Jump to content
Sign in to follow this  
William Maley

Sales: September 2012: Mitsubishi Motors North America

Recommended Posts

MITSUBISHI MOTORS REPORTS RECORD OUTLANDER SPORT SALES

CYPRESS, Calif. (October 2, 2012) – Mitsubishi Motors North America (MMNA) today reported September sales of the Outlander Sport that marked the highest total for a month in the two years the fuel-efficient crossover has been on the market.

Outlander Sport sales were 2,253 for the month, an increase of 49.0 percent compared to September 2011. The previous record monthly sales for Outlander Sport were 1,618 in March of this year.

“The Outlander Sport’s combination of fuel-efficiency, performance, and style, as highlighted in the ‘Unpretentious’ Outlander Sport marketing campaign, is obviously resonating with customers,” said MMNA President & CEO Yoichi Yokozawa.

Outlander Sport continues to be Mitsubishi’s top seller in the U.S. and began production in Normal, Illinois in July.

Overall Mitsubishi sales were 4,806 units, down 17.2 percent compared to September 2011. “Comparisons to last year’s total sales are still being slightly affected by some models that ended their production last year,” Yokozawa added. “Obviously, this effect will have a diminishing impact over the next few months.”


View full article

Share this post


Link to post
Share on other sites

Join the conversation

You are posting as a guest. If you have an account, sign in now to post with your account.
Note: Your post will require moderator approval before it will be visible.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

Sign in to follow this  

  • Who's Online   1 Member, 0 Anonymous, 134 Guests (See full list)



  • Social Stream

  • Similar Content

    • By William Maley
      Seven years ago, I drove the previous-generation Mitsubishi Outlander for a week-long review. There was a lot to like about the previous model as it featured distinctive shape, comfortable ride, and being somewhat fun to drive. But in other areas, the model fell a bit flat. Poor material choices, firm ride, and the optional V6 engine feeling slightly lackluster. I ended my review with this,
      “Mitsubishi has shown a new Outlander at the Geneva Motor Show earlier this year. Underneath the Outlander’s new sheet metal lies a new vehicle architecture and will have the choice between gas and plug-in hybrid power. The new Outlander also gets revised interior and new safety equipment. The question is will the new Outlander be able to fix the problems of the current one?”
      It has taken a fair amount of time to get my hands on the new Outlander. In that time, Mitsubishi has made a number of changes and updates to the Outlander lineup such as a revised exterior. Was it worth the wait?
      The Outlander’s shape is nothing too special with rounded corners, large glass area, and a set of 18-inch alloy wheels that comes standard on most models. For 2019, Mitsubishi has updated the Outlander’s front end with a new grille shape, headlights, and more chrome trim. It does help spruce up the design that has been with us since 2014. My only complaint is the dark silver paint on my tester. It makes the vehicle look like a giant blob. There isn’t anything that sets the interior apart from rivals. The design is somewhat plain, but material quality is quite surprising with an abundance of soft-touch materials. There is a fair amount of piano black trim, which does attract fingerprints. All Outlanders come with a 7-inch touchscreen running Mitsubishi’s latest infotainment system is standard. Those wanting Apple CarPlay and Android Auto need to step up to the SE or higher. My experience with the system mimics the Eclipse Cross; lags behind the competition in terms of the interface and performance, but its a huge step forward from the previous system. The Outlander is one of the few models in the compact crossover class that can boast having three-rows to allow seating for seven. This seat is best reserved for small kids due to the limited amount of leg and headroom. Having the third-row also eats into cargo space - 10.3 vs. 33 cubic feet with the seats folded. Front and rear seating is fine. There’s enough padding to keep everyone comfortable on a long trip, and most passengers will be able to stretch out. Most Outlanders come equipped with a 2.4L four-cylinder engine producing 166 horsepower and 162 pound-feet of torque. This is paired with a CVT and the choice of front or Mitsubishi’s Super All Wheel Control. Step up to the GT to get a 3.0L V6 packing 224 hp and 215 lb-ft of torque. There’s also a PHEV option which I talk about more in this first drive piece. The 2.4 is serviceable around town with brisk acceleration and minimal noise. But take the Outlander on the highway or fill it up with people and cargo, and the 2.4 feels overwhelmed. Not helping is the CVT that will drone quite loudly when you plant your foot on the gas. Fuel economy is mid-pack with EPA figures of 24 City/29 Highway/26 Combined for the AWD version - front-wheel drive models see a one MPG improvement. My average for the week landed around 24. One area that I was surprised by the Outlander was the ride. Over the varied surfaces on offer in the Metro Detroit area, the Outlander’s suspension smoothed out various bumps. It doesn’t feel comfortable around corners, showing noticeable body lean and a disconnected steering system.  The Mitsubishi Outlander answers the oddly specific question of, “what is the cheapest three-row crossover I could buy?’ I can see why someone on a tight budget would consider one as the Outlander provides a lot of standard equipment, along with seating for seven at a low price. It doesn’t hurt that Mitsubishi’s 5 year/60,000 mile new car warranty does provide peace of mind for those who want a bit of security. But it does become a poor value the higher you climb in price. My Outlander SEL S-AWC tester starts at $29.095. With the optional SEL Touring Package (forward collision mitigation, adaptive cruise control, LED headlights, and a 710W Rockford Fosgate audio system) and carpeted floor mats, the price ballooned to $33,225 with destination. For that amount of cash, you get into a decently equipped Volkswagen Tiguan or Mazda CX-5. I know dealers put cash on the hoods - most dropping the cost to under $30,000, but it is still a tough sell. Disclaimer: Mitsubishi Provided the Outlander, Insurance, and One Tank of Gas
      Year: 2019
      Make: Mitsubishi
      Model: Outlander
      Trim: SEL S-AWC
      Engine: 2.4L MIVEC SOHC 16-Valve Four-Cylinder
      Driveline: CVT, All-Wheel Drive
      Horsepower @ RPM: 166 @ 6,000
      Torque @ RPM: 162 @ 4,200
      Fuel Economy: City/Highway/Combined - 24/29/26
      Curb Weight: 3,472 lbs
      Location of Manufacture: Okazaki, Japan
      Base Price: $29,095
      As Tested Price: $33,225 (Includes $995.00 Destination Charge)
      Options:
      SEL Touring Package - $3,000.00
      Accessory Carpeted Floors Mats and Portfolio - $135.00

