October 2017: Audi of America

[William Maley]

Audi of America sets October sales record driven by consumer demand for the Q7 and new Q5

• Q7 sales rose 23 percent; Q5 increased sales by 44 percent
• Sales of the new A5 Sportback totaled 1,042
• SUV sales increased 28 percent

HERNDON, Virginia, November 1, 2017 – Audi of America reported an October sales increase of 9.6 percent to 19,425 deliveries, as the Q7, new Q5, and the new-to-the U.S. A5 Sportback, drove consumer demand.

October was the 82nd straight record sales month for Audi of America. The previous October record was set last year with 17,721 deliveries. Audi has now sold 180,339 vehicles in the U.S. this year. Year-to-date, Audi sales have increased 6.1 percent.

Deliveries of the Q7 were up 23 percent to 3,438. The Q5 deliveries rose to 5,416, and 15 percent year-to-date. Sales of the Q3 rose 4 percent to 2,021. SUV sales for Audi increased 28 percent to 10,875.

Deliveries of the A5 Cabriolet, Coupe, and Sportback increased to 2,143 over last October, boosted by the addition of the A5 Sportback. Sales of the A5 Cabriolet and Coupe nearly doubled to 1,101.

“Our results show that in a tight market, consumers respond to design, quality and technology,” said Cian O’Brien, chief operating office, Audi of America. “These results give us confidence for the remainder of the fourth quarter and heading into 2018.”

AUDI US SNAPSHOT	--MTD--			--YTD--
Model Line	Oct '17  Actual	Oct '16  Actual	Yr/Yr %  change	Oct '17 YTD   Actual	Oct '16 YTD  Actual	Yr/Yr %  change
A3	1,396	1,360	2.6%	17,643	23,274	-24.2%
A3 e-tron	17	348	-95.1%	2,569	3,297	-22.1%
A4	2,576	3,864	-33.3%	27,828	27,535	1.1%
A5	2,143	609	251.9%	16,100	7,281	121.1%
A6	1,217	1,429	-14.8%	12,994	15,138	-14.2%
A7	465	583	-20.2%	3,904	5,171	-24.5%
A8	258	354	-27.1%	2,644	3,305	-20.0%
allroad	283	312	-9.3%	2,582	1,718	50.3%
Q3	2,021	1,944	4.0%	16,674	16,388	1.7%
Q5	5,416	3,772	43.6%	44,642	38,967	14.6%
Q7	3,438	2,798	22.9%	30,216	24,683	22.4%
R8	35	61	-42.6%	677	591	14.6%
TT	160	287	-44.3%	1,866	2,552	-26.9%
Total Audi Sales	19,425	17,721	9.6%	180,339	169,900	6.1%
Total CPO Sales	3,956	3,689	7.2%	39,764	38,218	4.0%