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Found 6 results

  1. Ford is looking to make big strides in autonomous vehicles. Last year, CEO Mark Fields said that by 2021, the automaker would have a Level 4 self-driving vehicle (minus the steering wheel and pedals for the gas and brake) for ride sharing services. Then Fields said the Blue Oval would offer self-driving vehicles to consumers by around 2025. However, Ford's vice president of research and advanced engineering has put the brakes on this slightly, saying it might be closer to ten years after that first fleet implementation. “It’s really hard to guess and predict the pace of the technology. Our current view is the adoption rates will be relatively gradual,” said Ken Washington at a keynote address for the SAE WCX World Congress Experience. That doesn't mean that Washington believes self-driving cars will not to come to fruition for consumers, it will take a little bit longer for it to happen. “This is not science fiction. This is not a research project. This is something we’re going to make happen, and others will, too.” Source: Automotive News (Subscription Required)
  2. Ford is looking to make big strides in autonomous vehicles. Last year, CEO Mark Fields said that by 2021, the automaker would have a Level 4 self-driving vehicle (minus the steering wheel and pedals for the gas and brake) for ride sharing services. Then Fields said the Blue Oval would offer self-driving vehicles to consumers by around 2025. However, Ford's vice president of research and advanced engineering has put the brakes on this slightly, saying it might be closer to ten years after that first fleet implementation. “It’s really hard to guess and predict the pace of the technology. Our current view is the adoption rates will be relatively gradual,” said Ken Washington at a keynote address for the SAE WCX World Congress Experience. That doesn't mean that Washington believes self-driving cars will not to come to fruition for consumers, it will take a little bit longer for it to happen. “This is not science fiction. This is not a research project. This is something we’re going to make happen, and others will, too.” Source: Automotive News (Subscription Required) View full article
  3. Autonomous vehicles could be getting a large boost thanks to a new alliance between Ford and Google to build self-driving vehicles. Yahoo Autos has learned from three sources that the two companies will be announcing a partnership at the Consumer Electronics Show next month. Details of this new partnership are scarce, but it is understood that the partnership would be legally separate from Ford to shield it from concerns about liability. The deal is also non-exclusive as Google has been talking to other automakers about using its self-driving technology. Automotive News adds that both companies have been working on a contract manufacturing deal “for a long time” according to a source. It should be noted that two former Ford executives are in leadership roles at Google. Former CEO Alan Mulally joined Google's board last July. John Krafcik, whose resume includes being the chief engineer during the development of the Ford Expedition and CEO of Hyundai was brought into Google this September to become the CEO of the company’s Self-Driving Car Project. Gartner's lead automotive analyst, Thilo Koslowski tells Automotive News that this deal is a win for both parties. Automakers like Ford would like to work with Google as a way to catch up to rivals that ar working on autonomous driving tech as a way to differentiate their products. For Google, Koslowski says that “the focus has shifted to looking for OEM partners to deploy the technology, rather than considering building their own vehicles. That makes sense. If Google is interested in bringing the benefit of the technology to consumers, then they need as many partners as possible.” Google declined to comment. Ford spokesman Alan Hall neither confirmed or denied a deal. “We work with a lot of tech companies all over the world. We keep these discussions private for obvious competitive reasons and we do not comment on speculation,” said Hall. Source: Yahoo Autos, Automotive News (Subscription Required)
  4. Autonomous vehicles could be getting a large boost thanks to a new alliance between Ford and Google to build self-driving vehicles. Yahoo Autos has learned from three sources that the two companies will be announcing a partnership at the Consumer Electronics Show next month. Details of this new partnership are scarce, but it is understood that the partnership would be legally separate from Ford to shield it from concerns about liability. The deal is also non-exclusive as Google has been talking to other automakers about using its self-driving technology. Automotive News adds that both companies have been working on a contract manufacturing deal “for a long time” according to a source. It should be noted that two former Ford executives are in leadership roles at Google. Former CEO Alan Mulally joined Google's board last July. John Krafcik, whose resume includes being the chief engineer during the development of the Ford Expedition and CEO of Hyundai was brought into Google this September to become the CEO of the company’s Self-Driving Car Project. Gartner's lead automotive analyst, Thilo Koslowski tells Automotive News that this deal is a win for both parties. Automakers like Ford would like to work with Google as a way to catch up to rivals that ar working on autonomous driving tech as a way to differentiate their products. For Google, Koslowski says that “the focus has shifted to looking for OEM partners to deploy the technology, rather than considering building their own vehicles. That makes sense. If Google is interested in bringing the benefit of the technology to consumers, then they need as many partners as possible.” Google declined to comment. Ford spokesman Alan Hall neither confirmed or denied a deal. “We work with a lot of tech companies all over the world. We keep these discussions private for obvious competitive reasons and we do not comment on speculation,” said Hall. Source: Yahoo Autos, Automotive News (Subscription Required) View full article
  5. The past year has seen autonomous vehicles making headlines with a number of technology companies such as Google and Apple working on their own vehicles. But Cadillac CEO Johan de Nysschen says autonomous vehicles shouldn't take away the act of driving to those who enjoy it. “Autonomous driving and driving passion must co-exist,” de Nysschen said to a group at the 10th annual J.D Power Automotive Marketing Roundtable in Las Vegas last week. “We’re after balance.” Standing in front of a picture of Google's autonomous prototype, de Nysschen said, “Many autonomous car (prototypes) emphasize sheer functionality. It would be a mind-numbing experience going from point A to B. My goodness, you might as well take the bus.” GM's plan with autonomous vehicles is to develop ones “enhance the joy of driving, but eliminate the tedious parts," such as the hassle of stop-and-go rush hour explain de Nysschen. An example brought was the upcoming semi-autonomous Super Cruise system that will debut on the 2017 CT6 and CTS. “The difference between Super Cruise and fully autonomous lies more in the legal than the technical arena. I’ll leave it at that,” said de Nysschen. Source: Wards Auto View full article
  6. The past year has seen autonomous vehicles making headlines with a number of technology companies such as Google and Apple working on their own vehicles. But Cadillac CEO Johan de Nysschen says autonomous vehicles shouldn't take away the act of driving to those who enjoy it. “Autonomous driving and driving passion must co-exist,” de Nysschen said to a group at the 10th annual J.D Power Automotive Marketing Roundtable in Las Vegas last week. “We’re after balance.” Standing in front of a picture of Google's autonomous prototype, de Nysschen said, “Many autonomous car (prototypes) emphasize sheer functionality. It would be a mind-numbing experience going from point A to B. My goodness, you might as well take the bus.” GM's plan with autonomous vehicles is to develop ones “enhance the joy of driving, but eliminate the tedious parts," such as the hassle of stop-and-go rush hour explain de Nysschen. An example brought was the upcoming semi-autonomous Super Cruise system that will debut on the 2017 CT6 and CTS. “The difference between Super Cruise and fully autonomous lies more in the legal than the technical arena. I’ll leave it at that,” said de Nysschen. Source: Wards Auto

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