The Curious Case Of The Volkswagen GTD and The U.S.

The point is that going forward, Ford EVs: 1. This is a new way of assembling vehicles. The new production line is now a production tree with three branches that converge into one. 2. Ford has cut a lot of weight out of the platform. 4,000 fewer feet of wiring harness, 25% less fastener. Lower weight will mean more range with less battery. 3. LFP cells that are built in the US without cobalt or nickle. 4. Faster production, while overall production time will drop 15%, the assembly process will drop 40%. Ford will use some of that savings to in-source some component production. 5. 52,000 sq/ft expansion of Louisville facility. 6. Ford claims lower total cost to own than buying a 3-year old Model-Y. (I'd like to read the fine print on this one) 7. The way the components are assembled is now significantly more ergonomic, less twisting and bending for assembly workers. There was an audible gasp from someone in the crowd of assembly workers at the press event when the presenter said "You will never need to put a dash cluster through a door opening ever again". 8. The platform will allow many kinds of body styles including crossovers, sedans, and sport cars. The debut vehicle will arrive in 2027 as a mid-size truck.   Something that Tesla did with #1, #2 , and  #4 on that list a decade ago.  Something that GM is doing with #8 on that list with the Ultium platform as it was once called.   Something that Ford should have done from the very beginning when they came out with the Mach-E.  Tesla and SandY Monroe were tooting that for the Model 3.  I guess FoMoCo had to get the Mach-E out as fast as possible then though.   Dont get me wrong, I fully agree with your post 100%.  I was about to say better late than never, but I think with this Presidential administration, Ford will probably not survive Trump's presidency.  Nor Stellantis in the US.  And Im very iffy if GM survives too if the current tariff situation on Canadian steel and aluminium stays on.  Sad to say.         

They didn't even show a vehicle though, just said that in 2 years we'll have a pickup around $30,000.  Which probably means $30,990 plus a $1995 destination charge and you are at $33k before any options which will quickly push it to $40k.  They already have the Maverick in this same space. I don't see this as a "Model T" moment.  It would have to be $5k cheaper than the Maverick to get people to really start buying EV's en masse.  And where do they go with this, the Chinese already make midsize EV pickups for $25,000, so you can't see it overseas because the Chinese will win on price.   The Model T had years where it sold over a million units.  If Ford wants their new age Model T, then the vehicle has to be so good at such a price that you can't pass it up for a Rav4 or CRV.  This will be like the Equinox EV that was going to be $30k, but ended up more like $35k base and $40k for most of the ones at dealers and when the tax credit goes away sales will dry up.

Yup. The Canadian Premiers and Prime Minister Justin Trudeau (just before his resignation and our elections) decided to retaliate and target Red states because of tariffs and most importantly, the 51st state rhetoric. So...whiskey production and headquarters are mostly at Red States.  So off came the American booze from our Province owned and run liquor stores.   Jack Daniels CEO laughed at that as he said Ontario and Canadian liquor sales is but a mere 1 or 2 percent of Jack Daniels sales. Then he realized that his product is OFF the phoquing shelves and then he complained foul game play... But its definitely fine when his President declares annexation towards Canada...   Its OK for tariffs...  Maybe Jack Daniels might not be suffering too much, but the smaller Kentucky distilleries are in danger. Some are filing for bankruptcy. 9 billion dollar industry and one man has destroyed it.   Not too forget the tourism industry.   New York, Maine, Florida, Nevada and even California is feeling the pinch when Canadians decided to give Americans the middle finger.   Red States or even Blue...  When Trump STILL threatens annexation and most Americans are oblivious of that fact, never you mind empathy towards us Canadians...the middle finger and avoidance of anything American is a proper response from us Canadians. What is even sadder, American rights and freedoms are being stripped and yet not push back from American citizens.  THAT is just UNACCEPTABLE.   Fight for your rights people. Soon you wont have any.        Big Three CEOs and accountants keep begging Trump to ditch the tariffs. He wont ditch them.  He wants to control the Canadian steel and aluminium industry.  He cant and wont be able to.  For many reasons.  But he will destroy the American automotive industry waaaaaay before the US gets a smidgen of Canada's industry which will be a moot point at that juncture.  And Im afraid the damage is already done world wide.  Who in the phoque will buy GM, Ford or even Tesla EVs when the WORLD is hatin' on the US???!!! When the Chinese EV industry is already engulfing the planet with really affordable EVs...

@oldshurst442 You are so right about the auto industry. https://www.msn.com/en-us/news/politics/whitmer-told-trump-in-private-that-michigan-auto-jobs-depend-on-a-tariff-change-of-course/ar-AA1Kd8Y9?ocid=entnewsntp&pc=U531&cvid=5ad67b9cbe604a80b8b7a0853d63f085&ei=75 Since Trump returned to the White House, Michigan has lost 7,500 manufacturing jobs, according to the Bureau of Labor Statistics. In this story, you have this, but it is only a matter of time: Detroit Axle, a family-run auto parts distributor, has been one of the more vocal companies in Michigan about the impact of the tariffs. The company initially announced it might have to shut down a warehouse and lay off more than 100 workers, but later said it would be able to keep the facility open, at least for now. The fact is Idiot47 seems to think he can issue a statement and the next day all those jobs will appear and all work just fine. Fact is even with saying manufacturing must be done here, it will take years to build the factories, line up supplies and start building the products. Nothing can just happen overnight, but Idiot47 does not understand that.

Guess in this case my news feed was right as I have not read the story yet, but saw about the proclamation to remove all U.S. booze and return it. Taking away a market from the U.S. companies, one would hope would get these idiot CEOs to wake up and stop supporting Idiot47.