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April 2017: Toyota Motor North America


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Toyota Motor North America Reports April 2017 Sales

  • TMNA and Toyota division set April sales record in light trucks
  • Toyota division SUVs up nearly 9 percent
  • Lexus NX sees new best-ever April

PLANO, Texas, May 2, 2017 /PRNewswire/ -- Toyota Motor North America (TMNA) Inc., today reported its U.S. April 2017 sales of 201,926 units, a decrease of 4.4 percent from April 2016 on a volume basis. With one less selling day in April 2017 compared to April 2016, sales were down 0.7 percent on a daily selling rate (DSR) basis. 

Toyota division posted April 2017 sales of 179,810 units, down 3.5 percent on a volume basis, but up 0.3 percent on a DSR basis.   

"The industry's appetite for SUV and light truck sales remains strong," said Jack Hollis, group vice president and general manager of Toyota division. "Toyota continues to progress in aligning our mix with the industry, as seen by the exemplary month for our SUVs with Highlander, RAV4 and 4Runner all scoring an April best ever. Also, during the month we launched the C-HR subcompact SUV crossover, and we're already hearing positive feedback on its performance and style."

Lexus posted sales of 22,116 units, down 11.1 percent on a volume, and down 7.7 percent on a DSR basis. 

"Thanks to continued consumer interest in luxury utility vehicles and a healthy inventory, NX achieved its best April yet," said Jeff Bracken, Lexus group vice president and general manager.  "Moving into May, we're excited to launch our stunning new flagship coupe, the LC 500 and LC 500h."

April 2017 Highlights:

  • Camry posts sales of 31,428 units
  • TMNA and Toyota divisions all post new April record for light truck sales
  • RAV4 sales rise 5.3 percent on a volume basis, up 9.4 percent on a DSR basis; a best-ever April
  • Highlander up 19.6 on a volume basis, up 24.2 on a DSR basis; a best-ever April
  • 4Runner up nearly 3 percent on volume; posts best-ever April
  • C-HR launched in April
  • NX sets new best-ever April, volume up 13.2 percent, and up 17.6 on a DSR basis

*Note:  Unless otherwise stated, all figures reflect unadjusted raw sales volume

TOYOTA  U.S. SALES SUMMARY

APRIL 2017

 

-- CURRENT MONTH --

-- CALENDAR YEAR TO DATE --     

                 
 

2017

2016

DSR %

VOL %

2017

2016

DSR %

VOL %

TOTAL TOYOTA

201,926

211,126

-0.7

-4.4

734,537

780,206

-4.9

-5.9

TOTAL TOYOTA DIV

179,810

186,244

0.3

-3.5

650,576

681,103

-3.5

-4.5

TOTAL LEXUS

22,116

24,882

-7.7

-11.1

83,961

99,103

-14.4

-15.3

                 

YARIS IA (INCL SCI IA)

3,479

3,023

19.5

15.1

12,314

10,432

19.2

18

YARIS LIFTBACK

1,522

1365

15.8

11.5

5,286

4,048

31.9

30.6

TOTAL YARIS

5,001

4,388

18.4

14

17,600

14,480

22.8

21.5

iQ

0

1

-100

-100

0

4

-100

-100

xD

0

1

-100

-100

0

8

-100

-100

xB

0

312

-100

-100

0

2,418

-100

-100

tC

14

1,077

-98.7

-98.7

156

3,838

-95.9

-95.9

COROLLA IM (INCL SCI IM)

1,968

1,542

32.5

27.6

7,317

5,768

28.1

26.9

COROLLA SEDAN

29,136

32,111

-5.8

-9.3

105,222

116,371

-8.7

-9.6

TOTAL COROLLA

31,104

33,653

-4

-7.6

112,539

122,139

-6.9

-7.9

86 (INCL FR-S)

639

684

-3

-6.6

2,421

2,414

1.3

0.3

MIRAI

106

41

168.5

158.5

417

138

205.2

202.2

AVALON

2,747

4,033

-29.3

-31.9

11,343

16,234

-29.4

-30.1

PRIUS

9,708

11,925

-15.5

-18.6

36,342

43,861

-16.3

-17.1

CAMRY

31,428

34,039

-4.1

-7.7

114,887

130,284

-10.9

-11.8

TOTAL TOYOTA DIV. CAR

80,747

90,154

-7

-10.4

295,705

335,818

-11.1

-11.9

                 

CT

794

577

42.9

37.6

2,486

2,933

-14.4

-15.2

IS

2,154

2,654

-15.7

-18.8

7,858

11,472

-30.8

-31.5

RC

522

813

-33.3

-35.8

2,083

3,682

-42.9

-43.4

ES

3,400

4,442

-20.5

-23.5

12,906

17,460

-25.4

-26.1

GS

597

1,001

-38.1

-40.4

2,292

4,990

-53.6

-54.1

LS

294

397

-23.1

-25.9

1,238

1,637

-23.6

-24.4

LFA

0

0

0

0

0

5

-100

-100

TOTAL LEXUS CAR

7,761

9,884

-18.5

-21.5

28,863

42,179

-30.9

-31.6

TOTAL TOYOTA CAR

88,508

100,038

-8.1

-11.5

324,568

377,997

-13.3

-14.1

                 

SIENNA

10,242

10,795

-1.5

-5.1

36,262

45,324

-19.2

-20

C-HR

550

0

0

0

550

0

0

0

RAV4

31,757

30,152

9.4

5.3

112,290

106,274

6.7

5.7

FJ CRUISER

0

3

-100

-100

2

4

-49.5

-50

VENZA

2

57

-96.4

-96.5

11

472

-97.6

-97.7

HIGHLANDER

17,981

15,037

24.2

19.6

64,623

53,710

21.5

20.3

4RUNNER

10,428

10,135

6.8

2.9

42,084

35,706

19

17.9

SEQUOIA

948

1,172

-16

-19.1

4,385

4,177

6

5

LAND CRUISER

237

374

-34.2

-36.6

1,033

1,142

-8.6

-9.5

TOTAL TOYOTA DIV. SUV

61,903

56,930

12.9

8.7

224,978

201,485

12.8

11.7

                 

TACOMA

17,006

18,106

-2.5

-6.1

60,499

62,682

-2.5

-3.5

TUNDRA

9,912

10,259

0.3

-3.4

33,132

35,794

-6.5

-7.4

TOTAL TOYOTA DIV. PICKUP

26,918

28,365

-1.5

-5.1

93,631

98,476

-4

-4.9

TOTAL TOYOTA DIV. TRUCK

99,063

96,090

7.1

3.1

354,871

345,285

3.8

2.8

                 

NX

4,320

3,815

17.6

13.2

16,417

15,190

9.1

8.1

RX

7,839

8,767

-7.1

-10.6

29,480

32,563

-8.6

-9.5

GX

1,792

1,974

-5.7

-9.2

7,306

7,193

2.6

1.6

LX

404

442

-5.1

-8.6

1,895

1,978

-3.2

-4.2

TOTAL LEXUS TRUCK

14,355

14,998

-0.6

-4.3

55,098

56,924

-2.2

-3.2

TOTAL TOYOTA TRUCK

113,418

111,088

6

2.1

409,969

402,209

2.9

1.9

Selling Days

26

27

   

101

102

   

DSR = Daily Selling Rate

             
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Toyota car down 14 percent is not a strong performance either.

Now, if you could just film the pounding Lexus is getting and market it as a Porn film, you could make a lot of money...just sayin....

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