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William Maley

March 2016: Kia Motors America

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Strong March Propels Kia Motors America To Best-Ever First Quarter Sales

  • March Total of 58,279 Units Includes All-Time High for the Family of Forte Compact Cars; Year-to-Date Sales up 3.7%

IRVINE, Calif., April 1, 2016 /PRNewswire/ -- With March sales of 58,279 units – including best-ever single month sales for the Forte line of compact cars – Kia Motors America (KMA) today announced a new first quarter record of 146,321 vehicles. The historic January-March performance saw the Forte, Sportage and Sedona nameplates post double digit gains over the same period last year.

 

"After outpacing the industry last year and setting a new all-time annual sales record, Kia has carried its momentum into 2016," said Michael Sprague, chief operating officer and EVP, KMA. "Sell down of the outgoing Sportage exceeded our expectations, and the arrival of the completely redesigned model is the latest reason for customers to discover the 'New Kia' as we continue challenging everything people think they know about this brand."

 

 

MONTH OF MARCH

YEAR-TO-DATE

Model

2016

2015

2016

2015

Rio

2,475

2,483

5,366

5,998

Forte

10,406

7,537

23,922

19,508

Optima

11,725

15,485

29,768

36,463

Cadenza

593

783

1,552

1,806

K900

95

88

246

269

Sportage

6,804

5,184

17,467

11,645

Sorento

9,897

10,842

24,693

26,903

Sedona

4,241

3,638

10,231

7,670

Soul

12,043

12,731

33,076

30,838

Total

58,279

58,771

146,321

141,100

 

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      Verdict
      Trying to decide which of the two subcompacts was the winner in this piece was very difficult as they share so much. Beginning with the Rio EX, it is a very sharp looking subcompact with a fair amount of European influence and it is available as a hatchback. But the automatic transmission suffocates what little performance is on offer from the 1.6L engine. Plus the price tag of the EX is very difficult to swallow when you can step up into a compact for similar money. If it was the midlevel S, this would have been a closer fight.
      This brings us to the Accent SE. It's styling inside and out is a bit plain when pitted against the Rio. The lack of hatchback also makes the Accent a bit of hard sell to some buyers. But the list of standard features on the base model is very surprising. Plus, the manual transmission allows the engine to have some flexibility in most driving situations. 
      Both models are towards the top in the subcompact class. But in this comparison, the base Accent SE nips the top-line Rio EX by a hair.
      Disclaimer: Hyundai and Kia Provided the Vehicles, Insurance, and One Tank of Gas
      Year: 2018
      Make: Hyundai
      Model: Accent
      Trim: SE
      Engine: 1.6L DOHC 16-valve GDI Inline-Four
      Driveline: Six-Speed Manual, Front-wheel Drive
      Horsepower @ RPM: 130 @ 6,300
      Torque @ RPM: 119 @ 4,850
      Fuel Economy: City/Highway/Combined - 28/37/31
      Curb Weight: 2,502 lbs
      Location of Manufacture: Nuevo Leon, Mexico
      Base Price: $14,995
      As Tested Price: $16,005 (Includes $885.00 Destination Charge)
      Options:
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      Year: 2018
      Make: Kia
      Model: Rio
      Trim: EX
      Engine: 1.6L 16-valve GDI Inline-Four
      Driveline: Six-Speed Automatic, Front-Wheel Drive
      Horsepower @ RPM: 130 @ 6,300
      Torque @ RPM: 119 @ 4,850
      Fuel Economy: City/Highway/Combined - 28/37/32
      Curb Weight: 2,714 lbs
      Location of Manufacture: Pesqueria, NL, Mexico
      Base Price: $18,400
      As Tested Price: $19,425 (Includes $895.00 Destination Charge)
      Options:
      Carpeted Floor Mats - $130.00

      View full article
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