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buyacargetacheck

1980s Toyota Commercials

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Anyone else remember these? The pace, the music, the consistency, the slogans all made for much better car commercials back in the 80s than now. "Oh What a Feeling" with the actor jumping in the air and naming the model made you remember the car. Now it's some lame voiceover reminding you they're "Moving Forward." Snooze. Same with Ford, Chevy, etc. BTW, Dan Gurney's effort for the Celica and Supra was terrific. There's only one I could find.

http://youtube.com/watch?v=9Z4G8lQuXy4

http://www.youtube.com/watch?v=8qLhiDx4w_U&NR=1

http://www.youtube.com/watch?v=gMqmZZfxtYM...feature=related

http://www.youtube.com/watch?v=d0PqBNkaAxw...feature=related

http://www.youtube.com/watch?v=pG4GunUCAJs

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LoL... "...Ohhhhh, what a felling, Toyota!" FRONT WHEEL DRIVE, 16 Valve FUEL-INJECTED!

I like how little things like that we take for granted on today's cars were made into a big deal. I guess those cars were ahead compared to the competition at the time.

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If you weren't around in the late 70s-early 80s it's hard to imagine now how far ahead Toyota was back then. While GM was stumbling with X-car rust, brakes, and general $h!iness, Toyota was cranking out electronic fuel-injected, SOHC and DOHC Supras and Cressidas with untouchable reliability, smoothness and near-European handling. 5-speeds, 4-speed O/D automatics, and independent rear suspensions were common throughout the lineup too. The DOHC 16-valve Corollas were WAY ahead of their time for their size/price class. DOHC back then was, to put it mildly, exotic. The Alfa Romeo Spider had it but it was an ancient application even then. Meanwhile, GM competed with pushrod 4 cylinders and Ford with wheezy, unreliable vacuum-hosed challenged Escorts and Lynxs. Toyotas didn't hit the big sales numbers back then because they were priced a little higher because of Reagan's voluntary import quotas and no American assembly until NUMMI. GM and Ford have made HUGE strides compared to then. Still, all car advertising sucks now comparatively.

LoL... "...Ohhhhh, what a felling, Toyota!" FRONT WHEEL DRIVE, 16 Valve FUEL-INJECTED!

I like how little things like that we take for granted on today's cars were made into a big deal. I guess those cars were ahead compared to the competition at the time.

Edited by buyacargetacheck
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The Celica, the Supra, the MR2... proof that at one time Toyotas could be fun. Too bad they've switched to vanilla in the interest of taking over the world.

I especially like that red Celica in the first ad. It's like a Quattro, only more reliable and arguably better looking.

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The Celica, the Supra, the MR2... proof that at one time Toyotas could be fun. Too bad they've switched to vanilla in the interest of taking over the world.

I especially like that red Celica in the first ad. It's like a Quattro, only more reliable and arguably better looking.

I just wish there were more around that haven't been driven/rusted to death.

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The Mark IIIs were great cars. I had an '87 Turbo stick non-sport roof that I got rid of at 160+K miles. Very smooth and sneaky fast. Funny that it was roundly criticized for being heavy at 3500 pounds, in-line with a similar car today. The turbo never gave me any trouble but the valve cover gaskets were starting to leak and the cooling system needed work. As an aside, I was looking at tire prices on-line today. I remember buying replacements for the 225/50VR16 Goodyear Gatorback Eagles back in the late 80s and early 90s that came with that car. $200+ per tire was not unusual. Now you can get an excellent Kumho for a fraction of the price that's as good or better. There's definitely been no inflation in the price of tires over the last 20 years.

I'm gonna bite the bullet and just say it, I love my old Toyotas...

Late/mid 80's:

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Quite a car for the time. Ventilated disc brakes, 4-wheel independent suspension, OHC, EFI, 4 speed auto if you wanted. The autos were even electronically controlled at least in the Supras. The interior design of those cars would hold up in a new car today. Ahead of its time.

The Celica, the Supra, the MR2... proof that at one time Toyotas could be fun. Too bad they've switched to vanilla in the interest of taking over the world.

I especially like that red Celica in the first ad. It's like a Quattro, only more reliable and arguably better looking.

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lol, You need not describe the pros and cons of owning a MKIII to me. I've seen it all. Infact I currently have only 300 miles on a fresh rebuild in my 90T. This car is so unlike Toyota's of today...

8)

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The Mark IIIs were great cars. I had an '87 Turbo stick non-sport roof that I got rid of at 160+K miles. Very smooth and sneaky fast. Funny that it was roundly criticized for being heavy at 3500 pounds, in-line with a similar car today. The turbo never gave me any trouble but the valve cover gaskets were starting to leak and the cooling system needed work. As an aside, I was looking at tire prices on-line today. I remember buying replacements for the 225/50VR16 Goodyear Gatorback Eagles back in the late 80s and early 90s that came with that car. $200+ per tire was not unusual. Now you can get an excellent Kumho for a fraction of the price that's as good or better. There's definitely been no inflation in the price of tires over the last 20 years.
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