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    William Maley

    Mazda Talks Pricing and Fuel Economy Of The 2014 Mazda3


    William Maley

    Staff Writer - CheersandGears.com

    July 24, 2013

    Mazda has announced fuel economy numbers and pricing for the new 2014 Mazda3 hatchback and sedan today.

    We'll start with the fuel economy numbers. The base 2.0L SKYACTIV-G inline-four in the sedan will get 29 City/41 Highway with the six-speed manual and 30 City/41 Highway with the six-speed automatic. Hatchback models see 29 City/40 Highway with the manual and 30 City/40 Highway with the automatic.

    The step-up engine is the 2.5L SKYACTIV-G and six-speed automatic which gets 28 City/39 Highway or 29 City/40 Highway with the company's i-Eloop regenerative braking system on the sedan. The hatchback gets 28 City/37 Highway without i-Eloop and 29 City/39 Highway with i-Eloop. Mazda says a six-speed manual is coming for the 2.5, but at a later date.

    As for pricing, a base 2014 Mazda3 i SV sedan will start at $16,945* for a manual and $17,995* for the automatic. Pricing doesn't include a $795 destination charge. From there, the Mazda3's pricing looks like this,

    2014 Mazda3 i Sport sedan – $18,445

    2014 Mazda3 i Sport hatchback – $18,945

    2014 Mazda3 i Touring sedan – $19,595

    2014 Mazda3 i Touring hatchback – $20,095

    2014 Mazda3 i Grand Touring sedan – $22,745

    2014 Mazda3 i Grand Touring hatchback – $23,245

    2014 Mazda3 s Touring sedan – $24,595

    2014 Mazda3 s Touring hatchback – $25,095

    2014 Mazda3 s Grand Touring sedan – $25,595

    2014 Mazda3 s Grand Touring hatchback – $26,495

    (Note: i denotes models equipped with the 2.0L and s denotes models equipped with the 2.5L.)

    Source: Mazda

    Press Release is on Page 2


    MAZDA ANNOUNCES PRICING AND FUEL ECONOMY OF ALL-NEW 2014 MAZDA3

    Redesigned Compact Car Offers Competitive Pricing, Best-in-Class Fuel Economy

    Jul 24, 2013

    IRVINE, Calif., July 24, 2013 /PRNewswire/ -- Mazda North American Operations (MNAO) today announced official pricing and fuel economy figures for the all-new 2014 Mazda3. Starting at $16,945[1] MSRP, the redesigned compact vehicle is the brand's best-selling and most recognizable nameplate worldwide with more than 3.5 million vehicles sold. With the full complement of SKYACTIV®[2] technologies combined with the handsome styling of the KODO "Soul of Motion" design language and all-new technologies such as the capacitor-based regenerative engine braking i-ELOOP system, the 2014 Mazda3 touts exceptional styling and best-in-class fuel economy with 41 highway mpg.

    "The compact car segment is one that is competitively cutthroat, meaning there is little room for error when launching an all-new vehicle like the 2014 Mazda3," said Jim O'Sullivan, president and CEO, MNAO. "But our best-selling vehicle has only gotten better, winning over the industry critics that were recently offered a behind-the-wheel experience. Yet our most important judges remain the consumers and I am confident that our third-generation Mazda3 will not disappoint."

    The Mazda3 was the first Mazda in North America to feature SKYACTIV TECHNOLOGY, introducing the SKYACTIV-G 2.0-liter gasoline engine as well as SKYACTIV manual and automatic transmissions in 2012. On sale in September, the 2014 Mazda3 will be offered with two SKYACTIV engine choices in the 2.0-liter and 2.5-liter gasoline engines. The standard engine on i designated trim levels (SV, Sport, Touring and Grand Touring) remains the SKYACTIV-G 2.0-liter, which produces 155 horsepower at 6,000 rpm and 150 lb-ft of torque at 4,000 rpm. For s designated models, the larger SKYACTIV-G 2.5-liter gasoline engine will be standard equipment and boasts 184 horsepower at 5,700 rpm and 185 lb-ft of torque at 3,250 rpm.

    The sedan-only i SV is available with either the SKYACTIV-MT six-speed manual ($16,945 MSRP) or SKYACTIV-Drive six-speed automatic ($17,995 MSRP) transmissions. However, this entry-level model can hardly be called "base." Although featuring a slight price increase ($245) from the previous model year, in addition to SKYACTIV TECHNOLOGY, the 2014 Mazda3 i SV model offers new standard features such as push-button start, automatic power door locks, a remote keyless entry system, daytime running lights and a USB connection port. Also standard are a matte-finish front grille, 16-inch full-cover steel wheels, body-color door handles and bumpers, dual-power folding outside mirrors, power windows with driver-side one-touch down/up, a tilt-and-telescopic adjustable steering column, air conditioning with a pollen filter, trim-specific cloth sport seats, a fold-down rear seat, a four-speaker AM/FM audio system and an auxiliary input jack.

