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    Rumorpile: Mitsubishi Ends Talks With Renault, Begins With Nissan For Midsize Sedan


    • We Find Out What Cause The Impasse Between Mitsubishi and Nissan/Renault Over the Midsize Sedan

    A couple weeks back, we reported that a Mitsubishi executive says talks between them and Nissan/Renault has stalled, but didn't go into details as to why. But Automotive News has shined a light as to possibly why and where it stands now.

    According to a source at Mitsubishi, the company ended talks with Renault about using the midsize Latitude/Samsung SM7 sedan built in South Korea because the Yon suddenly appreciated. This is turned undercut the plan's profitability when paired against the U.S. Dollar and Japenese Yen.

    A Nissan source goes onto say that Nissan has begun talks with Mitsubishi about using one of their sedans.

    A Mitsubishi spokesman says at this time that plans to replace the Galant are on indefinite hold. While he declined to comment on the talks between Mitsubishi and Nissan, he did say that working with Nissan is “one option.”

    In the meantime, Mitsubishi has moved up the replacement for the compact Lancer to the top of its priority list.

    Source: Automotive News (Subscription Required)

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    Truly Suzuki, Mitsubishi, Mazda and all the rest of the little fish need to merge and stop the waste of money on small segments and get serious about competing with the bigger companies. The days of survival as a small fish are over in this global economy. Time to merge and go with bigger, deeper and wider portfolio of auto options.

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    Truly Suzuki, Mitsubishi, Mazda and all the rest of the little fish need to merge and stop the waste of money on small segments and get serious about competing with the bigger companies. The days of survival as a small fish are over in this global economy. Time to merge and go with bigger, deeper and wider portfolio of auto options.

     

    Conversely, many don't realize that these companies tend to very well overall when you consider total global sales. Suzuki, for example, outsells PSA (Peugeot, Citroen), Renault, BMW, Daimler AG (Mercedes) in total global units and have been generally profitable. This just goes to show how hard it is to overcome a bad reputation in a single country thanks to some $h!ty Daewoos. 

     

    Mazda is doing pretty well for itself after its break-up with Ford. It has a ways to go, but is increasing its global sales and overall profits were up 77% as of the most recent quarter. Considering the constant praise its vehicles are managing, they're likely on track for continued success. 

     

    Mitsubishi, on the other hand, is a fairly mixed bag. Globally, it produces about the same quantity as Mazda, but its latest profits were down 10% (but not in the negative). 

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    Exactly right BV.  Suzuki is not a "little fish".  But because they no longer have a presence in the US, they could still make some money here by building/designing a car for Mitsu.

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    Truly Suzuki, Mitsubishi, Mazda and all the rest of the little fish need to merge and stop the waste of money on small segments and get serious about competing with the bigger companies. The days of survival as a small fish are over in this global economy. Time to merge and go with bigger, deeper and wider portfolio of auto options.

     

    Conversely, many don't realize that these companies tend to very well overall when you consider total global sales. Suzuki, for example, outsells PSA (Peugeot, Citroen), Renault, BMW, Daimler AG (Mercedes) in total global units and have been generally profitable. This just goes to show how hard it is to overcome a bad reputation in a single country thanks to some $h!ty Daewoos. 

     

    Mazda is doing pretty well for itself after its break-up with Ford. It has a ways to go, but is increasing its global sales and overall profits were up 77% as of the most recent quarter. Considering the constant praise its vehicles are managing, they're likely on track for continued success. 

     

    Mitsubishi, on the other hand, is a fairly mixed bag. Globally, it produces about the same quantity as Mazda, but its latest profits were down 10% (but not in the negative). 

     

    Does that include Suzuki motorcycles, marine products, etc or just truly auto's? Amazing to hear that Suzuki outsells those other brands.

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    Truly Suzuki, Mitsubishi, Mazda and all the rest of the little fish need to merge and stop the waste of money on small segments and get serious about competing with the bigger companies. The days of survival as a small fish are over in this global economy. Time to merge and go with bigger, deeper and wider portfolio of auto options.

     

    Conversely, many don't realize that these companies tend to very well overall when you consider total global sales. Suzuki, for example, outsells PSA (Peugeot, Citroen), Renault, BMW, Daimler AG (Mercedes) in total global units and have been generally profitable. This just goes to show how hard it is to overcome a bad reputation in a single country thanks to some $h!ty Daewoos. 

     

    Mazda is doing pretty well for itself after its break-up with Ford. It has a ways to go, but is increasing its global sales and overall profits were up 77% as of the most recent quarter. Considering the constant praise its vehicles are managing, they're likely on track for continued success. 

     

    Mitsubishi, on the other hand, is a fairly mixed bag. Globally, it produces about the same quantity as Mazda, but its latest profits were down 10% (but not in the negative). 

     

    Does that include Suzuki motorcycles, marine products, etc or just truly auto's? Amazing to hear that Suzuki outsells those other brands.

     

     

    That only includes passenger vehicles and light-duty commercial vehicles.

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