• Sign in to follow this  
    Followers 0

    Chrysler Asks Its Dealers What They Think Of The Ram Rumble Bee


    William Maley

    Staff Writer - CheersandGears.com

    September 23, 2013

    Chrysler is taking the Ram 1500 Rumble Bee Concept out to dealer shows to gauge reception and find out from dealers if the concept should become a production model.

    "We will take it to some dealer shows and talk to dealers. We try to listen to the dealers. They know their marketplace," said Dave Sowers, Ram's head of marketing.

    "It is something that we could execute.”

    However if the Rumble Bee is given the green light, there will be a few items that will be left out.

    "Some of the things that we put on the truck weren't volume production possible for us. That flat yellow paint would be a little bit of a challenge in the plant and the actual bee in the shifter would be tough to execute," said Sowers.

    Source: Edmunds

    William Maley is a staff writer for Cheers & Gears. He can be reached at william.maley@cheersandgears.com or you can follow him on twitter at @realmudmonster.

    0


    Sign in to follow this  
    Followers 0


    User Feedback


    Drew, weird as it seems, flat paint is the rage with the 20's year old crowd. Caddilac with their flat silver paint job has been a hit, I suspect we will see more flat paints as not everyone likes the glossy finish of traditional cars and it does set one apart from everyone else.

    Example is my son took his Jeep Patriot and had it go from the factory glossy black to a matt black with matt clear coat. Nice but not my thing, but he loves it. 26 years old and his friends are all doing it also.

    It will be interesting to see what the dealers say about the flat paint. The bumble bee shifter would be totally cool. :P

    0

    Share this comment


    Link to comment
    Share on other sites

    I'm not a big fan of a matte paint job, but it seems to me that -- provided it's done correctly -- it would show dirt, nicks, and scratches less than a typical glossy base coat/clear coat one.

    0

    Share this comment


    Link to comment
    Share on other sites


    Your content will need to be approved by a moderator

    Guest
    You are commenting as a guest. If you have an account, please sign in.
    Add a comment...

    ×   You have pasted content with formatting.   Remove formatting

      Only 75 emoticons maximum are allowed.

    ×   Your link has been automatically embedded.   Display as a link instead

    ×   Your previous content has been restored.   Clear editor




  • Popular Stories

  • Similar Content

    • By William Maley
      From the 'how does this make sense' file, Fiat Chrysler Automobile is planning to expand its dealer network in the U.S. by adding around 380 new dealers. This news first came to light last week as Automotive News learned from two dealers and a source at FCA about the plans. The goal of this expansion is to try and expand market share. But there are a number of issues. For one, FCA has been seeing its sales and market share drop in the past few months due to a thinner product lineup.
      Second, some of the locations that FCA is planning to put new stores are within a few miles of existing stores. For example, two dealers in Louisana have filed protests with Louisiana Motor Vehicle Commission for a proposed dealer in Kenner, LA. One of the dealers notes in their protest that the location is less than five miles from where they are. As they say in their protest, "will either be closer to Bergeron or, worse, must drive by Bergeron, if they are going to do business with the new point." A number of dealers in Texas have also filed complaints on new dealerships in their respective areas.
      Finally, an internal FCA source tells Automotive News that the company's dealership location consultant, Urban Science doesn't agree with the expansion plans. The data from the consultant "does not support these additional points."
      Fiat Chrysler Automobiles and Urban Sciences were unable to comment.
      Source: Automotive News (Subscription Required), 2