      View full article
    • By William Maley
      Seven years ago, I drove the previous-generation Mitsubishi Outlander for a week-long review. There was a lot to like about the previous model as it featured distinctive shape, comfortable ride, and being somewhat fun to drive. But in other areas, the model fell a bit flat. Poor material choices, firm ride, and the optional V6 engine feeling slightly lackluster. I ended my review with this,
      “Mitsubishi has shown a new Outlander at the Geneva Motor Show earlier this year. Underneath the Outlander’s new sheet metal lies a new vehicle architecture and will have the choice between gas and plug-in hybrid power. The new Outlander also gets revised interior and new safety equipment. The question is will the new Outlander be able to fix the problems of the current one?”
      It has taken a fair amount of time to get my hands on the new Outlander. In that time, Mitsubishi has made a number of changes and updates to the Outlander lineup such as a revised exterior. Was it worth the wait?
      The Outlander’s shape is nothing too special with rounded corners, large glass area, and a set of 18-inch alloy wheels that comes standard on most models. For 2019, Mitsubishi has updated the Outlander’s front end with a new grille shape, headlights, and more chrome trim. It does help spruce up the design that has been with us since 2014. My only complaint is the dark silver paint on my tester. It makes the vehicle look like a giant blob. There isn’t anything that sets the interior apart from rivals. The design is somewhat plain, but material quality is quite surprising with an abundance of soft-touch materials. There is a fair amount of piano black trim, which does attract fingerprints. All Outlanders come with a 7-inch touchscreen running Mitsubishi’s latest infotainment system is standard. Those wanting Apple CarPlay and Android Auto need to step up to the SE or higher. My experience with the system mimics the Eclipse Cross; lags behind the competition in terms of the interface and performance, but its a huge step forward from the previous system. The Outlander is one of the few models in the compact crossover class that can boast having three-rows to allow seating for seven. This seat is best reserved for small kids due to the limited amount of leg and headroom. Having the third-row also eats into cargo space - 10.3 vs. 33 cubic feet with the seats folded. Front and rear seating is fine. There’s enough padding to keep everyone comfortable on a long trip, and most passengers will be able to stretch out. Most Outlanders come equipped with a 2.4L four-cylinder engine producing 166 horsepower and 162 pound-feet of torque. This is paired with a CVT and the choice of front or Mitsubishi’s Super All Wheel Control. Step up to the GT to get a 3.0L V6 packing 224 hp and 215 lb-ft of torque. There’s also a PHEV option which I talk about more in this first drive piece. The 2.4 is serviceable around town with brisk acceleration and minimal noise. But take the Outlander on the highway or fill it up with people and cargo, and the 2.4 feels overwhelmed. Not helping is the CVT that will drone quite loudly when you plant your foot on the gas. Fuel economy is mid-pack with EPA figures of 24 City/29 Highway/26 Combined for the AWD version - front-wheel drive models see a one MPG improvement. My average for the week landed around 24. One area that I was surprised by the Outlander was the ride. Over the varied surfaces on offer in the Metro Detroit area, the Outlander’s suspension smoothed out various bumps. It doesn’t feel comfortable around corners, showing noticeable body lean and a disconnected steering system.  The Mitsubishi Outlander answers the oddly specific question of, “what is the cheapest three-row crossover I could buy?’ I can see why someone on a tight budget would consider one as the Outlander provides a lot of standard equipment, along with seating for seven at a low price. It doesn’t hurt that Mitsubishi’s 5 year/60,000 mile new car warranty does provide peace of mind for those who want a bit of security. But it does become a poor value the higher you climb in price. My Outlander SEL S-AWC tester starts at $29.095. With the optional SEL Touring Package (forward collision mitigation, adaptive cruise control, LED headlights, and a 710W Rockford Fosgate audio system) and carpeted floor mats, the price ballooned to $33,225 with destination. For that amount of cash, you get into a decently equipped Volkswagen Tiguan or Mazda CX-5. I know dealers put cash on the hoods - most dropping the cost to under $30,000, but it is still a tough sell. Disclaimer: Mitsubishi Provided the Outlander, Insurance, and One Tank of Gas
      Year: 2019
      Make: Mitsubishi
      Model: Outlander
      Trim: SEL S-AWC
      Engine: 2.4L MIVEC SOHC 16-Valve Four-Cylinder
      Driveline: CVT, All-Wheel Drive
      Horsepower @ RPM: 166 @ 6,000
      Torque @ RPM: 162 @ 4,200
      Fuel Economy: City/Highway/Combined - 24/29/26
      Curb Weight: 3,472 lbs
      Location of Manufacture: Okazaki, Japan
      Base Price: $29,095
      As Tested Price: $33,225 (Includes $995.00 Destination Charge)
      Options:
      SEL Touring Package - $3,000.00
      Accessory Carpeted Floors Mats and Portfolio - $135.00
    • By Drew Dowdell
      At FCA, amid the backdrop of a proposed merger and its subsequent collapse,  a lawsuit has been filed by Reid Bigland, head of the RAM brand and CEO of FCA Canada alleging that FCA has retaliated against Bigland for cooperating in a Federal prob of FCA's sales reporting process. 
      Bigland joined Chrysler in 2006 and in turn took over the reigns of Alfa Romeo, Maserati, and Dodge, eventually serving as CEO of FCA Canada.  The lawsuit filed Wednesday accuses FCA of retaliation for not taking the fall for the sales reporting prob.  Bigland claims his compensation has fallen by more than 90% and that the sales reporting process under scrutiny was one that he inherited. 
      The probe of FCA's sales reporting started after two dealerships in Illinois filed a lawsuit alleging they were offered cash in return for reporting falsely inflated sales numbers. From that lawsuit, FCA was forced to recount and re-report its previous sales reports.  The Security and Exchange Commission continued its investigation and Bigland cooperated. 
      Bigland's position is that the sales reporting methods existed well before he assumed his roles, and he did nothing to change the reporting process already in place.  Bigland claims that the SEC tried to settle with some admission of wrong-doing by the company and Bigland. Bigland declined to admit wrong doing and later sent a letter detailing the sales reporting practices to the SEC.
      Bigland sold his shares in the company in 2018 and he claims that FCA is withholding bonuses to pay for SEC fines if and when they come. 
      For FCA's part they say via Detroit News:
      We'll have more information as it comes out. 

