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I love this ad. If I was thinking about buying a BMW 3-series and I saw this in some magazine in the late 1980s I'd think twice.



Turbo Edited by Sixty8panther
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damnit... sorry guys, stupid tripod is being a Deuchebag...
copy and past inot browser.



http://members.tripod.com/~stuartre/740.GIF
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I see they had to choose the "e" model BMW to compare against. These models had a longer stroke and slower engine speeds to increase efficiency while retaining horsepower. Torque suffered however.

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The "e" used a 2.7 liter engine instead of the 325i's 2.5

The e actually had slightly more torque but significantly less horsepower. It was designed for fuel economy, the i was the sporty model. The 325i would probably be faster than the Volvo.

And what the hell is 0 to "legal speed"? 55? Edited by Endo
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I though about that myself. Even at 0-55 6.7 sec. is pretty good.
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I love this ad. If I was thinking about buying a BMW 3-series and I saw this in some magazine in the late 1980s I'd think twice.

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Possibly... but I reckon you'd go back to the BMW dealer after driving one. We had a 1987 Volvo 740 Turbo, which is now our grandfather's, and despite the turbo, it wasn't really that good to drive. The steering was terrible, much worse than any 3-series from that era, and the turbo didn't kick in until 3000 rpm. But, hey, my parents bought it because "it was safe."
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Well, it IS true, back in those days before Ford came along Volvo was in the forefront of Safety.
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They also did a lot of fraudulent advertising to 'reinforce' that image, don't forget.

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Which models did you feel were over ratede safety wise?

I know that like any other advertisement liberal use of exageration for effect is used but I think the old school Volvos were decent cars for the money. MIddle class people could afford a mid size 240, now these days Volvo sells over glorified Fords and charges a fortune. (again I'm generalising)
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I guess... I read the magazines, I just don;t agree the propaganda reflects reality. Edited by Sixty8panther
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