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William Maley

November 2012 - Chrysler Group LLC

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Chrysler Group LLC Reports November 2012 U.S. Sales Increased 14 Percent; Best November Sales in Five Years

  • Best November sales since 2007
  • 32nd-consecutive month of year-over-year sales gains
  • Chrysler, Dodge, Ram Truck, and FIAT brands each post sales increases in November compared with same month a year ago
  • FIAT brand sales up 123 percent in November; largest year-over-year percentage increase of any Chrysler Group brand
  • Fiat 500 sets sales record for month of November
  • FIAT brand expands product lineup with four additional models at Los Angeles Auto Show – Fiat 500e, Fiat 500L, Fiat 500L Trekking, and Fiat 500 Abarth Cabrio
  • Dodge brand sales up 32 percent; best November sales since 2007
  • Dodge Journey full-size crossover sets sales record for month of November with 77 percent sales gain
  • Dodge Grand Caravan sales increase 42 percent; best November sales since 2007
  • Dodge Charger sales up 24 percent; best November sales since 2007
  • Dodge Avenger mid-size sedan posts sizeable 26 percent sales increase
  • Dodge brand re-introduces legendary Charger Daytona at Los Angeles Auto Show
  • Ram Truck brand sales up 23 percent versus same month a year ago; best November sales since 2007
  • Ram pickup truck posts 23 percent sales gain; named ‘Truck of the Year’ by Ruedas ESPN, the leading Spanish automotive radio show in U.S.
  • Ram Truck brand to develop new large van for North American market; sales slated to begin third quarter of 2013
  • Ram Truck brand launches new Ram Commercial truck division
  • Chrysler brand sales up 1 percent; best November sales since 2008
  • Chrysler 300 flagship sedan posts 17 percent sales gain
  • Chrysler Town & Country minivan sales up 3 percent in November; best November sales since 2009
  • Jeep® Wrangler sets sales record for month of November with 12 percent increase
  • Jeep Wrangler receives two 2013 Best Resale Value Awards from Kelley Blue Book’s kbb.com
  • Jeep brand introduces new, limited-production Wrangler Rubicon 10th-Anniversary Edition at Los Angeles Auto Show
  • Best Jeep Grand Cherokee sales since 2005; second best sales month this year
  • Jeep Patriot, America’s best priced SUV, had its strongest November sales since 2007
  • Dodge Dart, Ram 1500 and SRT Viper earn 2013 Hispanic Motor Press Awards

Auburn Hills, Mich. , Dec 3, 2012 - Chrysler Group LLC today reported U.S. sales of 122,565 units, a 14 percent increase compared with sales in November 2011 (107,172 units), and the group’s best November sales since 2007.

The Chrysler, Dodge, Ram Truck and FIAT brands each posted year-over-year sales gains in November compared with the same month last year. The FIAT brand’s 123 percent increase was the largest sales gain of any Chrysler Group brand for the month. November marked Chrysler Group’s 32nd-consecutive month of year-over-year sales gains.

“Even with all the talk of a looming fiscal cliff, Chrysler Group is well positioned for a strong sales finish to the year,” said Reid Bigland, President and CEO – Dodge Brand and Head of U.S. Sales. “Our November sales were up 14 percent and we extended our sales streak to 32-consecutive months of year-over-year sales gains. We are expecting a strong December as the industry continues to recover from the East Coast hurricane and consumers continue to respond to our popular year-end Big Finish event.”

Models that contributed to Chrysler Group’s 14 percent sales increase include the Fiat 500, the Dodge Journey full-size crossover, and the iconic Jeep® Wrangler sport-utility vehicle, each setting a sales record for the month of November. The Journey’s 77 percent sales gain was the largest percentage increase of any Dodge brand model in November.

Two Chrysler Group sedans weighed in with significant sales increases in November. Sales of the sporty Dodge Avenger mid-size sedan were up 26 percent while the flagship Chrysler 300 full-size sedan recorded a 17 percent sales gain in November. The Dodge Grand Caravan minivan and the Ram pickup truck each posted sizeable gains as well in November.

Chrysler Group finished the month with an 90-days supply of inventory (442,241 units). U.S. industry sales figures for November are projected at an estimated 15.3 million units Seasonally Adjusted Annual Rate (SAAR).

November 2012 U.S. Sales Highlights by Brand

FIAT Brand

Fiat 500 sales were up a hefty 123 percent, a sales record for the month of November. It was the ninth-consecutive month this year in which the Fiat 500 has set a sales record, including an all-time sales record in September. Sales of the Fiat 500 hatchback were up 143 percent in November while the Fiat 500 Cabrio posted a 41 percent year-over-year sales gain.