      View full article
    • By Drew Dowdell
      At FCA, amid the backdrop of a proposed merger and its subsequent collapse,  a lawsuit has been filed by Reid Bigland, head of the RAM brand and CEO of FCA Canada alleging that FCA has retaliated against Bigland for cooperating in a Federal prob of FCA's sales reporting process. 
      Bigland joined Chrysler in 2006 and in turn took over the reigns of Alfa Romeo, Maserati, and Dodge, eventually serving as CEO of FCA Canada.  The lawsuit filed Wednesday accuses FCA of retaliation for not taking the fall for the sales reporting prob.  Bigland claims his compensation has fallen by more than 90% and that the sales reporting process under scrutiny was one that he inherited. 
      The probe of FCA's sales reporting started after two dealerships in Illinois filed a lawsuit alleging they were offered cash in return for reporting falsely inflated sales numbers. From that lawsuit, FCA was forced to recount and re-report its previous sales reports.  The Security and Exchange Commission continued its investigation and Bigland cooperated. 
      Bigland's position is that the sales reporting methods existed well before he assumed his roles, and he did nothing to change the reporting process already in place.  Bigland claims that the SEC tried to settle with some admission of wrong-doing by the company and Bigland. Bigland declined to admit wrong doing and later sent a letter detailing the sales reporting practices to the SEC.
      Bigland sold his shares in the company in 2018 and he claims that FCA is withholding bonuses to pay for SEC fines if and when they come. 
      For FCA's part they say via Detroit News:
      We'll have more information as it comes out. 
    • By Drew Dowdell
      Quarterly:
      Ford Motor Company - Not reported
      General Motors Co. - Not Reported
      Tesla - Not Reported
      FCA has announced that beginning October 2019, they will be reporting sales quarterly
      Monthly:
      Audi of America -  Down 2.2% for the month, Down 7.3% for the year
      BMW of North America -  Down 3.1% for the month, Down 2.3% for the year
      FCA US LLC -  Up 2% for the month, Down 3% for the year
      Genesis Motor America - Not Reported
      Honda Motor Co. -  Down 4.9% for the month,  Flat 0.0% for the year
      Hyundai Motor America -  Up 1.8% for the month, Up 1.74% for the year
      Infiniti USA - Down 10.4% for the month, Down 13.4% for the year
      Jaguar Land Rover North America - Down 1.2% for the month, Up 7.3% for the year
      Kia Motors America - Up 1.0% for the month, Up 4.7% for the year
      Mazda North American Operations - Down 16.0%  for the month, Down 15.5% for the year
      Mercedes-Benz USA - Down 0.5% for the month, Down 8.6% for the year
      Mitsubishi Motors North America -  Down 21.5% for the month, Up 4.6% for the year
      Nissan Group - Up 0.1% for the month, Down 6.6% for the year
      Porsche Cars North America Inc. -  Up 0.1% for the month, Up 2.1% for the year
      Subaru of America, Inc. - Up 6.4% for the month, Up 5.7% for the year
      Toyota Motor North America - Up 3.2% for the month, Down 3.1% for the year
      Volkswagen of America -  Up 14% for the month, Up 6.2% for the year
      Volvo Cars of North America, LLC - Up 4.5% for the month, Up 12.7% for the year

