Jump to content
  • Greetings Guest!

    CheersandGears.com was founded in 2001 and is one of the oldest continuously operating automotive forums out there.  Come see why we have users who visit nearly every day for the past 16+ years. Signup is fast and free, or you can opt for a premium subscription to view the site ad-free.

  • William Maley
    William Maley
    Sign in to follow this  

    Ford Is Discounting The Focus Electric Heavily

    By William Maley

    Staff Writer - CheersandGears.com

    January 29, 2013

    Originally retailing for $39,995, Ford is now listing the Focus Electric for $37,995. But that's not all! If you decide to do a three-year lease on a Focus Electric, Ford will offer up to $10,750 in discounts. An example three-year lease with 10,500 miles per year could cost a customer $285 per month, with $930 due at signing.

    Why is Ford offering these massive discounts on the Focus Electric? Slow sales. In 2012, Ford built 1,627 Focus Electrics. However, the company has only moved 685.

    "We certainly are not in a situation where we have to completely discount,, but we do have to respond to competitive pressures. We're not anywhere close to where Nissan has gone with the Leaf," said Ford spokesman Wes Sherwood.

    Ford is the latest automaker that is using discounts to help spur the sales of electric vehicles. Nissan offered huge incentives last year due to underwhelming sales.

    Source: The Detroit News

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.


    Sign in to follow this  


    User Feedback

    Recommended Comments

    and the beat goes something like this.............

    Bleeding dollars for the pure electric cars. We all saw this coming, the only real value is in the R&D for future hybrids. It is NOT electrics time yet, but Hybrids like the Volt or if they would put that power train in an AWD SUV with a CNG Generator would be awesome! :P

    Share this comment


    Link to comment
    Share on other sites


    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   Pasted as rich text.   Paste as plain text instead

      Only 75 emoji are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor

    ×   You cannot paste images directly. Upload or insert images from URL.




About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×

Important Information

We have placed cookies on your device to help make this website better. You can adjust your cookie settings, otherwise we'll assume you're okay to continue.