The FIAT brand expanded its product family with four additional Fiat 500 models during last week’s Los Angeles Auto Show media preview. The 2013 Fiat 500e features an all-new battery-electric powertrain; the 2014 Fiat 500L adds two doors plus spacious seating for five; the 2014 Fiat 500L Trekking expands the appeal and practicality of the Fiat 500L with distinct, rugged looks; and the 2013 Fiat 500 Abarth Cabrio combines turbocharged, track-capable performance with a clever open-top design.

Dodge Brand

Dodge brand sales were up 32 percent in November, the brand’s best November sales in five years and its 18th-consecutive month of year-over-year sales gains. Dodge brand sales of 40,075 units represented the largest sales volume of any Chrysler Group brand in November.

Three Dodge models posted significant double-digit percentage increases in November. The versatile Dodge Journey crossover set a sales record for the month of November with its 77 percent increase, the largest percentage increase of any Dodge brand model during the month. November marked the eighth month this year in which the Journey has set a sales record, including an all-time sales record in August. The Dodge Grand Caravan, the brand’s volume leader for the month, posted a 42 percent sales gain, the minivan’s11th-consecutive month of year-over-year sales gains and its best November sales in five years. Sales of the Dodge Avenger mid-size sedan were up a substantial 26 percent compared with the same month a year ago. Sales of the Dodge Durango SUV, with its spacious three-row, seven-passenger interior, increased 4 percent in November versus the same month last year.

Consumers continue to respond strongly to the all-new 2013 Dodge Dart. Calendar year to date, the average transaction price for a Dart is more than $22,000, the highest average transaction price in the compact car segment and more than $5,000 higher than Dodge’s previous compact car, the Dodge Caliber. In addition the Dart just received its 20th award when it was named “Best Sedan” by Ruedas ESPN, the leading Spanish-language automotive radio show in the U.S. The Dart also was recognized by the Hispanic Motor Press Association with a 2013 Hispanic Motor Press Award in the Compact Car category. The awards recognize the most impressive overall new vehicles of the calendar year as judged by an all Latino panel.

The Dodge brand re-introduced the legendary Charger Daytona at the Los Angeles Auto Show last month. Available in Charger R/T and Charger R/T Road & Track trim levels, the 2013 Dodge Charger Daytona brings back the unique style of the historic Daytona package with all the modern performance and technology offered in the current Charger lineup. Just 2,500 units of the Daytona will be produced in this limited-production run.

Ram Truck Brand

Ram Truck brand sales were up 23 percent in November, the brand’s best November sales in five years. The Ram pickup truck, Chrysler Group’s volume leader, extended its streak of year-over-year sales gains to 31-consecutive months. Sales of the Ram pickup truck were up 23 percent in November versus the same month a year ago. It was the pickup truck’s best November sales performance in five years. The Heavy Duty Ram led the way, up 26 percent, while sales of the Light Duty Ram trucks increased 24 percent.

The Ram 1500 took home four major awards during November including “Urban Truck of the Year” from Decisive Magazine in conjunction with its “2013 Urban Vehicles of the Year” list, and “Truck of the Year” at the 2012 Ruedas ESPN Awards in Miami. The pickup truck was honored with a 2013 Automotive Excellence Award from Popular Mechanics magazine in the “Hauling Category” and was recognized by the Hispanic Motor Press Association with a 2013 Hispanic Motor Press Award in the Pickup Truck category.

The Ram Cargo Van posted a 226 percent sales increase compared with the same month last year, setting a sales record for the month of November. The Ram Truck brand announced last week at the Los Angeles Auto Show that it will develop a new large van for the North American market, which will go on sale beginning in the third quarter of 2013. The 2014 Ram ProMaster will compete with other full-size commercial vans.

The Ram Truck brand also announced in Los Angeles that it is launching a new division to focus on commercial truck development, sales and support in a growing market. The new Ram Commercial organization offers a full line of industrial-strength trucks built for workers and businesses to provide maximum capability and productivity while delivering low total cost of ownership.

