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What is up with the wrap on the 2015 BMW F16?

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So there is a post here on the 2015 F16 (see photo below)




Great post and all so I encourage you to check it out but I have a much more pedestrian interest in it: I want to know what's up with the wrpa the car is wearing. Anyone know why they wrapped this in swirly black and white? Is it to deter photos?

I think it's to obscure the surface details of the body...the patterns confuse the viewer.

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