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William Maley

Sales: September 2012: Subaru of America

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Subaru of America, Inc. Sets September Sales Record

  • Subaru continues ten month streak of month-over-month sales gains
  • September sales 32% increase over 2011
  • Year-to-date sales of 245,463 represent a 25 percent increase over 2011

CHERRY HILL, N.J., Oct. 2, 2012 /PRNewswire/ -- Subaru of America, Inc. today reported sales of 27,683 vehicles for the month of September, a 32 percent increase over September 2011. The company also reported year-to-date sales of 245,463, which represents an impressive 25.5 percent increase over prior year.

September sales for newly-refreshed Outback and Legacy models have increased 39 percent and 31 percent, respectively, over September 2011. Also, September sales for Impreza were up 211 percent over September 2011; year-to-date sales for Impreza have increased 155 percent.

"Subaru sales continue to rise because we have the right product, the right positioning and a strong retail network," saidThomas J. Doll, executive vice president and COO, Subaru of America, Inc. "XV Crosstrek, the most fuel efficient crossover vehicle in America, has just arrived in showrooms and we know this vehicle will further fuel our sales growth this fall."

"With such strong September sales, Subaru is in an excellent position to exceed 300,000 units this year," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.

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Subier is doing very well, and the BRZ is selliong before it can hit the lot...

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I can understand them selling to the gamer crowd, but really their cars are so tiny and have a lack of room for us bigger people. No one could ever sit behind me.

I wonder if anyone ever really thinks about checking to see if people can fit behind the front people let alone be comfy. The back seats suck.

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It is a defacto two seat car....

I was reading the Guiness book of world records while eating dinner at a local resteraunt. Worlds skinniest teenage girl was 5 pounds, eleven ounces....on her seventeenth birthday...or about half what my miane coon cat weighs....granted Maine Coons are on the large size for cats...

That girl would fit in the back, my cat wouldn't.

That girl wieghed thirteen pounds (seriously) when she turned nineteen....she would be way to fat for a BRZ back seat.

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      The Legacy’s stiffened platform pays multiple dividends in the real world. Along with a strengthened suspension and lowered center of gravity, the Legacy’s improved body rigidity provides more responsive steering and handling, smoother and quieter ride, and heightened hazard avoidance in emergency situations. Crash protection, too, is markedly improved, as the new body absorbs over 40-percent more energy in front/side crashes than the current model. When a crash is unavoidable, the Legacy protects with eight standard airbags, including a driver knee airbag. Subaru expects the Legacy to achieve top safety scores when it is tested later this year, including a Top Safety Pick+ rating from the Insurance Institute for Highway Safety (IIHS).
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      Opting for a non-turbo Legacy doesn’t mean sacrificing rewarding performance. The standard naturally aspirated engine is the thoroughly revised 2.5-liter BOXER that debuted in the 2019 Forester. With direct injection and nearly 90 percent of its parts new, the 2.5-liter puts out 182 horsepower at 5,800 rpm and 176 lb-ft of torque at 4,400 rpm. Paired with a Lineartronic CVT, the 2.5-liter BOXER delivers estimated 0-60-mph acceleration of 8.4 seconds and, with the assistance of standard Active Grille Shutters, manufacturer’s estimated fuel economy of 27/35 mpg city/highway.
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      Framing the large multimedia screen is a new multilayer instrument panel featuring a soft-touch wrapped surface with available real double-stitching for a high-quality appearance. The wrapped surface material and stitching employ the same color combination as the seats and door trim for a uniform look and feel. Limited and Touring models feature 10-way power front seats with lumbar support, adjustable cushion length (driver only) and heated front/rear seats. For 2020, seat heaters come with three levels of temperature adjustment as well as extended coverage up to the shoulders for improved comfort. Touring models add ventilated front seats and a heated steering wheel, with the latter optional on Limited. An available 12-speaker Harman Kardon® audio system, with Clari-Fi™ compressed audio restoration technology and GreenEdge™ high-efficiency speakers and amplifier, delivers premium sound.
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      BOLD DESIGN
      Following a “Dynamic x Solid” philosophy, Subaru designers incorporated a “Bold in Movement” concept when penning the new Legacy. The result is an expressive, sleek silhouette that appears to be in motion, even when stopped. With larger thickness in profile panel surfaces and a thicker appearance from the raised trunk surface, which has a smooth connection to the C-pillar, the Legacy embodies solid toughness and a dynamic active image. Wider fenders emphasize tire and wheel presence, while a frameless hexagonal grille and a lower grille intake that is molded to evoke the image of an aircraft add width and sportiness to the Legacy’s aggressive stance. A reworked side-mirror design improves not only appearance but also aerodynamics and quietness. The side mirrors can also be interlocked with seat position memory, reducing the time required to adjust mirrors before driving. In addition, the Touring trim offers power folding and reverse interlocked tilt-down functions for the side mirrors.
      Epitomizing Legacy’s “Bold in Movement” concept are new Touring and updated Sport models. The Touring, standard with the 2.4-liter turbo BOXER, leverages luxurious appointments inside and out, including genuine Nappa leather (a Subaru first), high-gloss black molding for the pillars, chrome plating decorated door handles and satin tone plated side mirrors. The Sport, standard with the 2.5-liter BOXER, boasts a performance-oriented exterior that features an exclusive rear bumper, front grille with high-gloss black bar, high-gloss black side mirrors, trunk lid spoiler and dark metallic 18-inch alloy wheels. Inside, the Sport comes with aluminum pedals as well as red stitching on the instrument panel, door trim, seats, shift lever boot and leather-wrapped steering wheel. The Sport also adopts an SI-DRIVE switch for varying engine output characteristics between I (Intelligent) and S# (Sport Sharp) modes, with S# offering increased acceleration response.
      GO-ANYWHERE USABILITY
      The Legacy wouldn’t be a Subaru if it didn’t offer the go-anywhere usability that has long been a brand hallmark. With 15.1 cu ft of cargo capacity and 1.4 inches of additional cargo floor length, the trunk in the 2020 Legacy can comfortably hold four full-size roller bags, giving it the functionality to match that of many small crossovers. For additional cargo versatility, the Legacy offers standard mounting brackets on the roof for quick installation of a rack, box or tray, making it easy to load surfboards, canoes and other equipment.
      The 2020 Legacy will arrive at Subaru retailers this fall, with pricing announced closer to the on-sale date.
    • By William Maley
      Subaru has announced that next week, it will be showing off the all-new 2020 Legacy at the Chicago Auto Show. To promote the announcement, the Japanese automaker has dropped a couple of teaser images.
      The exterior looks to be an evolution of the current shape, complete with the same headlights as on the 2018 Legacy. Previous spy photos hint at a larger grille and a lower roofline. We have a slightly better idea with the interior as it appears Subaru is going with a more premium look. There's also a large tablet screen that houses a number of functions for the driver and passenger. We can make out some physical controls for the volume and tune.
      We're expecting the 2020 Legacy to move to the modular platform that underpins the new Ascent, Forester, and Impreza.
      Source: Subaru



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