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October 2017: Toyota Motor North America


William Maley

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Toyota Motor North America Reports U.S. Sales for October 2017

  • TMNA posts best-ever October light truck sales
  • Toyota RAV4 posts best-ever October
  • Lexus NX, Total LUV post best-ever October

PLANO, Texas, Nov. 1, 2017 /PRNewswire/ -- Toyota Motor North America (TMNA) Inc., today reported October 2017 sales of 188,434 units. With one less selling day in October 2017 compared to October 2016, sales were up 1.1 percent on volume and up 5.2 percent on a daily selling rate (DSR) basis.

Toyota division posted October sales of 165,540 units, up 2.5 percent on a volume basis, and up 6.6 percent on a DSR basis.

"The first month of the final quarter of 2017 saw sustained strong sales for the industry, and we expect that momentum to continue through the last two months of the year," said Jack Hollis, group vice president and general manager, Toyota division. "The Toyota division had another best-ever for the month of October in light trucks, led by our tenth consecutive monthly sales record for RAV4. And the all-new 2018 Camry, with October sales of over 26,000 units, continues to generate excitement in our dealer showrooms."

Lexus posted October sales of 22,894 units, down 7.7 percent on a volume basis, and down 4 percent on a DSR basis.

"We're continuing to ride the luxury SUV wave with our sixth straight best-ever month for Lexus luxury utility vehicles," said Lexus Group Vice President and General Manager Jeff Bracken. "Now we're entering our favorite time of the year with our December to Remember sales event. The kick-off begins today with the best deals and product mix of the year. Of course, our customers can count on our iconic big red bows.   Everything is lined-up for a great close to 2017."

October 2017 Highlights:

  • Camry posts October sales of 26,252 units
  • TMNA, Toyota and Lexus divisions post best-ever October for light trucks
  • RAV4 sales up nearly 30 percent, posts a best-ever October
  • Highlander sales of 17,461 units in October
  • 4Runner sales of 11,153 units in October
  • Tacoma posts October sales of 15,804 units
  • Tundra sales up more than 5 percent
  • NX sets best-ever October, up more than 6 percent
  • LX up nearly 8 percent in October
  • RX sees more than 4 percent gain in October
  • GX up nearly 15 percent

*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume

TOYOTA  U.S. SALES SUMMARY

OCTOBER 2017

 

-- CURRENT MONTH --

-- CALENDAR YEAR TO DATE --     

                 
 

2017

2016

DSR %

VOL %

2017

2016

DSR %

VOL %

TOTAL TOYOTA

188,434

186,295

5.2

1.1

2,019,913

2,008,756

0.6

0.6

TOTAL TOYOTA DIV

165,540

161,492

6.6

2.5

1,777,360

1,747,760

1.7

1.7

TOTAL LEXUS

22,894

24,803

-4

-7.7

242,553

260,996

-7.1

-7.1

                 

YARIS IA (INCL SCI IA)

2,676

1,160

139.9

130.7

31,270

24,302

28.7

28.7

YARIS LIFTBACK

202

924

-77.3

-78.1

8,248

9,081

-9.2

-9.2

TOTAL YARIS

2,878

2,084

43.6

38.1

39,518

33,383

18.4

18.4

iQ

0

0

0

0

0

6

-100

-100

xD

0

0

0

0

2

9

-77.8

-77.8

xB

0

1

-100

-100

0

2,675

-100

-100

tC

2

375

-99.4

-99.5

197

9,066

-97.8

-97.8

COROLLA IM (INCL SCI IM)

1,490

1,219

27.1

22.2

17,641

14,405

22.5

22.5

COROLLA SEDAN

23,177

28,516

-15.5

-18.7

272,299

304,334

-10.5

-10.5

TOTAL COROLLA

24,667

29,735

-13.7

-17

289,940

318,739

-9

-9

86 (INCL FR-S)

458

633

-24.8

-27.6

5,965

6,387

-6.6

-6.6

MIRAI

249

103

151.4

141.7

1293

813

59

59

AVALON

2,648

3,674

-25

-27.9

27,703

38,703

-28.4

-28.4

PRIUS

7,710

8,132

-1.4

-5.2

91,031

113,693

-19.9

-19.9

CAMRY

26,252

29,562

-7.6

-11.2

308,759

327,017

-5.6

-5.6

TOTAL TOYOTA DIV. CAR

64,864

74,299

-9.2

-12.7

764,408

850,491

-10.1

-10.1

                 

CT

10

564

-98.2

-98.2

4,673

7,385

-36.7

-36.7

IS

1,972

2,523

-18.7

-21.8

21,247

29,286

-27.4

-27.4

RC

828

1,081

-20.3

-23.4

5,851

9,242

-36.7

-36.7

ES

3,365

4,190

-16.5

-19.7

42,440

47,963

-11.5

-11.5

GS

558

1,388

-58.2

-59.8

6,118

12,352

-50.5

-50.5

LS

328

352

-3.1

-6.8

3,430

4,465

-23.2

-23.2

LC

219

0

0

0

1,917

0

0

0

LFA

1

0

0

0

3

6

-50

-50

TOTAL LEXUS CAR

7,281

10,098

-25

-27.9

85,679

110,699

-22.6

-22.6

TOTAL TOYOTA CAR

72,145

84,397

-11.1

-14.5

850,087

961,190

-11.6

-11.6

                 

SIENNA

7,255

7,859

-4

-7.7

94,878

107,369

-11.6

-11.6

C-HR

3,638

0

0

0

18,498

0

0

0

RAV4

34,086

26,429

34.1

29

346,316

286,824

20.7

20.7

FJ CRUISER

1

0

0

0

4

8

-50

-50

VENZA

0

4

-100

-100

14

584

-97.6

-97.6

HIGHLANDER

17,461

17,668

2.8

-1.2

175,657

144,713

21.4

21.4

4RUNNER

11,153

8,537

35.9

30.6

106,239

91,853

15.7

15.7

SEQUOIA

996

939

10.3

6.1

9,995

10,073

-0.8

-0.8

LAND CRUISER

260

349

-22.5

-25.5

2,428

2,904

-16.4

-16.4

TOTAL TOYOTA DIV. SUV

67,595

53,926

30.4

25.3

659,151

536,959

22.8

22.8

                 

TACOMA

15,804

15,875

3.5

-0.4

163,224

158,586

2.9

2.9

TUNDRA

10,022

9,533

9.3

5.1

95,699

94,355

1.4

1.4

TOTAL TOYOTA DIV. PICKUP

25,826

25,408

5.7

1.6

258,923

252,941

2.4

2.4

TOTAL TOYOTA DIV. TRUCK

100,676

87,193

20.1

15.5

1,012,952

897,269

12.9

12.9

                 

NX

4,540

4,274

10.5

6.2

46,527

42,389

9.8

9.8

RX

8,374

8,044

8.3

4.1

84,254

84,284

0

0

GX

2,090

1,822

19.3

14.7

21,433

19,367

10.7

10.7

LX

609

565

12.1

7.8

4,660

4,257

9.5

9.5

TOTAL LEXUS TRUCK

15,613

14,705

10.4

6.2

156,874

150,297

4.4

4.4

TOTAL TOYOTA TRUCK

116,289

101,898

18.7

14.1

1,169,826

1,047,566

11.7

11.7

Selling Days

25

26

   

255

255

   

DSR = Daily Selling Rate

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