    Moving up to the i Sport adds illuminated steering wheel controls, a 60/40-split fold-flat rear seat, Bluetooth® hands-free phone and audio connectivity, cruise control, a trip computer, a CD player, map lights, body-colored side mirrors and a tachometer. Sport models are available in either sedan or new-for-2014 five-door form and can be fitted with either transmission. The Mazda3 i Sport four-door with SKYACTIV-MT starts at $18,445 MSRP while an identically equipped five-door starts at $18,945 MSRP. Optioning the SKYACTIV-Drive six-speed automatic adds $1,050 for either sedan or five-door model.

    Mid-level i Touring models feature all-new 16-inch aluminum alloy wheels, heated body-color folding outside mirrors with turn signal indicators, bright beltline trim, a rear seat folding armrest with cup holders, the Mazda Advanced Keyless Entry & Start system, Touring-specific cloth-trimmed sport seats as well as a leather-wrapped brake handle, shift knob and three-spoke steering wheel with contrast stitching. A body-color rear deck lip spoiler becomes standard on sedans while a rear roof spoiler is fitted onto five-door models. A Blind Spot Monitoring (BSM) system with Rear Cross Traffic Alert (RCTA) also is standard on all i Touring models. The Mazda3 i Touring four-door with SKYACTIV-MT starts at $19,595 MSRP while the five-door version adds $500 to a starting price of $20,095 MSRP. Like i Sport models, the automatic transmission can be added for $1,050, regardless of how many doors are optioned.

    A Touring Technology Package ($1,600 MSRP) is available for all i Touring models. This optional package adds Mazda's all-new human-machine interface (HMI) system featuring a seven-inch full-color touch screen display, navigation, a multi-function commander control for display screen operations, a rearview camera, a Bose® Centerpoint® 2 nine-speaker Surround Sound System with AudioPilot® 2, HD Radio™ Technology, Sirius/XM satellite radio with a four-month complimentary subscription, Aha by HARMAN™ radio integration, Pandora® internet radio compatibility, Stitcher™ internet radio integration, E911 automatic emergency notification and SMS text message receipt and delivery, two USB ports, voice command, dual zone automatic climate control, an overhead console with sunglasses holder, illuminated vanity mirrors and a shark fin antenna.

    The i Grand Touring starts at $22,745 MSRP for the sedan and $23,245 MSRP for the five-door when featuring a SKYACTIV-MT six-speed manual transmission. The SKYACTIV-Drive six-speed automatic adds $1,050 to $23,795 MSRP and $24,295 MSRP, respectively. All i Grand Touring models feature the equipment of an i Touring with SKYACTIV-Drive as well as a six-way power-adjustable driver's seat with manual lumbar adjustment, leatherette seats and door panel inserts, variable heated front seats and a moonroof with a one-touch open function.

    Fuel economy for all five-door models featuring the SKYACTIV-G 2.0-liter engine is rated by the U.S. Environmental Protection Agency (EPA) at 29 city/40 highway/33 combined mpg with a manual transmission and 30 city/40 highway/33 combined mpg when equipped with an automatic. Sedan models are estimated[3] to offer 29 city/41 highway mpg (6MT) and 30 city/41 highway mpg (6AT).

    The more powerful SKYACTIV-G 2.5-liter gasoline engine is reserved for s models, which are available only in Touring and Grand Touring trim levels. At launch, the SKYACTIV-Drive six-speed automatic transmission will be the only transmission option available, but the SKYACTIV-MT six-speed manual is confirmed to be offered at a later date. Estimated fuel economy for the s-designated sedans is 28 city/39 highway mpg or 29 city/40 highway mpg when equipped with i-ELOOP. Five-doors are estimated to achieve 28 city/37 highway mpg or 29 city/39 highway mpg with i-ELOOP. All i and s trims deliver their fuel economies equipped with standard temporary spare tire.

    Starting at $24,595 MSRP, the Mazda3 s Touring sedan is equipped not only with the robust SKYACTIV-G 2.5-liter engine but boasts 18-inch aluminum alloy wheels, bi-xenon headlights with manual leveling, a piano black-finish front grille, halogen fog lights, LED combination taillights, LED daytime running lights, the all-new Active Driving Display, steering wheel-mounted paddle shifters, a six-way power-adjustable driver's seat with manual lumbar adjustment, leatherette seats and door panel inserts, and variable heated front seats in addition to the features available on the i Touring with Technology Package. The five-door model starts at $25,095 MSRP.

