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William Maley

March 2016: Kia Motors America

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Strong March Propels Kia Motors America To Best-Ever First Quarter Sales

  • March Total of 58,279 Units Includes All-Time High for the Family of Forte Compact Cars; Year-to-Date Sales up 3.7%

IRVINE, Calif., April 1, 2016 /PRNewswire/ -- With March sales of 58,279 units – including best-ever single month sales for the Forte line of compact cars – Kia Motors America (KMA) today announced a new first quarter record of 146,321 vehicles. The historic January-March performance saw the Forte, Sportage and Sedona nameplates post double digit gains over the same period last year.

 

"After outpacing the industry last year and setting a new all-time annual sales record, Kia has carried its momentum into 2016," said Michael Sprague, chief operating officer and EVP, KMA. "Sell down of the outgoing Sportage exceeded our expectations, and the arrival of the completely redesigned model is the latest reason for customers to discover the 'New Kia' as we continue challenging everything people think they know about this brand."

 

 

MONTH OF MARCH

YEAR-TO-DATE

Model

2016

2015

2016

2015

Rio

2,475

2,483

5,366

5,998

Forte

10,406

7,537

23,922

19,508

Optima

11,725

15,485

29,768

36,463

Cadenza

593

783

1,552

1,806

K900

95

88

246

269

Sportage

6,804

5,184

17,467

11,645

Sorento

9,897

10,842

24,693

26,903

Sedona

4,241

3,638

10,231

7,670

Soul

12,043

12,731

33,076

30,838

Total

58,279

58,771

146,321

141,100

 

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