Chrysler Brand

Chrysler brand sales were up 1 percent in November, the brand’s best November sales in four years. The Chrysler brand extended its streak of year-over-year sales gains to 17-consecutive months in November. Sales of the brand’s flagship Chrysler 300 sedan were up 17 percent compared with the same month last year, the full-size sedan’s 13th-consecutive month of year-over-year sales gains. Sales of the Chrysler Town & Country minivan were up 3 percent versus the same month a year ago. The Chrysler brand unveiled the 2013 Town & Country S model at the Los Angeles Auto Show last week. The Town & Country S is the latest “S” model in the Chrysler brand lineup, joining the 200 sedan and convertible and the 300 sedan. The Town & Country S gets exterior and interior enhancements designed for active and style-minded consumers, as well as certain standard equipment commonly associated with top-line models.

Jeep® Brand

Jeep brand sales were down 3 percent in November due to the end of Jeep Liberty production in August and some lingering effects of Hurricane Sandy on Chrysler Group dealerships in the Northeast, one of the Jeep brand’s strongest markets. The Jeep Wrangler set a sales record for the month of November with its 12 percent sales gain. For the third consecutive year, the Wrangler has been named Best Resale Value in its class by Kelley Blue Book’s kbb.com. The Wrangler also landed on kbb.com’s Top 10 list for the second year in a row. These prestigious awards honor vehicles expected to maintain the greatest proportion of their original list price after five years of ownership. November was the eighth month this year in which the Wrangler has set a sales record, including an all-time sales record in June.

The Jeep Grand Cherokee – the most awarded SUV ever – had its best November sales since 2005. The Grand Cherokee posted sales of 13,619 units, the model’s second best sales month this year. Sales of the Jeep Patriot, designed to appeal to compact-SUV buyers who want traditional Jeep styling with best-in-class off-road capability at an affordable price, were up 4 percent, the model’s best November in five years. The Jeep brand introduced the new 2013 Jeep Patriot Freedom Edition in November. It joins the previously announced Wrangler Freedom Edition as a tribute to United States military members past and present.

The Jeep brand, to celebrate the 10th anniversary of the wildly popular Jeep Wrangler Rubicon model, also introduced a new, limited-production 2013 Wrangler Rubicon 10th Anniversary Edition at the Los Angeles Auto Show last week. It is the most capable factory-produced Jeep Wrangler ever, packed with equipment that die-hard, off-road enthusiasts love. The Rubicon 10th Anniversary edition will arrive in showrooms in the spring of 2013.

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I wonder what is keeping the Dart from selling. Is it sticker shock? The base model doesn't even have a/c to keep the advertised base price competitive in the class, I suppose. Shame.

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I thought about one instead of my Charger. There were a few things that kept me from getting one. I imagine a big one for most people was lack of an auto trans with the 1.4T. That was not a problem for me because I prefer a manual trans. Chrysler has been filling the pipeline with them but probably slowly? The big thing for me was that it is a first year, all new model which makes me nervous with ANY manufacturer, plus the R/T is not out yet. Had I waited until next summer, I probably would have gotten a Dart R/T. I think it will come around but don't expect it to sell in Cruze, Focus or Crapolla numbers.

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    • By Drew Dowdell
      Jeep unveiled six concept Jeep Gladiators for the 53rd Annual Moab Easter Jeep Safari. (click on any of the pics to enlarge)
      The Jeep Wayout:  An overland concept that has a roof-top tent and custom canopy The Jeep Flatbill: An extreme 4x4 that has a nod to Motocross culture The Jeep Five-Quarter: A "resto-mod" of the 1968 Jeep M-715 Gladiator-based military vehicle The Jeep J6: Mixes classic Jeep styling with concept and production Jeep Performance Parts and Accessories The Jeep JT Scrambler: A concept that combines retro '80s styling with Jeep Performance Parts The Jeep Gladiator Gravity: Rock-climber themes trail vehicle using launch-ready Jeep Performance parts  
      Some of these are clearly just fun concepts to show off the versatility of the Jeep Gladiator, while others like the Gladiator Gravity are vehicles that could potentially be built by a customer with a fat enough checkbook and the Jeep/Mopar performance parts catalog.  One thing we'll say about the Five-Quarter resto-mod, Jeep keeps teasing us with these retro look Jeep trucks and to great fanfare, we think they should just build them.
       
      More information is available from the Jeep Press release on Page 2
      April 8, 2019 , Auburn Hills, Mich. - The Jeep® Gladiator will reign supreme at this year’s Easter Jeep Safari as the Jeep and Mopar brands have once again joined forces to create six new, custom-built concept vehicles for the annual event that takes place in Moab, Utah, April 13-21. For the 53rd year, thousands of off-road enthusiasts will head to Moab for the annual Jeep event to participate in a week of technical off-roading on some of the most challenging and scenic terrain in the country.