      View full article
    • By William Maley
      From the 'how does this make sense' file, Fiat Chrysler Automobile is planning to expand its dealer network in the U.S. by adding around 380 new dealers. This news first came to light last week as Automotive News learned from two dealers and a source at FCA about the plans. The goal of this expansion is to try and expand market share. But there are a number of issues. For one, FCA has been seeing its sales and market share drop in the past few months due to a thinner product lineup.
      Second, some of the locations that FCA is planning to put new stores are within a few miles of existing stores. For example, two dealers in Louisana have filed protests with Louisiana Motor Vehicle Commission for a proposed dealer in Kenner, LA. One of the dealers notes in their protest that the location is less than five miles from where they are. As they say in their protest, "will either be closer to Bergeron or, worse, must drive by Bergeron, if they are going to do business with the new point." A number of dealers in Texas have also filed complaints on new dealerships in their respective areas.
      Finally, an internal FCA source tells Automotive News that the company's dealership location consultant, Urban Science doesn't agree with the expansion plans. The data from the consultant "does not support these additional points."
      Fiat Chrysler Automobiles and Urban Sciences were unable to comment.
      Source: Automotive News (Subscription Required), 2
    • By William Maley
      Since President Donald Trump was elected, automakers have been pushing for him to relax the stricter fuel economy and emission regulations coming into effect by 2025. Now there is another group calling for this.
      At the National Automobile Dealers Association (NADA) annual conference, dealers voiced support for the new president ease the upcoming regulations. 
      "You inflate the price of the vehicle and a car that was maybe within reach of being affordable now may not be," said NADA's new chairman, Mark Scarpelli to Reuters.
      Scarpelli argues that the tech needed to improve fuel economy adds $1,500 to $3,000 to the price of a vehicle. He also says that a "different phase-in period" for the regulations would be welcomed.
      The big argument dealers are using is the regulations would cause automakers to build vehicles that buyers aren't interested in.
      "They've got to make regulation more in line with consumer demand so (the automakers) can build what people want and not what the government’s telling them they have to build," said Pete DeLongchamps, vice president of Group 1 Automotive Inc.
      Source: Reuters

      View full article
    • By William Maley
      Since President Donald Trump was elected, automakers have been pushing for him to relax the stricter fuel economy and emission regulations coming into effect by 2025. Now there is another group calling for this.
      At the National Automobile Dealers Association (NADA) annual conference, dealers voiced support for the new president ease the upcoming regulations. 
      "You inflate the price of the vehicle and a car that was maybe within reach of being affordable now may not be," said NADA's new chairman, Mark Scarpelli to Reuters.
      Scarpelli argues that the tech needed to improve fuel economy adds $1,500 to $3,000 to the price of a vehicle. He also says that a "different phase-in period" for the regulations would be welcomed.
      The big argument dealers are using is the regulations would cause automakers to build vehicles that buyers aren't interested in.
      "They've got to make regulation more in line with consumer demand so (the automakers) can build what people want and not what the government’s telling them they have to build," said Pete DeLongchamps, vice president of Group 1 Automotive Inc.
      Source: Reuters
    • By William Maley
      Cadillac is offering 400 of its smallest dealers a buyout if they don't want to be part of the ambitious and contentious Project Pinnacle.
      Automotive News reports the offers will range from $100,000 to $180,000. The dealers eligible for the buyout sold less than 50 new Cadillac models in 2015. While the 400 dealers make up 43 percent of Cadillac's total number of dealers in the U.S. (around 925), this group only made up 9 percent of total sales last year.
      Cadillac President Johan de Nysschen said the buyouts is to give those an alternative who don't want to forward with the new program.
      “This is going to be a long, arduous and challenging journey and certainly not one for the faint-hearted. Some people may choose to make life a little easier than what lies ahead,” said de Nysschen.
      de Nysschen did say while Cadillac has too many dealers compared to their rivals, the buyout program isn't meant to be seen as a way to get rid of low-volume dealers. 
      Project Pinnacle is a new incentive program that will separate dealers into five tiers based on sales volume. Each tier offers a varying level of customer perk along with different requirements for services and facilities. For example, small stores cannot stock vehicles on site. Instead, they would offer a virtual showroom for customers to explore and order a vehicle. This program has gotten backlash from dealer groups, saying it would violate franchise laws and be unfair to the smaller dealers. 
      Those who have been offered the buyout have until November 21st to either take it or move forward with Project Pinnacle, which is expected to begin January 1st.
      Source: Automotive News (Subscription Required)
       

      View full article
  • Recent Status Updates

  • Who's Online (See full list)

    There are no registered users currently online