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September 2018: Subaru of America, Inc.


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Subaru of America Closes Out Third Quarter With Record September

  • Record September – monthly sales increase 3.5 percent over September 2017
  • 82 consecutive months of yearly month-over-month growth
  • Best September ever for Ascent
  • 55 consecutive months of more than 10,000 Outbacks sold
  • 62 consecutive months of more than 10,000 Foresters sold

October 2, 2018 , Camden, N.J. - Subaru of America, Inc. today reported 57,044 vehicle sales for September 2018, a 3.5 percent increase over September 2017. The company also reported year-to-date sales of 503,418 vehicles, a 5.1 percent gain over the same period in 2017.

September marked the 55th consecutive month of 40,000+ vehicle sales for the company. Forester sales for September 2018 increased 1.4 percent over the same month in 2017. In addition, 5,859 of the all-new 3-row Ascent SUVs were delivered in September.

“Subaru of America is particularly proud of the all-new 2019 Ascent SUV earning the highest possible rating for front crash prevention from Insurance Institute for Highway Safety (IIHS),” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “This is a testament to the safety and technology advantage provided by the EyeSight® Driver Assist Technology. It’s no surprise people are flocking to the new Ascent with its winning combination of size, safety and versatility.”

“The all-new 2019 Forester is just arriving at our retailers and is better in almost every way,” said Jeff Walters, Senior Vice President of Sales. “Along with the Ascent, Crosstrek, and Outback, these SUVs will carry our record sales pace into the final quarter of this year.”

Carline

Sep-18

Sep-17

% Chg

Sep-18

Sep-17

% Chg

 

MTD

MTD

MTD

YTD

YTD

YTD

Forester

13,453

13,262

1.4%

121,924

132,030

-7.7%

Impreza

6,186

6,324

-2.2%

59,540

64,589

-7.8%

WRX/STI

2,383

2,510

-5.1%

21,957

24,156

-9.1%

Ascent

5,859

0

0.00%

16,580

0

0.00%

Legacy

3,608

3,902

-7.5%

31,080

37,461

-17.0%

Outback

12,895

16,330

-21.0%

137,992

140,491

-1.8%

BRZ

284

301

-5.7%

2,930

3,307

-11.4%

Crosstrek

12,376

12,491

-0.9%

111,415

76,814

45.1%

TOTAL

57,044

55,120

3.5%

503,418

478,848

5.1%

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