      “The Moab Easter Jeep Safari provides the perfect venue to interact with and gather feedback from our most loyal and passionate customers – the diehard off-road enthusiasts who attend the event each year,” said Tim Kuniskis, Head of Jeep Brand - North America. “This year’s Safari will mark the debut of the highly anticipated all-new Jeep Gladiator on Moab’s scenic and demanding trails. To celebrate, we are showcasing six fun and ultra-capable new truck-based Jeep concept vehicles that are certain to turn heads and delight the crowd.”

      A vast selection of production and prototype Jeep Performance Parts are among the highlights on this year’s collection of Jeep concept vehicles. The Mopar brand develops all Jeep Performance Parts with rigorous specifications and legendary 4x4 capability in mind. This allows Jeep owners to further enhance their stock vehicles with confidence.

      “Customization is one of the highest priorities for Jeep brand enthusiasts. This is why we have proactively developed a portfolio of more than 200 exclusive parts and accessories for the all-new Jeep Gladiator,” said Steve Beahm, Head of Parts and Service (Mopar) and Passenger Car Brands, FCA - North America. “This portfolio is backed by a factory warranty and has been put through tens of thousands of hours of development, testing and validation, providing our customers a great array of products and peace of mind. At the 2019 Easter Jeep Safari, we will be inspiring our customers by showcasing just a fraction of what is currently available in our catalog and also some conceptual accessories that might make it into production in the near future.”
       
      Jeep Wayout 
      The Jeep Wayout concept is a true overlanding vehicle that takes advantage of the all-new Gladiator’s class-leading payload to allow adventure-seekers to go far off the beaten path. The Jeep Wayout is a functional concept that showcases a full roof-top tent and custom, large sprawling canopy.

      Wayout’s body-armored exterior features a new Gator Green color that will be available on production Gladiator models. A custom bed rack with an integrated ladder carries the roof-top tent that sleeps two comfortably, while the 270-degree awning with amber LED task lighting helps travelers set up camp when the day is done.
      For added convenience, two custom-fit auxiliary fuel tanks are integrated into the bedsides. Also, an ARB on-board air system with a body-mounted quick-disconnect air supply line allows adventurers to travel further off the grid.

      For additional capability, a Jeep Performance Parts two-inch lift kit increases ground clearance on top of 17-inch steel wheels that are hugged by 37-inch mud-terrain tires, providing a distinct retro feeling harking back to the original Willys pickups that paved the way for modern Jeep trucks. Furthermore, a 12,000-lb. Warn winch and Jeep Performance Parts snorkel help overcome multiple obstacles – both wet and dry.

      Jeep Wayout has a custom integrated roof-rack system for packing gear up top, and the truck bed houses a Mopar/Decked bed-drawer system for added lockable dry storage on long treks. Inside, bed-lined floors, plus trimmed brown leather seats with laser-etched inserts of topographical maps, have been added.

      The Jeep Wayout is powered by the award-winning 3.6-liter Pentastar V-6 engine and mated to an eight-speed automatic transmission.

      Jeep Flatbill
      Designed with the desert lifestyle in mind, the Jeep Flatbill concept is another fun look at the all-new Gladiator, mixed with the extreme thrills of the Motocross world resulting in an unmistakable, loud and rowdy appearance that serves as the ultimate hauler for an array of toys.

      On the exterior, the Motocross culture has inspired the vented carbon hood and high-clearance flares, while a custom-designed shortened front bumper and skid plate improve the approach angle. 
        
      The Jeep Flatbill is a truck dedicated to dirt bike riding through and through and is fully equipped to handle transport of dirt bikes for any off-road adventure. This is demonstrated by the Flatbill concept’s truck bed, which features a pair of dirt bikes ready for action. With the removal of the tailgate, dedicated wheel ramps have been installed that slide out for easy access and loading. Custom body work on the bed lowers, plus the addition of a tube rear bumper, increases the vehicle’s departure angle for added capability.

      Dynatrac Pro-Rock 60 front and rear axles, plus an Off-Road Evolution custom four-inch lift kit, help the Flatbill tackle any obstacle. Large rear bypass shocks along with 20-inch wheels have been added, as well as 40-inch tires – the first time on any Jeep Gladiator – combining to provide superior traction and off-road performance.
       
      Inside, bright bed-lined floors plus custom-trimmed seats create a fun and sporty environment.

