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Sales: June 2012 - BMW Group


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BMW Group U.S. Reports June 2012 Sales

BMW brand up 11.3 percent year-to-date

MINI brand up 7.5 percent, new year-to-date record

Woodcliff Lake, NJ – July 3, 2012… The BMW Group in the U.S. (BMW and MINI combined) reported June sales of 27,720 vehicles, an increase of 3.2 percent from the 26,865 vehicles sold in the same month a year ago. Year-to-date, BMW Group is up 10.5 percent on sales of 158,563 in the first six months of 2012 compared to 143,521 in the same period in 2011.

“The June numbers continue the solid, consistent growth we predicted but, most important, the first six months of the year are setting the stage for even better results ahead,” said Ludwig Willisch, President and CEO, BMW of North America, LLC. “Demand is strong though we’ve been constrained by new model ramp up but supply will soon catch up in the second half of the year.”

BMW Brand Sales

Sales of BMW brand vehicles increased 0.4 percent in June for a total of 21,725 compared to 21,637 vehicles sold in June, 2011. Year-to-date, the BMW brand is up 11.3 percent on sales of 126,504 compared to 113,705 sold in the first six months of 2011.

In June, best performing vehicles included the 5 Series, up 23.1 percent to 5,374 units; and the 6 Series, up 105.8 percent to 642 units; and the Sports Activity Vehicle segment (X3, X5 and X6), up 21.5 percent to 7,489 units.

BMW Pre-Owned Vehicles

In June, sales of BMW used vehicles (including certified pre-owned and pre-owned) increased 5.4 percent to 13,489 vehicles from the 12,801 vehicles sold in June 2011. January through June, BMW used vehicle sales are up 3.5 percent on volume of 82,281 compared to 79,511 in the same period of 2011.

MINI Brand Sales

MINI USA reported sales of 5,995 automobiles in June, an increase of 14.7 percent from the 5,228 sold in June 2011. Year-to-date, MINI sales in the U.S. are up 7.5 percent on volume of 32,059 compared to 29,816 in the first six months of 2011.

“Here we are at the midpoint of 2012 with MINI achieving record sales in June and in the first half of the year,” said Jim McDowell, Vice President, MINI USA. “Tomorrow we launch the nationwide MINI Takes the States – 16 states, 13 cities – the greatest rally in our fabled history. It’s a wonderful time to be MINI.”


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