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November 2018: Hyundai Motor America


William Maley

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Hyundai Motor America Reports November 2018 Sales

  • Total Sales Up 1 Percent
  • Hyundai Brand Sales Increase 3 Percent
  • Record November Sales for Tucson, Total SUV and Ioniq

FOUNTAIN VALLEY, Calif., Dec. 3, 2018 – Hyundai Motor America reported November sales of Hyundai- and Genesis-branded vehicles of 57,499 units, a 1 percent increase in comparison with November 2017. Hyundai continues to achieve sales gains in the second half of the year with total sales increasing in six out of the last seven months. 

Sales by Brand

 

Nov-18

Nov-17

2018 YTD

2017 YTD

Hyundai

57,082

55,435

602,527

603,315

Genesis

417

1,776

9,698

18,646

TOTAL

57,499

57,211

612,225

621,961

Hyundai Brand Highlights

Hyundai-branded vehicle sales increased by 3 percent, led again by a monthly SUV sales record that rose 17 percent compared with the prior year. This was the fourth month in a row Hyundai established a new monthly SUV sales mark, while retail SUV sales mix was 49 percent versus 38 percent last November. Tucson set a monthly record for the 21st month in a row, with a 3 percent increase and Kona reached nearly 6,000 units sold, its highest monthly total since going on sale in February. Sonata (up 2 percent), Veloster (up 9 percent) and Ioniq (up 12 percent), which also set a November sales record, were the other Hyundai models with improvements on the month.

“Hyundai’s product portfolio makeover of 10 all-new or redesigned models in 2018 are attracting consumers and resulting in sales growth in an industry we expect to be down slightly for the month,” said John Cook, director, Sales Operations, Hyundai Motor America. “We continue to focus on retail sales and with compelling offers during the Hyundai Holidays winter sales event we are aiming for an increase on the year. Going into 2019 with these new products and our new flagship premium three-row Palisade SUV that was launched at the Los Angeles Auto Show last week, we are building momentum and are poised to pick up market share.”

Hyundai Model Sales

Vehicle

Nov-18

Nov-17

2018 YTD

2017 YTD

Accent

1,957

3,624

25,260

53,750

Azera

-1

146

626

2,919

Elantra

18,148

19,060

185,339

176,860

Ioniq

1,074

962

13,801

10,289

Kona

5,976

0

38,771

0

Santa Fe

8,994

11,346

105,691

120,025

Sonata

8,173

7,982

96,413

123,295

Tucson

11,908

11,532

126,915

103,102

Veloster

853

781

9,710

11,903

Genesis Model Sales

Vehicle

Nov-18

Nov-17

2018 YTD

2017 YTD

G70

128

0

180

0

G80

217

1,408

7,358

14,654

G90

72

368

2,160

3,992

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