      The Jeep Flatbill is powered by the 3.6-liter Pentastar V-6 engine with a cold-air Mopar intake and mated to an eight-speed automatic transmission.

      Jeep M-715 Five-Quarter
      Continuing the Easter Jeep Safari tradition of “Resto-Mods” comes the Jeep M-715 Five-Quarter that is a seamless blend of vintage and modern components. The term “Five-Quarter” is a historical nod to Jeep trucks of the past that were one-and-one-quarter tons or “five quarters.”

      Starting with a 1968 M-715, this Gladiator-based military vehicle was re-imagined with design and functional improvements to its chassis, drivetrain and cargo configurations, resulting in a truly capable showpiece.

      On the exterior, the original front sheet metal was removed and a full carbon-fiber front end takes its place. Also, an all-new, bobbed 6-foot custom-fabricated aluminum bed was installed that has been perforated and re-imaged using a mix of water jet cut panels and wood slats. Additional body modifications include a 3.5-inch drop to its convertible soft-top, further enhancing its factory monster truck silhouette.

      Headlights have been replaced with new HID lights along with LED auxiliary lights for vast outward visibility. Rearward, LED halo lights have been installed in the original taillight buckets. To protect the body, the original rockers were removed and replaced with functional rock rails that run the length of the body side. Modified front Jeep Gladiator Rubicon steel bumpers have been installed, which complement the brushed metal-finished body and tailgate, producing a polished look.

      The M-715 Five-Quarter’s off-road capability has been enhanced by reinforcing the original frame and replacing the leaf springs with a heavy-duty link/coil suspension system. Additionally, the front axle has been pulled forward two inches and replaced with a Dynatrac Pro-rock 60 front axle and a Dynatrac Pro-rock 80 axle in the rear, while 20-inch beadlock wheels are wrapped with large 40-inch tires.
       
      Inside, new Jeep Wrangler seats, free of headrests, have been installed for a sleek, low-back visual. Additionally, water-jetted aluminum components make up a new lightweight and premium instrument panel, as well as door panels. A repurposed vintage 8-71 supercharger now serves to encase the transmission and transfer case shifters and the floors have been bed-lined for enhanced durability.

      Power is provided to the Jeep M-715 Five-Quarter by a 6.2-liter supercharged “Hellcrate” HEMI® V-8 engine, which produces more than 700 horsepower.

      Jeep J6 
      The Jeep J6 concept is all truck, all the time, mixing the classic Jeep truck styling of the late 1970s with prototype and production Jeep Performance Parts from Mopar.

      The Jeep J6 is a Rubicon customized in a two-door configuration, maximizing cargo space with a large, six-foot functional bed “box” area that is 12 inches longer than the standard Jeep Gladiator bed. Mopar and the Jeep Design team reached back in time for the custom Metallic Brilliant Blue paint, a homage to the exterior look of the 1978 Jeep Honcho. The overall length of the J6 is 201 inches, while the wheelbase clocks in at 118.4 inches, matching the wheelbase of the current-generation Jeep Wrangler 4-door.

      The upsized bed area is guarded by a prototype body-color matching spray-in bedliner. A sturdy, two-and-a-quarter-inch steel prototype sport/roll bar planted in the bed carries a set of four, five-inch Jeep Performance Parts LED lights that shine at 4,800 lumens each. A prototype spare tire carrier stores up to a 37-inch tire.

      Prototype 17-inch beadlock wheels with a “deep dish” design are set off from the Metallic Brilliant Blue exterior with a Brass Monkey finish, encircled by a silver beadlock ring. A production Jeep Performance Parts two-inch lift kit works with aggressive 37-inch tires to add extra trail clearance.

      Additional modifications defend the Jeep J6 against off-road obstacles, including a prototype two-inch steel stinger bar that bolts to the Rubicon front bumper and rock rails customized with two-inch steel tubes welded to the standard Jeep Gladiator rails. The concept hardtop is removable, and classic Jeep J6 badging is swapped in on the tailgate and side fenders.

      The stinger bar acts as a mounting point for four additional five-inch Jeep Performance Parts LED lights, with another two bolted on near the A-pillars, for a total of 10 five-inch LEDs working together to illuminate the trail. The grille is custom Mopar Satin Black, and the stock Jeep Gladiator Rubicon hood is accented with Mopar hood latches featuring the Jeep logo.

      The 3.6-liter engine receives a performance bump through the Jeep Performance Parts cold-air intake.