      Brands (Quarterly):
      Buick -  Not Reported
      Cadillac -  Not Reported
      Chevrolet - Not Reported
      GMC - Not Reported
      Ford - Not Reported
      Lincoln - Not Reported
      Tesla - Not Reported

      Brands (Monthly):
      Acura - Up 5.7% - 13,547 MTD / 61,619 YTD
      Alfa Romeo - Down 34% - 1,572 MTD / 7,442 YTD
      Audi - Down 2.2% 18,892 MTD / 82,031 YTD
      BMW - Up 1.7% - 27,109 MTD / 124,813 YTD
      Chrysler - Down 26% - 10,903 MTD / 51,481 YTD
      Dodge - Up 3% - 47,759 MTD / 204,546 YTD
      Fiat - Down 29% - 1,025 MTD / 4,170 YTD
      Genesis - Not reported
      Honda - Down 5.9% - 131,985 MTD / 579,475 YTD
      Hyundai - Up 1.8% - 66,121 MTD / 269,126 YTD
      Infiniti - Down 10.4% - 10,413 MTD / 53,219 YTD
      Jaguar - Down 14.6% - 2,021 MTD
      Jeep - Down 7% - 90,326 MTD / 379,455 YTD
      Kia - Up 1.0% - 60,062 MTD / 248,043 YTD
      Land Rover -  Up 3.3% 7,337 MTD
      Lexus - Down 3.4% - 24,537 MTD  / 112,688 YTD
      Mazda - Down 16% - 25,192 MTD / 115,727 YTD
      Mercedes-Benz - Up 0.4% 27,080 MTD / 121,200 YTD
      Mercedes-Benz Vans - Down 7.7% - 2,862 MTD / 13,020 YTD
      MINI - Down 33.2% - 2,822 MTD / 14,348 YTD
      Mitsubishi - Down 21.5% - 9,750 MTD / 58,780 YTD
      Nissan - Up 1.1% - 121,570 MTD / 540,313 YTD
      Porsche - Up 0.1% - 5,010 MTD / 25,052 YTD
      Ram Trucks - Up 29% - 67,117 MTD / 257,941 YTD
      Smart - Down 3.6% - 106 MTD / 422 YTD
      Subaru - Up 6.4% - 63,972 MTD / 278,014 YTD
      Toyota - Up 4.1% - 197,637 MTD / 837,068 YTD
      Volkswagen - Up 14% - 35,702 MTD / 152,883 YTD
      Volvo - Up 4.5% - 9,338 MTD / 37,754 YTD

      View full article
  • My Clubs

  • Reader Rides

About us

CheersandGears.com - Founded 2001

We ♥ Cars

Get in touch

Follow us

Recent tweets

facebook

×
×
  • Create New...