    A Sport mode button also is standard and offers a more direct response in terms of accelerator feel and a heightened sense of linearity. All Mazda3 vehicles equipped with a six-speed automatic transmission feature a manual shift option but the Sport mode feature (s models only) adjusts the shift mapping – and to a lesser extent the throttle response – to better match more engaging driving conditions, such as twisty roads. The transmission will hold gears longer and not upshift or downshift as much while manually shifting when driving through turns.

    The top-of-the-food-chain s Grand Touring features all the equipment of the s Touring with Technology Package as well as auto on/off headlights, bi-xenon headlights with auto leveling, a pivoting Adaptive Front-lighting System (AFS), rain-sensing windshield wipers, an auto dimming rearview mirror, perforated leather-trimmed seats and a moonroof with a one-touch open function. The s Grand Touring sedan starts at $25,995 MSRP and the five-door at $26,495 MSRP.

    A Touring Technology Package ($1,600 MSRP) for the s Grand Touring model adds the i-ELOOP regenerative engine braking system, active grille shutters, High Beam Control (HBC), a Lane Departure Warning System (LDWS) and Smart City Brake Support (SCBS).

    SCBS is an added safety component designed to assist a driver in reducing the extent of front collisions when traveling at speeds between 2 and 19 miles per hour. When the imbedded laser sensor detects an obtrusive object ahead of the vehicle and the system calculates there may be a high risk for collision, the brake pedal travel is reduced in order to hasten braking. Should the driver fail to perform an avoidance maneuver, the SCBS system will activate an automatic braking function. While the system will not eliminate accidents, its intent is to minimize them and reduce the severity of an impact.

    All 2014 Mazda3 vehicles are available with a choice of eight colors: Jet Black, Soul Red, Blue Reflex, Liquid Silver, Meteor Gray, Snowflake White Pearl and the two all-new Mazda shades of Deep Crystal Blue and Titanium Flash. A choice of Black or Sand cloth seats as well as Black or Almond leather seats is available based on trim level. Leatherette-trimmed seats are offered only in Black.

    Standard safety features for the 2014 Mazda3 includes six airbags (front, side and full side-curtain), whiplash-reducing front headrests, headrests for all seating positions, power-assisted ventilated front and solid rear disc solid brakes, anti-lock brakes (ABS) with Electronic Brakeforce Distribution (EBD) and Brake Assist, daytime running lights, Dynamic Stability Control (DSC), a Traction Control System (TCS), Hill Launch Assist, a collapsible steering column (following air bag deployment), a trunk entrapment release system, a tire pressure monitoring system (TPMS), a keyless remote panic button on the key fob, three-point safety belts for all seating positions, front seatbelt pretensioners with force limiters as well as Lower Anchors and Tethers for Children (LATCH).

    i Touring and above models feature a Blind Spot Monitoring (BSM) system and Rear Cross Traffic Alert (RCTA) as standard equipment. A rearview camera is an available option on i Touring models and is standard on i Grand Touring as well as s Touring and Grand Touring models. The Adaptive Front-lighting System (AFS) and rain sensing wipers are standard on the s Grand Touring. High Beam Control (HBC), a Lane Departure Warning System (LDWS) and Smart City Brake Support (SCBS) are available as part of the Grand Touring Technology Package for the s Grand Touring models.

    Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com.

    [1] Starting price is manufacturer's suggested retail price (MSRP) for lowest trim level. MSRP does not include $795 destination charge (Alaska $840), title, taxes, license, options and dealer charges. Actual prices set by dealer and may vary.

    [2] SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).

    [3] These figures are only estimates as provided by the manufacturer and not yet confirmed by the EPA. This particular model/trim has yet to be tested by a government agency.


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    its a capacitor that basically functions as a battery. i don't think it provides electric boost but it powers accessories to lessen the drain from the gas engine for that.

    the 2.5 is cost prohibitive! the more basic 2.0's are nicely priced.

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    More confusion from a company that still has not clearly stated what SkyActiv engines really are or do for you. Mazda just continue to go down stream. Their marketing message is just garbage. How any of this goes with their zoom zoom zoom play is also confusing. Just the existing Mazda lemmings seem to accept what they say without wanting to know what it really means or does.

    Some idiots seem to be in charge of Mazda and they just keep running it down. Lousy marketing messages, confusing techno bable labels and auto styling that reminds me of a small mouth bass.

