
      0.9%
        10,855
      10,753
      0.9%
      0.6%
        TRUCKS
      10,843
      8,951
      21.1%
      21.1%
        10,843
      8,951
      21.1%
      20.7%
                              TOTAL
      21,698
      19,704
      10.1%
      10.1%
        21,698
      19,704
      10.1%
      9.8%
                                                    Selling Days
      24
      24
            306
      305
                                                       
  • Recent Status Updates

    • Drew Dowdell

      I have one co-worker who has been a thorn in my side for the past 6 months.... but I have to admit that when I need something done that is in his area of expertise, he goes after it like an angry rabid chihuahua and gets it done.
      · 0 replies
    • Drew Dowdell

      Me: I'll take "Shopping" for $800.
      Alex:"This shopping location is popular on Sundays for groups of gay couples, families with small children, and college kids with parents in tow to gather."
      · 3 replies
    • Drew Dowdell

      @gmc Sierra Denali with manufacturer plates and a never used snow plow. Wonder what's going on here.
      · 2 replies
  • Who's Online (See full list)

    There are no registered users currently online