      Exterior DNA flows into the interior of the Jeep J6. The instrument panel inserts match the body color and Katzkin leather seats and armrests are also accented with body-color blue stitching. The horn pad is customized with a classic Jeep badge. The auxiliary switch bank offers a central operating location for the 10 LED lights, and the trailer brake control switch showcases the ability to tap into additional stopping power when towing. A bright pedal kit, all-weather floor mats and molded doorsill guards with the Jeep logo round out the lineup of Mopar accessories.

      Jeep JT Scrambler 
      The Jeep JT Scrambler concept is a heritage-inspired remix, carrying the throwback color palette and graphics of the iconic CJ Scrambler crossed with a combination of available Jeep Performance Parts and conceptual touches.

      The look of the early 1980s-era CJ8 Scrambler is recreated with prototype Punk’N Metallic Orange and Nacho body-side stripes running from the front panels to the bed and a matching hood graphic. The white exterior is crowned with a freedom top painted in vintage amber, continuing the retro feel.

      The bed area is customized with a spray-in bedliner and a two-inch steel, prototype tube sport/roll bar painted body-color white. This version of the sport/roll bar anchors to the bed and also extends the length of the bed rails on each side, offering a total of eight tie-down points to lock down cargo. Diffused LED task lights mounted to the sport/roll bar are directed to the rear bed, providing illumination in the cargo area.

      Based on the Jeep Gladiator Rubicon, the Scrambler pulls liberally from the Mopar brand’s Jeep Performance Parts line, including a set of four five-inch LED lights stationed atop the sport/roll bar and two stationed on the vehicle’s A-pillars. Facing forward on the brush guard up front are a pair of Jeep Performance Parts seven-inch LED lights, pointing the way at 8,000 lumens each.

      The Jeep Performance Parts 17-inch slot wheels are customized in a concept bronze to tie in with the exterior color theme. A two-inch Jeep Performance Parts lift kit helps accommodate large, 37-inch tires and tough Jeep Performance Parts rock rails feature a non-slip grip. The 3.6-liter engine is augmented with a Mopar cold-air intake and cat-back exhaust.

      The Scrambler color theme is followed through on the interior. Katzkin Amaretto Brown leather seats are bordered in orange thread, with the Jeep grille logo embroidered in a light Tungsten on the seatbacks. The dash panel and armrests receive the same Katzkin Amaretto Brown leather treatment with matching orange thread accents. The auxiliary switch bank offers a single location for operating accessories, including the LED lights, and the Mopar bright pedal kit and all-weather floor mats also dress up the interior.

      Jeep Gladiator Gravity 
      The rock-climber-themed Jeep Gladiator Gravity concept is elevated with a full complement of available-at-launch Jeep Performance Parts from Mopar to help equip those who have a desire to reach greater heights.

      The Jeep Gladiator Rubicon, colored in attention-grabbing Punk’N Metallic Orange, is a ready-to-order expression of how Jeep Performance Parts can help enhance the all-new pickup’s capability and versatility. In the bed area, mounted Mopar cross rails work in concert with a cargo carrier basket to deliver storage space for rock-climbing gear, such as ropes, carabiners, helmets and shoes. A unique Mopar/Decked truck bed storage system offers additional lockable cargo space through dual sliding drawers, while still allowing for storage on top in the bed area.

      The open-air potential of the Jeep Gladiator — unlike any other offered by a production midsize truck —  is realized through Jeep Performance Parts two-inch round steel tube doors, a mesh sunbonnet that provides cover while keeping the top-down feel, and tie-down straps that secure the windshield when lowered.

      The Jeep Gladiator Gravity is raised with the Jeep Performance Parts two-inch lift kit and runs on 17-inch gear wheels carrying 35-inch tires. Heavy-gauge steel Jeep Performance Parts rock rails are thicker and wider and utilize the same powder-coating on Ram Truck bedliners to provide a non-slip finish. In front of the Mopar satin black grille, Jeep Performance Parts seven-inch LED lights show the way forward, with help from five-inch LED lights on the A-pillars.

      The vehicle is upgraded with a cold-air intake and cat-back exhaust system to enhance horsepower and torque. Inside, the interior is dressed up with Katzkin leather seats featuring the Jeep grille logo embroidered in Tungsten stitching. Additional Mopar accessories include grab handles stamped with the Jeep grille logo, MOLLE (Modular Lightweight Load-carrying Equipment) bags for storage and all-weather floor mats with a unique “plug” system that allows for direct draining of water and debris.
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