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    Well, I disagree that they haven't told you what they do for you.... Mazda maintains that Skyactive engines are about great fuel economy while keeping up sporty performance. That much is pretty clear from their ads. It is hard to explain the entire technology behind Skyactive in a 30 second spot tough.

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    I don't watch broadcast TV much so I haven't seen the ads, but I think Mazda's lineup now is the best I can recall. The cars they've released post-Ford backing have been very good efforts. I wasn't sure they had it in them. The CX5, Mazda6 and now the 3 are all vehicles I would be happy with, as they stand now or with diesel engines. Not sure I'll be voting with my wallet on any car soon, but I'll be cheering for these underdogs to solidify their future in the market.

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    Well, I disagree that they haven't told you what they do for you.... Mazda maintains that Skyactive engines are about great fuel economy while keeping up sporty performance. That much is pretty clear from their ads. It is hard to explain the entire technology behind Skyactive in a 30 second spot tough.

    I think in a 30 sec commercial they can tell you what this so called SkyActiv does to help earth. Everyone has technology that give gas mileage plus performance in one way or another. If they want my money, then tell me why I should have a SkyActiv over an EcoBoost.

    I don't watch broadcast TV much so I haven't seen the ads, but I think Mazda's lineup now is the best I can recall. The cars they've released post-Ford backing have been very good efforts. I wasn't sure they had it in them. The CX5, Mazda6 and now the 3 are all vehicles I would be happy with, as they stand now or with diesel engines. Not sure I'll be voting with my wallet on any car soon, but I'll be cheering for these underdogs to solidify their future in the market.

    I have to disagree with you. Having a sister who has a Mazda 6 and just how often her 2yr old car keeps breaking down and how small they have gotten. America has not gotten smaller but their cars have and they seem to break down allot.

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    there are buttloads of the new CX5 in these parts.

    New Mazda6 seems to be selling well as well.

    Clearly the new 3 is FAR MORE DESIRABLE than the civic and corolla! Do we want those other 2 cars to do well when the 3 is clearly nicer?

    Focus and Cruze are nice enough for me in the compact class but having the new 3 available really muddies the issue, long hood and all.

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    I have to disagree with you. Having a sister who has a Mazda 6 and just how often her 2yr old car keeps breaking down and how small they have gotten. America has not gotten smaller but their cars have and they seem to break down allot.

    Wait, do you mean the current generation 6 has gotten smaller because I thought the last generation 6 that your sister has was one of the larger cars in the class. Perhaps I am mistaken on that? I'm too lazy to go look. Did the new 6 get smaller than the last gen?

    Edited by 2QuickZ's

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    I have to disagree with you. Having a sister who has a Mazda 6 and just how often her 2yr old car keeps breaking down and how small they have gotten. America has not gotten smaller but their cars have and they seem to break down allot.

    I'm curious to know what has broken on her car. I've always recommended a used previous-gen Mazda6 to buyers on a budget who want a largish, reliable midsizer for compact prices. But I don't want to give bad advice. You say they "seem to break down allot." What do you mean by that? Once every sixth months? Once a year? Once every two years? Compared to other sedans in its class, how does it fare in reliability? Any data you have that substantiates your findings would be appreciated. Thanks in advance.

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    I have to disagree with you. Having a sister who has a Mazda 6 and just how often her 2yr old car keeps breaking down and how small they have gotten. America has not gotten smaller but their cars have and they seem to break down allot.

    I'm curious to know what has broken on her car. I've always recommended a used previous-gen Mazda6 to buyers on a budget who want a largish, reliable midsizer for compact prices. But I don't want to give bad advice. You say they "seem to break down allot." What do you mean by that? Once every sixth months? Once a year? Once every two years? Compared to other sedans in its class, how does it fare in reliability? Any data you have that substantiates your findings would be appreciated. Thanks in advance.

    For my sister this is the laundry list of problems she has had;

    Front bucket seats motorized chassis has broken. Seems to last only 30K miles or so, but she is on her 3rd motorized seat chassis.

    Transmission, First one went out at 42K or so and the second one now that she has hit 75K is acting up again with delayed shifts and it has gone into limp home mode twice and the mazda dealership does not know why.

    Electronic issues with the nav and the center console.

    These are the main issues. For the short amount of time she has had it and yet is does get driven allot as she is a nurse who makes house calls on the elderly, I feel these things never happened on any of my american cars and I drive allot also. Not uncommon for me to put 30-40K miles a year on an auto. So I feel this is not good and have recommended she move onto another car as this one just has not been reliable. She went and looked at the Volt and Ford Fusion Hybrid this weekend and have not heard what she thought yet.

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