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  • William Maley
    William Maley

    Volkswagen Announces A 1 Billion Euro Cut In Spending, New Focus On Electrics

      Volkswagen Announces A Cut In Spending, Turns Focus To Plug-Ins and Electric Vehicles


    Volkswagen is making some big changes for the future. In a statement released today, the company announced that it would cut 1 Billion Euros (about $1.1 billion) in investments. The statement didn't say would be part of the cuts.

     

    Volkswagen also announced that it would be fitting diesel models sold in Europe and U.S. with SCR and AdBlue technology 'as soon as possible'.

     

    Further down in the statement, Volkswagen announced that it would put more of a focus on battery and plug-in powertrains for its MQB architecture (what underpins the Golf and the upcoming Tiguan. Along with this, the company is working on a new modular electric “toolkit” that could deliver around 155 to 300 Miles on a charge.

     

    Volkswagen has also given a preview of what's in store for the next Phaeton. The statement talks about a specification of the model that will feature a pure electric drive.

     

    "The Volkswagen brand is repositioning itself for the future. We are becoming more efficient, we are giving our product range and our core technologies a new focus, and we are creating room for forward-looking technologies by speeding up the efficiency program," said Volkswagen brand chief Herbert Diess.

     

    Source: Volkswagen

     

    Press Release is on Page 2


     

    Volkswagen Brand Board of Management takes strategic decisions

    • Accelerated implementation of the efficiency program creates room for reorientation
    • Streamlined processes leverage further cost-saving potential, including cuts in fixed costsInvestments to be reduced by 1 billion euros per year compared with planning – combined with prioritization of projects for the future
    • Product decisions formulatedNew Phaeton will be electric
    • New Modular Electric Toolkit planned


    The newly-formed Volkswagen Brand Board of Management took further strategic decisions at a special meeting. CEO Dr. Herbert Diess announced major product decisions: a reorientation of the diesel strategy with the most advanced technologies, the development of a standardized electric architecture for passenger cars and light commercial vehicles, and a new approach for the next generation of the Phaeton. Investments are to be reduced by some one billion euros per year, the efficiency program is to be accelerated.
    Dr. Herbert Diess underscored: "The Volkswagen brand is repositioning itself for the future. We are becoming more efficient, we are giving our product range and our core technologies a new focus, and we are creating room for forward-looking technologies by speeding up the efficiency program."
    Reorientation of the diesel strategy
    It was decided to switch over to installing only diesel drives with SCR and AdBlue technology in Europe and North America as soon as possible. Diesel vehicles will only be equipped with exhaust emissions systems that use the best environmental technology.

    Systematic further development of the Modular Transverse Toolkit (MQB)
    There will be a major development thrust for the proven MQB standardized technical toolkit, where Volkswagen Passenger Cars holds responsibility for development within the Group network. The focus is on plug-in hybrids with an even greater range, high-volume electric vehicles with a radius of up to 300 kilometers, a 48-volt power supply system (mild hybrid) as well as ever more efficient diesel, petrol and CNG concepts.

     

    A new standard with regard to connectivity and driver assistance systems is to be defined.

     

    MEB electric toolkit
    An MEB electric toolkit for future use in compact segment vehicles is to be developed based on the experience gained with existing vehicle architectures. This will be a multi-brand toolkit suitable for both passenger cars and light commercial vehicles and will thus leverage synergies from other electric vehicle projects in the Group. The standardized system will be designed for all body structures and vehicle types, thus allowing particularly emotional vehicle concepts, and will enable an all-electric range of 250 to 500 kilometers.

    Phaeton redefined – the future is electric
    The Volkswagen Phaeton has embodied the brand's technological competence and brand ambition from the first generation onward. The future generation of the Phaeton will once again be the flagship for the brand's profile over the next decade. In light of this, the Board of Management redefined the current project. The specification features a pure electric drive with long-distance capability, connectivity and next-generation assistance systems as well as an emotional design.

     

    Accelerated efficiency program
    Dr. Herbert Diess said: "We are very aware that we can only implement these innovations for the future of the Volkswagen brand effectively if we succeed with our efficiency program and in giving our product range a new focus."
    Diess continued: "Together with my Board of Management colleagues and the entire team we are working at top speed on these issues. Time and again, the Volkswagen team has proved it stands united and is fully focused on shaping the future, particularly when times are tough. We have now laid the further foundations for that."

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    Well the have little choice but to bail on Diesel for a while. They will offer them but they will lose sales and will have to take the focus off the Diesel and put it else where.

    Right now they need to save as much loyalty and trust as they can. Most VW owners I know have surprised me as they have really turned sour in their views of VW. Once one of the most loyal groups they now have turned hostile.

    VW needs to focus on Electric and more new and advanced models like Gas GTI like models, Phaeton models with Hybrid electric and even some kind of a truck model.

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    Sounds like they have woke up to the Green thing based on their self destruction of Diesel. 

     

    OCNBLU, Guess you can get a new Bug with Lots of Torque, Electric Torque! :P

    NO WAY IN HELL!  :)

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    Well the have little choice but to bail on Diesel for a while. They will offer them but they will lose sales and will have to take the focus off the Diesel and put it else where.

    Right now they need to save as much loyalty and trust as they can. Most VW owners I know have surprised me as they have really turned sour in their views of VW. Once one of the most loyal groups they now have turned hostile.

    VW needs to focus on Electric and more new and advanced models like Gas GTI like models, Phaeton models with Hybrid electric and even some kind of a truck model.

    The views on most VW owners you know surprised you?

     

    Everybody sees corporate greed but yourself...THAT is what surprises me!!!

     

    Laissez faire type business models dont work in 2015 corporate Earth...hell...laissez faire type business models barely worked at the start of the industrial revolution where businesses offered slave labour to people, and then very very low wages...yeah...like China standards today, and let us not forget child labour...and yeah...like China today...

     

    If you have forgotten, THAT is why unions were formed in the first place...to ensure an honest pay for an honest day's work and to ensure a safe working environment for the worker....and together with the government...made laws for the employers to follow for their employees....hardly laissez faire that is!!!

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    Share on other sites

     

    Well the have little choice but to bail on Diesel for a while. They will offer them but they will lose sales and will have to take the focus off the Diesel and put it else where.

    Right now they need to save as much loyalty and trust as they can. Most VW owners I know have surprised me as they have really turned sour in their views of VW. Once one of the most loyal groups they now have turned hostile.

    VW needs to focus on Electric and more new and advanced models like Gas GTI like models, Phaeton models with Hybrid electric and even some kind of a truck model.

    The views on most VW owners you know surprised you?

     

    Everybody sees corporate greed but yourself...THAT is what surprises me!!!

     

    Laissez faire type business models dont work in 2015 corporate Earth...hell...laissez faire type business models barely worked at the start of the industrial revolution where businesses offered slave labour to people, and then very very low wages...yeah...like China standards today, and let us not forget child labour...and yeah...like China today...

     

    If you have forgotten, THAT is why unions were formed in the first place...to ensure an honest pay for an honest day's work and to ensure a safe working environment for the worker....and together with the government...made laws for the employers to follow for their employees....hardly laissez faire that is!!!

     

    Do not forget India in that labor mess of kids and unsafe practices. The amount of fires, building collapses is terrible.

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