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William Maley

January 2017: BMW Group U.S.

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BMW Group U.S. Reports January 2017 Sales

  • BMW brand sales increase 0.1 percent
  • MINI brand sales decrease 4.0 percent

Woodcliff Lake, NJ – February 1, 2017… Sales of BMW brand vehicles increased 0.1 percent in January for a total of 18,109 compared to 18,082 vehicles sold in January, 2016.

Notable vehicle sales in January include the BMW X1 which increased 21.4 percent, the BMW X3 which increased 57.5 percent, and the BMW X5 which increased 26.8 percent.

“The increased availability of the highly popular BMW X models is paying off as our X model U.S. sales in January topped the all-important 50 percent mark for the second month in a row,” said Ludwig Willisch, President and CEO, BMW of North America. “Now, with February here, we are very much looking forward to the launch of our brilliant next generation 5 Series, only two weeks away.”

BMW Group Sales
In total, the BMW Group in the U.S. (BMW and MINI combined) reported January sales of 21,219 vehicles, a decrease of 0.5 percent from the 21,320 vehicles sold in the same month a year ago.

MINI Brand Sales
For January, MINI USA reported 3,110 automobiles sold, a decrease of 4.0 percent from the 3,238 sold in the same month a year ago.

BMW Group Jan 2017.jpg

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Not only did the C-class outsell the 3-series, which almost never happens, but the E-class outsold the 3-series.  That might be a first ever.  I never saw 5-series under 1,000 either, I guess model change over is to blame.

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