• Sign in to follow this  
    Followers 0

    Next-Generation Mercedes-Benz C-Class To Add Diesel


    By William Maley

    Staff Writer - CheersandGears.com

    April 16, 2013

    Mercedes-Benz is preparing an all out attack with the BMW 3-Series when the next-generation C-Class when it goes on sale next summer.

    The current C-Class has been making some inroads into the 3-Series. Comparing just the sedan variants, the C-Class sold 70,493 C-Classes in North America last year – just 4,690 fewer than the 3-Series sedan in the same timeframe. However, the 3-Series has a much bigger lineup that includes a sedan, wagon, coupe, convertible, hybrid, and diesel. Mercedes-Benz has the C-Class sedan and coupe. Compare them again with their entire model lineup and the 3-Series has a huge lead. In 2012, BMW moved 99,602 3-Series vehicles. Mercedes-Benz only moved 81,697 C-Class vehicles.

    "We were fighting the 3 series with two arms tied behind our back, and now we will change that," Mercedes-Benz USA CEO Steve Cannon said in an interview with Automotive News.

    When the new C-Class goes on sale next summer, it will initially debut as a sedan. That will be followed by a coupe and convertible in 2015. Sometime thereafter will be a diesel, hybrid, and all-wheel drive models.

    Source: Automotive News (Subscription Required)

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    0


    Sign in to follow this  
    Followers 0


    User Feedback


    I think the CTS & ATS were wake up calls to MB and BMW along with the quality of the Audi that is going to make this segment a very exciting one as product will only get better and better.

    0

    Share this comment


    Link to comment
    Share on other sites

    I think the CTS & ATS were wake up calls to MB and BMW along with the quality of the Audi that is going to make this segment a very exciting one as product will only get better and better.

    :yes: and the newest Jaguars too

    0

    Share this comment


    Link to comment
    Share on other sites

    Agreed, while I tend to forget about Jag, they have stepped up their quality to be taken notice of and cannot be overlooked.

    0

    Share this comment


    Link to comment
    Share on other sites

    The diesel is needed, they could get the C-class over 40 mpg with it. This is where the diverse engine lineups of BMW and Mercedes give them strength. You can't get a diesel from the Japanese or American luxury brands, and the IS, G37, and ATS don't have a hybrid either. Body styles is another strength, this is how they hit a big spectrum of the market.

    0

    Share this comment


    Link to comment
    Share on other sites

    I realize most people are going to be extremely dismayed & disappointed that the sedan comes out in 2014, the coupe & convert take another year, and the diesel, 4WD & hybrid will take 2 or 3 years!

    Because these same people always FREAK when an American brand staggers it's intros..... ;)

    0

    Share this comment


    Link to comment
    Share on other sites

    The diesel is needed, they could get the C-class over 40 mpg with it. This is where the diverse engine lineups of BMW and Mercedes give them strength. You can't get a diesel from the Japanese or American luxury brands, and the IS, G37, and ATS don't have a hybrid either. Body styles is another strength, this is how they hit a big spectrum of the market.

    I hope your truly talking about the variations of models from 4door, 2door, convertible, etc as I find with the exception of the M and AMG line BMW and MB style is way to bland and boring for what they sell and Cadillac is far better with their Arts and Science style.

    0

    Share this comment


    Link to comment
    Share on other sites

    The diesel could be there at launch, that engine already exists and will be on sale here this summer in the E-class and GLK. They will have to move on the coupe and convertible, if the sedan comes out in the fall, the 2-doors could come in the spring. Mercedes is chasing BMW in this segment and they know they can't go a 1 or 2 years with no coupe, when the BMW has one.

    0

    Share this comment


    Link to comment
    Share on other sites

    Very true that MB needs to move fast. I hope that with the recent changes of leadership for Cadillac that they properly build the showroom and give a complete family of auto choices to be the world class leader again.

    0

    Share this comment


    Link to comment
    Share on other sites


    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   You have pasted content with formatting.   Remove formatting

      Only 75 emoticons maximum are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor