Sergio Marchionne isn't the only person who is interested in doing a midsize truck for Ram. Speaking with The Detroit News, Jeep and Ram Trucks' CEO Mike Manley says he sees an opportunity.
“I think there’s opportunity there in the U.S. if you look at what’s happened in the mid-size segment here – significant growth last year. I think that space is big enough, certainly, to have two offerings there,” said Manley.
One of the two offerings is the upcoming Jeep Wrangler pickup due next year. Manley said he doesn't believe there will be overlap in terms of buyers who want the Jeep or a possible Ram truck.
Manley admitted that Ram could use a Fiat platform for a new midsize truck. A possible candidate for this is the new Fiat Toro pickup sold in South America, although it is quite small. The Toro is about 20 inches shorter than the Chevrolet Colorado.
Source: The Detroit News