August 2018: Volkswagen of America

[William Maley]

Volkswagen of America Reports August 2018 Sales Results

• Sales totaled 32,255 units, an increase of 0.7 percent compared to August 2017
• Year-to-date sales totaled 235,673 units, an increase of 7 percent over 2017
• Sales of the all-new 2018 Tiguan totaled 7,281 units
• Jetta sales totaled 10,597 units
• Sales of the Chattanooga-built Atlas totaled 4,054 units

Herndon, VA — (September 4, 2018) Volkswagen of America, Inc. (VWoA) today reported sales of 32,255 units delivered in August 2018, an increase of 0.7 percent over August 2017. With 235,673 units year-to-date in 2018, the company is reporting a 7 percent increase in year-over-year sales.

Jetta sales topped 10,000 units in August, marking the best single month for any VW vehicle in the U.S. this year. Sales have grown for eight consecutive months in 2018 and, for the first time, VWoA has sold more than 100,000 SUVs in a year. Strong demand for the Atlas and the 2018 Tiguan have contributed for nearly half of VWoA sales this year through August.

“We’re happy to see the all-new Jetta gain traction, with sales topping 10,000 units this month,” said Derrick Hatami, Executive Vice President of Sales, Marketing and After Sales for VWoA. “The new model’s bolder design and greater interior space were specifically developed for the American market, so it’s encouraging to see it gain momentum. By adding new technology without raising the cost, we’ve ensured that the Jetta remains a tremendous value to customers. We see this customer focus working across the lineup, as our two new SUVs, Atlas and Tiguan, are also tailored for this market and are driving our growth this year.”

August 2018 Sales

	August 18	August 17	Yr/Yr%  change	August 18  YTD	August 17  YTD	Yr/Yr%  change
Golf	567	1,436	-60.5%	5,172	9,873	-47.6%
GTI	1,525	2,117	-28.0%	11,873	14,597	-18.7%
Golf R	321	100	221.0%	2,893	2,584	12.0%
e-Golf	32	317	-89.9%	826	2,512	-67.1%
Golf SportWagen	1,148	1,991	-42.3%	10,256	20,225	-49.3%
Total Golf Family	3,593	5,961	-39.7%	31,020	49,791	-37.7%
Jetta Sedan	10,596	12,409	-14.6%	50,488	78,958	-36.1%
Jetta SportWagen  (now Golf SportWagen)	1	N/A	N/A	70	N/A	N/A
Total Jetta	10,597	12,409	-14.6%	50,558	78,957	-36.0%
Beetle Coupe	631	667	-5.4%	6,777	6,272	8.1%
Beetle Convertible	768	557	37.9%	4,374	5,132	-14.8%
Total Beetle	1,399	1,224	14.3%	11,151	11,404	-2.2%
EOS*	N/A	N/A	N/A	N/A	1	N/A
Passat	3,873	5,714	-32.2%	30,232	45,994	-34.3%
CC	62	97	-36.1%	388	1,111	-65.1%
Tiguan Limited	1,276	1,005	27.0%	11,890	19,454	-38.9%
2018 Tiguan	7,281	2,516	189.4%	60,019	3,109	1,830.5%
Touareg	120	282	-57.4%	1,704	2,387	-28.6%
Atlas	4,054	2,807	44.4%	38,711	8,136	375.8%
TOTAL	32,255	32,015	0.7%	235,673	220,344	7%

*Eos production ended in July 2015

[David]

If it was not for their CUVs, this company would be hurting big time.